UserTesting

It's been very helpful. We use it in conjunction with moderated research - both in-house and vendor led. It gives us the ability to do rapid, low cost research. Low cost in comparison to a single vendor run study, which can cost $25-30K.

Creating and filtering the audience is incredibly straightforward, impressing me with the extensive size and diversity of their contributor base. With contributors from various countries and backgrounds, it's never been an issue but rather the tool's greatest asset. This broad pool ensures access to a wide range of perspectives, enriching the testing process and providing valuable insights for product development.

UserTesting is definitely improving the services and the quality of the delivery. I find that it also gives you some peace of mind that you test the software for potential mistakes. It's also good to be able to get suggestions from users on how they would recommend to improve the overall functionality.

It's been invaluable to receive feedback quickly and reliably from lo-fi prototypes before building it out further and to not have to implement an analytics-based experiment (ie a live A/B test) to receive feedback which costs a lot more money and time.

We are able to quickly set up any sort of test. Having access to the pool of users and getting connected so quickly, has really improved our product experience. People see the value of research and its results and more and more teams across the company are understanding it. We are also not the only ones using the tool in our company. Besides us designers and researcher, marketing and product manager are also utilizing UserTesting. We enjoy this positive influence!

We have been able to help inform business decisions and understand what our specific audiences need. The tool has allowed us to easily understand consumer needs and challenges users might be facing.

Being able to quickly collect user and customer feedback has allowed UX to better engrain in the product development process at our company, help the org make more informed strategy decisions, and has overall improved the experience of our products and services.

UserTesting has enabled my team and me to do fast-paced iterative testing on both prototypes and live sites. I have benefitted from a fast turn-around of sessions and even if sometimes the quality of the sessions or feedback is is subpar, I can still easily replace those sessions with just a click. Due to the vast panel audience, I am able to target audiences with specific psychographics and needs.

I feel like I already answered this question previously = yes, this type of feedback is essential for all of these reasons, and it's why we conduct user research and use these tools. Authentic customer feedback bridges the gap between business intentions and assumptions, and what users are truly interpreting, thinking, and engaging with.

I can speak about the digital experiences - the ability to manually update the screeners to target the specific audience helps find the right set of audience and generate authentic results

Getting quick insights about digital experiences allows the organization to make faster decisions about which direction to take with new products and services. While difficult to measure quantitatively, the time we save by getting answers sooner and from custom-screened, validated panels is very valuable to our business.

The use of screener questions gives the ability to have the specific targeting participants to test my concepts. It is great to hear feedback from the exact group who will be potentially using our products to see what their preference is and see how they can relate our experiences with others. It's also nice to add questions separate from the prototype as a "two birds one stone approach" to use that time to learn other aspects of their role and responsibilities.

In the past we have been able to target specific audiences and gather feedback quickly. Allowing us to bring products to market faster. As this has greatly degraded over the past year, we have not been able to get as much value out of the service and the team has voiced concerns about spending more time on weeding out bad tests then focusing on the actual UX research task.

It helped me to save time from Research operatons such as planning a test, moderate a test, recruit from a large sample, improve product features and find out any issues with usability or wording process for example in a faster way then traditional research would be. Thank you so much!

With the feedback that I get I can quickly re-focus the development team if we are getting much friction from the contributors.

We do not have an in-person customer experience therefore this question does no apply to me.

I have benefitted from testing digital experiences really quickly, where I was able to turn around tests from inception to results in a couple of days. This fast-tracked way of working really helped the business make key decisions very fast so that we could release and launch new features on time.

UserTesting has been a game changer for our ability to conduct user testing. In the past, we weren’t able to conduct testing regularly because of cost and time limitations. <div><br></div><div>Now, we’re able to complete tests when wanted/desired which allows us to get real-time feedback to justify specific designs, features, and functionality and ensure that what we’re creating and delivering is actually what our customers want instead of what we THINK they want. This has been very helpful in conversations with stakeholders and/or leadership to help foster decisions driven by real voice of the customer feedback. </div>

Being able to provide evidence to stakeholders about how to improve products as well as the relative speed of getting feedback.

I have used their income to pay my bills and reliable service to know their are still real people out there

We are able to keep in touch with customers, ensure we keep speaking their language, and are able to identify which of the elements of our roadmap are truly priorities for our target customer.

As I mentioned earlier, UserTesting helps us take critical decisions with confidence. We support almost all design/product decisions with research, and UserTesting is a big part of it.

Able to create a clear strategy from talking to people and getting understanding of their world and needs.

I have used UserTesting in three studies. Twice it was to gain feedback on concepts/prototypes. Those two sessions gave us the insights to prioritize projects and also iterate on the original design for maximum usability.

The speed to customer feedback and insight allows us to act quickly when making key business decisions.