Overall Satisfaction with HubSpot CRM
Hubspot is being used by the organization for marketing communications and managing/hosting the company blog. It ties directly and seamlessly into the SFDC database and updates automatically. When used for email campaigns, we can pull lists quickly and accurately. Making landing pages to go along with various campaigns that contain forms and CTAs is extremely easy and doesn't require special programming or coding and track the metrics.
- Tracking metrics for emails
- Tracking affectiveness of CTAs
- Ease of building email and landing page templates
- Creating global modules for email templates is tricky but there is a workaround
- Creating workflows can be tricky
- It increased efficiency in creating marketing communication pieces
- Allowed us to track metrics in one place for campaigns
Hubspot was much easier to integrate into the system and use. Building and managing assets in Hubspot is much more intuitive than in Eloqua.
HubSpot CRM Feature Ratings
Using HubSpot CRM
3 - Sales & Marketing
2 - Analytical, organizational and problem solving skills, slight coding,
- Tradeshow and event communications
- Blog management
- Produce release accouncements
- We created a better blogging experience
- We created a better way to manage tradeshow and event correspondence
- Website management
- Sales contact management
Evaluating HubSpot CRM and Competitors
Yes - My organization was currently using Eloqua when we switched to Hubspot.
- Price
- Product Features
- Product Usability
- Positive Sales Experience with the Vendor
- Analyst Reports
Pricing for Hubspot was going to be about the same as what we were paying for Eloqua but we were going to have much more functionality and reporting features.
Hubspot was also going to be easier to use.
Hubspot was also going to be easier to use.
We wouldn't.
HubSpot CRM Implementation
- Implemented in-house
No - Implementation was not broken up into official phases but we had to pull data and map our strategy when moving from the Eloqua system into Hubspot.
We did the step by step recommended phases that Hubspot provided and handled it ourselves.
We did the step by step recommended phases that Hubspot provided and handled it ourselves.
- Salesforce.com is setup weird for our organization and caused a few hiccups
- Knowledge gaps between using Eloqua and Hubspot
- Making a seamless transition in email communications from Eloqua pushing stuff out to Hubspot pushing stuff out.
HubSpot CRM Support
Pros | Cons |
---|---|
Quick Resolution Good followup Knowledgeable team Problems get solved Kept well informed No escalation required Immediate help available Support understands my problem Support cares about my success Quick Initial Response | None |
No - The company paid for basic support.
Yes - It wasn't a bug but an error in the integration and the database and it was quickly resolved.
We had a problem with the database sync between Hubspot, Salesforce and our advertising agency trying to get a piece of javascript code to work on a landing page.
We all worked throughout the weekend and a snow storm to try resolve this issue. I have no javascript knowledge so I wasn't much help but we all worked together to figure it out.
We all worked throughout the weekend and a snow storm to try resolve this issue. I have no javascript knowledge so I wasn't much help but we all worked together to figure it out.
Using HubSpot CRM
Pros | Cons |
---|---|
Like to use Relatively simple Easy to use Technical support not required Well integrated Consistent Quick to learn Convenient Feel confident using Familiar | None |
- Creating and managing contact lists (smart and static)
- Creating landing pages with modules
- Creating email communications with modules and templates.
- Creating workflows was challenging.
- I had html and css code that didn't agree within some modules and make the final piece look odd
Yes, but I don't use it - It doesn't have all the functionalities of the desktop version so I didn't use it.