Item: Khoros Marketing
Rating: 9
Author: Verified User

Use Cases and Deployment Scope

I use Khoros for my company's daily social media posts. This has helped in planning the posts ahead of time, and also gives us a clear idea of the topics that will be covered in a particular month. The labeling option also aids the team in ensuring we cover a wide variety of topics that are all relevant to the business needs.

Pros and Cons

Social media calendar
cross-channel pollination

The analytics dashboards are not very user friendly
the labeling option is a bit confusing and tedious

Return on Investment

helped with managing posts
the calendar view helps with ensuring appropriate posts are planned for the month

Customer Support

Brand Management with Khoros

not that i am aware of

Scalability

there are things that could be improved and developed. these include things that will help users create more engaging posts at suitable times for the right audience.

Key Insights

Do you think Khoros Marketing delivers good value for the price?

Yes

Are you happy with Khoros Marketing's feature set?

Yes

Did Khoros Marketing live up to sales and marketing promises?

I wasn't involved with the selection/purchase process

Did implementation of Khoros Marketing go as expected?

I wasn't involved with the implementation phase

Would you buy Khoros Marketing again?

Yes

Alternatives Considered

only used Khoros (Spredfast)

Likelihood to Recommend

it is really helpful with planning social media posts ahead of time
it helps the team have a clear plan for their social channels
in a huge organization that has multiple pages/channels, it is helpful because you have access to all pages
it can be better at displaying the stats and metrics
the labeling options could be easier
maybe add a suggested time slot to do a re-post for a post that didnt perform well

6 years of Khoros!

Modules Used

Overall Satisfaction with Khoros Marketing