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GRINning from ear to ear!
August 30, 2022

GRINning from ear to ear!

Lindsay McSwigan | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User

Overall Satisfaction with GRIN

GRIN is an all-in-one shop stop for our creator marketing programs. Through GRIN, we have been able to identify, contact, and present and track campaigns for creators in our target audience for short-term seeding initiatives and long-term ambassador and affiliate programs. Through GRIN, we can share contracts, send influencer gifts, and send communications in masses to our influencer community.
  • Creator Recruitment - GRIN has a huge database of creators that can be easily filtered through to find thousands of creators that match your campaign parameters
  • Communication - GRIN allows you to easily create and store email templates and send sequenced communications in mass to creators to automate what would otherwise be a very manual communication process
  • Campaign Tracking - GRIN pulls all creator & content data needed to measure campaign success and report KPIs to leadership
  • Creator Quotas - GRIN has a tiered pricing system for the # of creators you can have active in your account at one time. This makes the program difficult to scale at cost.
  • Price - For a small team just getting started in creator marketing, the cost of GRIN can be hard to justify.
  • Affiliate Conversions - 40% ROI
  • Avg Revenue from Conversions - $200
  • Impressions - 1M+ in a year from creator content
N/A

Do you think GRIN delivers good value for the price?

Yes

Are you happy with GRIN's feature set?

Yes

Did GRIN live up to sales and marketing promises?

Yes

Did implementation of GRIN go as expected?

Yes

Would you buy GRIN again?

Yes

As a small team that cannot dedicate many resources to influencer marketing, we are so thankful for the support of the GRIN customer success team. GRIN is a powerful, comprehensive tool. Not only are we thankful for the clear technical training provided, but the customer success team is also completely dedicated to helping you strategize all elements of your influencer marketing efforts. Our customer success manager, Katie Gruessing, met with our team weekly to share best practices, connect us with other brands leading successful programs, and lead strategy sessions with platform experts. We cannot thank Katie enough for her commitment and guidance!