Great for collaborative work
June 24, 2021

Great for collaborative work

Anonymous | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User

Overall Satisfaction with Litmus

We use Litmus for email/newsletter proofs. I write the copy in a separate Google Doc and this gets transferred to Litmus, along with the design template, etc. We use this as our way of giving feedback on how the email itself looks before it gets sent out to customers.
  • Easy-to-see templates/designs.
  • Ability to comment on specific areas.
  • Notifications sent via email if someone tags you.
  • Once someone comments, it can become quite messy to consolidate feedback.
  • Sometimes the interface, if there are multiple templates to review, can be tricky using only the arrow keys.
  • I am not in charge of the business aspect of Litmus, only reviewing the copy as I am a copywriter.
I do think it's helpful to see the designed templates BEFORE they go out to customers but from a business strategy level, I can't really comment on that.
This is exactly what I use Litmus for. Reviewing email templates before they get sent out, commenting on the length/style of the email itself, etc.
I think Litmus is easier to use as InVision is very hard to navigate with the arrow buttons and the different screens.

Do you think Litmus delivers good value for the price?

Not sure

Are you happy with Litmus's feature set?

Yes

Did Litmus live up to sales and marketing promises?

I wasn't involved with the selection/purchase process

Did implementation of Litmus go as expected?

I wasn't involved with the implementation phase

Would you buy Litmus again?

Yes

For cross-collaborative teamwork, Litmus works well. Everyone has access to the emails we work on (copywriter, marketing manager, designer, etc.) so that makes it easy to comment/give feedback. Consolidating that feedback, however, is problematic.

Litmus Feature Ratings

Ability to test dynamic content
9
Mobile optimization
9
Email deliverability reporting
Not Rated
Standard reports
Not Rated
Custom reports
Not Rated
URL Validation
Not Rated
Link Tracking
Not Rated
Spam Testing
Not Rated
Email Previews
9