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Chorus.ai is an essential part of our techstack
November 12, 2019

Chorus.ai is an essential part of our techstack

Jordan Linford | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User

Overall Satisfaction with Chorus.ai

We use Chorus.ai in the following ways:
  • BDR's send recordings as part of submitting the opp for acceptance to the Sales Director
  • Training Sales teams on conducting discovery and demo calls
  • Keyword research like what keywords people are using in our industries and on our calls
  • Note-taking. We use Chorus.ai to help us write good notes for our Salesforce
  • Filtering and parsing. I can search calls based on keywords, people on the call, times, type etc.
  • Integration. Once you have it integrated, it just takes care of itself.
  • User management. It is simple to manage users into teams and use cases.
  • The transcription tool is a little off. I understand it is hard to nail this, but some are so wonky you can't even use it.
  • It has become an essential training tool, helping our new hires get up to speed in weeks rather than months.
  • It has helped us move deals along quick by helping us stay consistent with pain points and needs.
  • It has been a great coaching tool, helping us train reps on making better choices on calls, thus increasing our conversion rate from account to opp.
Gong.io sales process wasn't involved enough, Chorus.ai simply displayed better salesmanship. SalesLoft had too much overlap with other products we were already using. ExecVision didn't have the depth and breadth we were looking for in a product like this. When it came down to it, Chorus.ai had everything we were looking for and simple integration into all of our core technologies.
  1. The deal notifications have been helpful, especially when we break down next steps and risks. We can prevent a miss-step much easier.
  2. The playlists have been essential for training.
  3. Putting together a perfect demo playlist allows others to see exactly how a demo call should be conducted. The scorecards are a great way to show reps ways they can improve and tweak their pitches.
On demos and discovery calls, we use them religiously to make sure we catch everything. We also let the prospect know that we use it so we can make sure we don't miss any details. They also help us take good notes for Salesforce.

It may be less appropriate for internal meetings where there can be a lot of false positives in keywords and a lot of useless conversations.