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6sense is core to our marketing and demand generation strategy and execution
November 04, 2020

6sense is core to our marketing and demand generation strategy and execution

Carson Conant | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User

Overall Satisfaction with 6sense

6Sense is used by Mediafly's Marketing, Demand Generation, Business Development and Sales teams. We use 6sense to target specific Accounts and narrow our target focus to buyers that show buying intent.
  • Buyer intent identification.
  • Buyer targeting.
  • Understand account engagement.
  • European data expansion.
  • More productive demand generation.
  • More productive new logo sales.
  • Better connection to customers in our ICP.
Yes, 6sense has helped us identify anonymous accounts with buyer intent for a solution in our category and allowed us to target these customers with specific ads and/or outreach.
The quality of the accounts is the best testament to the AI under the hood at 6sense.
6sense has provided the best intent data to understand buyers that are in-market so we spend more time on them and less time on evangelical sales.
6sense has strong support for the use of the solution as well as thought leadership on how to leverage ABM in general.
If a tool is well adopted by by both marketing and sales, I'd call that great usability.

Do you think 6sense delivers good value for the price?

Yes

Are you happy with 6sense's feature set?

Yes

Did 6sense live up to sales and marketing promises?

Yes

Did implementation of 6sense go as expected?

Yes

Would you buy 6sense again?

Yes

6sense is a critical part of our account targeting and sales targeting.