Awesome all in one marketing automation tool and website CMS
Updated December 09, 2014
Awesome all in one marketing automation tool and website CMS
Score 10 out of 10
Vetted Review
Software Version
Enterprise
Modules Used
- All
Overall Satisfaction with HubSpot
Hubspot is used across our organization from our internal sales team, our copywriting team, our designers & developers, to our account services, marketing and consulting teams. It has streamlined our internal processes putting all our marketing efforts at the fingertips of anyone in our organization regardless of technical expertise. Anyone can view a contacts digital body language, create a landing page, or edit a blog post with ease. Our marketing and consulting team can now accurately report on the ROI of our own and our clients efforts while building out campaigns at a level of sophistication not possible before we implemented HubSpot.
Pros
- Blogging
- Marketing automation
- Marketing reporting and analytics
Cons
- Closed loop analytics are a bit hard to use because they track customers to their first marketing touch instead of close date.
- Their new persona tool is limited in out of the box functionality and not as robust as I'd like.
- Increased website visitor to lead conversion
- Increased lead to customer conversion
HubSpot is much easier to use and a more effective tool for all your marketing and digital efforts (ie. website design and management, social media, etc.)
Comments
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