Item: BigCommerce
Rating: 10
Author: Verified User

Use Cases and Deployment Scope

BigCommerce is our platform for e-commerce across the whole organization. It allows us to create an online presence to target retail customers as well as reach interested wholesale buyers and resellers. BigCommerce allows us to sell directly to consumers as well as build a strong brand online without needing in house programmers.

Pros and Cons

BigCommerce provides constant updates on existing features to stay up to date with current technology. Changes are well thought out and executed without interruption to our business.
Setting up a new store is easy. Walkthroughs are provided in an online guide. An individual without a programming background was able to set up the store. Additionally, migration assistance from another platform was provided.
The customer service team has provided outstanding service. Our questions have been answered within 1 day and solved satisfactorily.

Ability for wholesale B2B could be improved, for example displaying case quantity and case pricing.
Wish we could create a separate website for wholesale customers to log in and place wholesale orders.

Return on Investment

We have been able to increase foot traffic to our physical stores
We have seen an increase in wholesale orders by creating a brand presence on BigCommerce
Overall share of our business online has increased over time

Approximate Annual eCommerce Revenue

Not available

Scalability

The pricing structure allowed our business to start on a small test scale and transition to a plan with more products and accommodate larger sales. We have been able to have many users on the system concurrently while controlling access to parts of the system that are sensitive. We have a large catalog of products and have never felt limited.

BigCommerce Customization

We appreciate that BigCommerce has useful tools and integrations. A valuable tool for us is the ability to recover abandoned carts and retain interested customers. Additionally, because we have a presence in many platforms, we are able to use a shipping solution that streamlines our operations and processes.

Alternatives Considered

Shopify, Volusion and Yahoo! eCommerce

Shopfiy did not provide migration services from our previous platform. The help we received with migration saved our team hours of work and allowed us to be productive with other important parts of the business. Additionally, BigCommerce offered advanced features suitable for a wholesale business. Volusion required more time to maintain the store and a dedicated team member with a technology understanding. BigCommerce creates a system that is easy to understand for all team members. Not much needs to be said why we stopped working with Yahoo. Yahoo was out of date and we could not create a professional, modern storefront.

Likelihood to Recommend

BigCommerce excels at providing a custom storefront and brand presence for a retail store. It is particularly well suited for stores that are migrating from a different platform. They provide excellent service when migrating. The ecosystem is set up so that a person without a technology background can set up a store. One example that stands out is that the system can automatically set up URL redirects on existing pages. The fees are reasonable with a pricing structure that is flexible based on business size. Wholesale stores may need to look into other solutions.

Wholesale business that uses BigCommerce for ease of use, frequent updated features and fair pricing

Software Version

Overall Satisfaction with BigCommerce