Woot Woot! HootSuite Pro is a *wise* choice.
March 14, 2016

Woot Woot! HootSuite Pro is a *wise* choice.

JP Lespinasse | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User

Software Version

Hootsuite Pro

Overall Satisfaction with Hootsuite Pro

We use Hootsuite Pro to manage our social media accounts - for scheduling, listening, and posting. We oversee our Twitter, Instagram, Google+, Tumblr and Facebook accounts within Pro.
  • Easy to use interface -- well laid out to integrate multiple platforms and accounts
  • Mobile app is fantastic. It had nearly all the functionality of the full desktop product.
  • Fast integration of new features by the social platforms. Seemingly 24 hours after facebook launches something new, Hootsuite Pro enables you to use it with their suite.
  • I wish you could reschedule posts on mobile.
  • Their analytics are plug & play, but too rudimentary and expensive to use for that purpose. I use Hootsuite for community management, but not metrics
3 - Marketing, Social, Public Relations
  • it has allowed us to identify brand advocates - that we've leveraged to post msgs promoting our app
  • we've used it to mark customer services msgs to respond to - making that process quicker and easier
  • it cuts down the time needed to schedule and augment posts across many social platforms
Adobe was too clunky and complex - and when I came to my new job with less staff - I knew HOOTSUITE would do the crux of the job function best - community mgmt.
Although I don't use it often, I like the checks and balances systems it employs so certain team members need approval before posting. I also like the team sharing of streams. It is a wonderful community mgmt tool. I also love the on-boarding they provide (University). I think improvement could be made in analytics from a feature-to-cost perspective.

Hootsuite Feature Ratings

Boolean keyword searches
10
Filtering out noise/spam
6
Sentiment analysis
4
Broad channel coverage
9
Content planning and scheduling
9
Audience targeting
8
Content optimization
8
Workflow management
10
Automated routing and prioritization
Not Rated
Customer interaction histories
7
Bulk actions
Not Rated
Lead generation
Not Rated
Content marketing
9
Paid media management
Not Rated
Campaigns and promotions
Not Rated
Twitter
10
Facebook
9
LinkedIn
Not Rated
Google+
8
Instagram
7
Pinterest
Not Rated
YouTube
7
Campaign success analytics
8
Real-time tracking
Not Rated
Competitor analysis
Not Rated
Role-based user permissions & privileges
9
Mobile access
9