Item: Zoho Social
Rating: 8
Author: Pedro Armando Lozano Castillo

Use Cases and Deployment Scope

I used Zoho Social to program all my postings on Twitter and Facebook to promote my own company. With this I get more people to follow me as I post topics regarding my activities of digital marketing. I get more people following me and interested in what I do.

Pros and Cons

Posts programmed and save time.
Interact with the main Social Networks.
Monitor the impact of the posts and analytics of the job.

I wish the product interacted better with Instagram.
I couldn't use it in LinkedIn, as it only works with enterprise profile.
I wish the free plan can be used for more brands.

Return on Investment

Improved the presence of my brand.
Promoted my products.
I can use it for content marketing.

Likelihood to Recommend

Zoho Social is well suited when you are trying to position the brand, as you can program the posting and try A/B tests. With the monitor and Analytics you can see which one is the best campaign. It is less appropriate if you are planning to use Instagram (as i cannot use it for that). In general works fine.

How Zoho Social can be used to position your brand

Overall Satisfaction with Zoho Social

Use Cases and Deployment Scope

Pros and Cons

Return on Investment

Likelihood to Recommend

Zoho Social Feature Ratings