Hubspot CRM is great
March 29, 2024

Hubspot CRM is great

Anonymous | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User

Overall Satisfaction with HubSpot CRM

We use HubSpot for many reasons— as a CRM, for sequence/ cadences, marketing landing pages, performance dashboards. Working in sales, our BDRs/ SDRs have found a lot of success using the sequence feature to push out outbound email campaigns. On top of that, HubSpot has a great tracking and performance analytics on these campaigns, step-by-step. We can really understand the repeatability of our campaigns thanks to these analytics. On the CRM side of things, it's great to track activities and events with potential customers and prospects.
  • Ease of use— navigating around the platform is very intuitive. You can get a hang of the tool by playing around with it for a few minutes
  • Analytics. Sequence analytics to see what stage of a sequence yields the best results, allowing us to reiterate and keep fine-tuning our processes and outbound strategies.
  • Dashboards. Great to understand person-level team performance, and filter month over month or by rep
  • Some tracking issues with integrations, like failure to log calls with Aircall
  • Some tasks are quite tedious. Need to manually track a lot of things. Would be great to see some automation on this front.
  • Emails. Great to have this feature built into the CRM, however, sometimes when clicking CC; sometimes the whole bubble disappears. Might be a bug
  • Outbound sales sequences have been extremely successful in generating new business
  • Marketing campaigns have allowed prospective customers to generate interest for our product
  • Landing pages are tracked with embeded analytics— allowing us to see what pages generate the most traffic and interest for our product
HubSpot CRM is better for smaller organizations, which I work for. I believe HubSpot CRM is the champion in the small to medium sized business segment. There are, of course, some limitations to the tool that I mentioned earlier in this review. However, overall, I believe that Hubspot is positioned perfectly in the market with an incredible USP

Do you think HubSpot CRM delivers good value for the price?

Yes

Are you happy with HubSpot CRM's feature set?

Yes

Did HubSpot CRM live up to sales and marketing promises?

Yes

Did implementation of HubSpot CRM go as expected?

Yes

Would you buy HubSpot CRM again?

Yes

Hubspot is a great, all encompassing CRM. It's great for entire sales and revenue operations team to use to remain on the same page. I think it's especially powerful for pre-sales, it's great to utilize the tool for prospecting and I genuinely believe a tool like Hubspot can contribute to ARR and revenue growth.

HubSpot CRM Feature Ratings

Customer data management / contact management
10
Workflow management
10
Opportunity management
10
Integration with email client (e.g., Outlook or Gmail)
7
Quote & order management
10
Interaction tracking
10
Case management
5
Call center management
1
Help desk management
2
Lead management
7
Email marketing
9
Task management
10
Billing and invoicing management
1
Reporting
7
Forecasting
3
Pipeline visualization
7
Customizable reports
7
Custom fields
8
Custom objects
7
API for custom integration
8
Role-based user permissions
6
Single sign-on capability
8
Social data
7
Social engagement
9
Marketing automation
8
Compensation management
7
Mobile access
8