Great product for quick customer feedback
November 25, 2020
Great product for quick customer feedback
Score 9 out of 10
Vetted Review
Verified User
Overall Satisfaction with UserTesting
We use UserTesting within our UX and CX group on websites and marketing communications. Testing before a site is launched has been key so that we are able to find any roadblocks potential customers may have when using our sites. This gives us the opportunity to make improvements before the larger group has access.
Pros
- Recruitment of general populations for quick testing that meets our criteria.
- Video recording and ability to make clips to share.
Cons
- Transcript. Usually pretty good but could be a little more accurate.
- Faster time to market.
- Confidence in launching sites that are suited for our customers.
Being able to count on UserTesting to recruit the right kind of audience, and quickly, has been a huge success. It helps when you are trying to schedule sessions within a short period of time. If a participant cancels, it is easy to replace that session. We have been able to collect feedback about our sites and keep track of enhancements that can be made to improve our user experience.
In the past, we have done live testing (with video camera, moderator, pc!). Also, more recently, we have used Zoom and Webex. With these solutions we have done our own moderation and have to recruit on our own as well which has been a challenge. It has definitely taking more people and time to set up and complete the sessions.
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