Highly recommended! Should be one of your top choices for customer review platforms
March 16, 2020

Highly recommended! Should be one of your top choices for customer review platforms

Mike Wong | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User

Overall Satisfaction with TrustRadius for Vendors

Druva uses the TrustRadius for Vendors platform to gather and analyze customer reviews. On the backend, the company uses the information in several ways: 1) to provide feedback to product marketing teams 2) to provide customer data for Demand Generation teams for category retargeting 3) to provide customer references and quotes for marketing campaigns and uses.
  • Easy to use
  • Provides relevant information in a timely fashion and with sufficient detail
  • Offers good insights from customers
  • Better consistency in categories. For example, where a company's products are placed within the category aren't always consistent with where its direct competitors are and vice versa
  • Because of the level of granularity within categories, there wasn't much customer data to do automated category retargeting
  • Increased customer case studies by 22%
  • Salvaged three renewals by contacting customers who were ready to churn and helping them to resolve their issues
  • Able to gather customer quotes quickly and use them on website and other areas
The quality of the customer reviews was very good and superior to several other customer review sites that I have used. Here's how:
- reviewers are vetted to ensure they are qualified whereas another site seems to stress quantity over quality
- reviewers can either be anonymous or named whereas another site we use only allows anonymous reviews
- questions asked are more relevant and result in reviews that are more helpful to prospects
Alternatives:
- Gartner Peer Insights
- G2 Crowd

TrustRadius provides insights into the customer which is very helpful. In addition, they offer additional features that are helpful for Demand Generation teams. In addition, the quality of the reviewers is higher and by allowing reviewers and their companies to be named, the reviews are more helpful to prospects who may be looking for a similar use case.
TrustRadius is well suited as a customer reviews platform that not only offers customer feedback but also provides vendors with actionable information and intelligence on the back end. For example, we were able to not only gather good customer reviews but also be able to contact reviewers who were not happy and understand the issues and challenges they faced. In addition, it was very helpful to know which customers were satisfied with our services and willing to do more for use, such as case studies, customer references to other customers, quotes, etc.