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Hootsuite Review
Updated April 20, 2020

Hootsuite Review

Anonymous | TrustRadius Reviewer
Score 7 out of 10
Vetted Review
Verified User

Software Version

Hootsuite Pro

Overall Satisfaction with Hootsuite

I use Hootsuite as a marketing manager to aid in managing the daily social and blog outputs. Hootsuite allows me to manage numerous platforms from one easy and convenient location. We have multiple users signed up to use the software as well as the director who will occasionally pop in and check it out. Hootsuite makes is super efficient for posting and planning.
  • Efficient - Hootsuite makes scheduling and planning social posts easy and quick.
  • Intuitive - Hootsuite offers various other features that allow our business to thrive.
  • I am a very visual person so sometimes when the posts don't show up exactly how I want them to it can be frustrating using the platform.
  • Employee efficiency.
  • ROI and KPIs
They are two totally different platforms, but both make planning and organization within the department seamless.
They have a team that is ready to help when needed. I personally have not had to use support, but I know with Hootsuites trusted platform it would be available if I were to need it.

Do you think Hootsuite delivers good value for the price?

Yes

Are you happy with Hootsuite's feature set?

Yes

Did Hootsuite live up to sales and marketing promises?

Yes

Did implementation of Hootsuite go as expected?

Yes

Would you buy Hootsuite again?

Yes

Hootsuite allows our department to plan and organize social posts for months in advance. This provides transparency throughout the department and allows other members to plan accordingly and to be able to see what is going on in the social and consumer side of the business. This also allows for new ideas to enter the posts making it super convenient when scheduling promotions and events.

Hootsuite Feature Ratings

6.0
Boolean keyword searches
6
Filtering out noise/spam
4
Sentiment analysis
Not Rated
Broad channel coverage
8
7.5
Content planning and scheduling
9
Audience targeting
8
Content optimization
5
Workflow management
8
6.0
Automated routing and prioritization
6
Customer interaction histories
8
Bulk actions
4
5.0
Lead generation
5
Content marketing
5
Paid media management
5
Campaigns and promotions
5
7.6
Twitter
10
Facebook
10
LinkedIn
10
Google+
10
Instagram
5
Pinterest
5
YouTube
3
7.0
Campaign success analytics
10
Real-time tracking
7
Competitor analysis
4
6.5
Role-based user permissions & privileges
9
Mobile access
4

Using Hootsuite

3 - Marketing and sales also view and use Hootsuite. I am mainly the sole user though.