Reap the rewards of having high quality content.
May 06, 2020

Reap the rewards of having high quality content.

LaShanda Jackson | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User

Overall Satisfaction with TrustRadius for Vendors

We leverage TrustRadius primarily for ratings and reviews. In addition, our hypothesis is that there are advantages to having longer-form content to leverage on our website and in marketing to help discerning buyers get the detailed feedback they need to make a purchase decision. We are in the early phases of integration, so results are not available at this time.
  • It's super easy to work with my Customer Success Manager - she's not too pushy and super smart on making suggestions to help.
  • There's a dedicated team that will assist with onboarding, and the process moves fairly quickly.
  • The system is pretty intuitive and you don't need a lot of training to use the system.
  • How onboarding is defined at TrustRadius may not be the same definition a client would use. I completely understand that clients can take really long times to get up and running, but would love if onboarding included getting ratings/reviews published on a client's website.
  • Too early to tell
Content quality is great and love that above and beyond the standard questions, you have the ability to ask custom questions (major differentiator).
We haven't experienced benefits yet, but plan to leverage this content in the future. It's helpful to know how long someone has used your product and then take into account their feedback. That way you can identify gaps - whether that's onboarding/training or true product performance issues. With custom questions, you could dig into that a bit further.
G2 is alternative solution I considered. In my opinion, I see these products as complementary, because they focus on different aspects of user ratings/reviews. I selected TrustRadius because they allow for longer form content and ability to customize questions. This is helpful when you need specific feedback from your customers vs. canned questions.
I love that I can easily create widgets based on tags for customer ratings/reviews that I can leverage on our website and marketing. To my knowledge so far, I think it lacks some of the research insights on how people are shopping a category, customer sentiment measurement (i.e., product performance, value for the money, etc.), and benchmarking against competitors.