6 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow noopener noreferrer'>trScore algorithm: Learn more.</a>Score 1 out of 100
Based on 6 reviews and ratings
Top Rated
54 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow noopener noreferrer'>trScore algorithm: Learn more.</a>Score 8.9 out of 100
Based on 54 reviews and ratings
Likelihood to Recommend
12mass
The only problem with 12mass may be that it might come accross as spam. Personally, for every 100+ sincere responses that I get, I'm hit by 1 or 2 responses that ask me to stop spamming.The beauty is that if you're paying attention to your dashboard, you see when these things happen, and you can reply yourself to assure the customer that there is a real live human typing out the characters they are reading. I would advise that the person given the 12mass account to handle should be someone who can exercise caution. It is a great tool to leverage on, provided you put thought and effort into your 'canned' responses that are actually useful instead of just blatant advertising/spamming. The latter would not be optimal for you.

Verified User
Account Manager in Marketing
Medical Devices Company, 11-50 employeesBirdeye
If you want to increase online review volume and ratings while saving loads of time, Birdeye will do that for you. Small or large business, Birdeye can support you. Birdeye does not include support for all 3rd party review platforms based on the policies of those platforms; however, Birdeye is willing to work with its clients and aggregate 3rd party data into their platform so that you can stay on top of your reputation and client needs without the need to spend time always heading to those 3rd party websites.
Director of Social Media and Reputation
Southern Careers InstituteEducation Management, 501-1000 employees
Pros
12mass
- The smart clustering works wonder and will help you loads in managing a huge number of mentions everyday or reaching out to people who might be interested in your product. The tool cleverly groups similar tweets together even though they don't match word by word. It saves me time everyday responding to tweets with similar content. The nice thing about it is you can customize your responses so you don't sound like a machine, thus the personal touch is still there.
- 12mass is the only tool that allows you to measure your responses against stipulated metrics like engagement rate, click-through rate and so on, so you know which responses are best welcome by the audience
- The system gets smarter as you use it, which speeds up the conversations even further.

Verified User
Employee in Marketing
Internet Company, 11-50 employeesBirdeye
- Their support is excellent. Always fast and efficient.
- Implementation was easy and fast. You are assigned an implementation manager to get everything connected.
- Birdeye is constantly innovating and creating new value through added features and functionality. They're much more than just online review curation.
Vice President, Marketing
Baton Rouge Telco Federal Credit UnionBanking, 51-200 employees
Cons
12mass
- Should add a Facebook private messages option.
- If my brand wasn't mentioned so much I don't think I would need to use it.
- Sometimes the site is slow.

Verified User
Account Manager in Social Media
Marketing and Advertising Company, 11-50 employeesBirdeye
- It would be nice for Birdeye to work with product reviews. Currently they're about business reviews only.
- Is there a way to get BirdEye to sync with Amazon? Product reviews on Amazon would be huge.
- The integrations are generally easy to add, but it would be nice to have a WordPress addon that makes it happen seamlessly.
Founder
CATAPULT.digitalInternet, 1-10 employees
Likelihood to Renew
12mass
12mass 8.2
Based on 3 answers
In addition to what I've said, maybe its personal, but I don't waste time on a new product if I find something that works. If I hear of anything better (maybe on TrustRadius!) then we'll see. But for now, if it ain't broke don't fix it. My efforts could be much better used elsewhere.

Verified User
Account Manager in Marketing
Medical Devices Company, 11-50 employeesBirdeye
No score
No answers yet
No answers on this topic
Usability
12mass
12mass 8.2
Based on 2 answers
It's easy to use, after a while you'll get used to it and find it easy to navigate

Verified User
Employee in Marketing
Internet Company, 11-50 employeesBirdeye
Birdeye 9.3
Based on 4 answers
I've had to train 4-5 people on Birdeye and each time, folks leave with a full understanding of how to interact
Client Experience Manager
CatalystMarketing & Advertising, 11-50 employees
Support Rating
12mass
12mass 8.2
Based on 2 answers
helped me every time

Verified User
Account Manager in Social Media
Marketing and Advertising Company, 11-50 employeesBirdeye
Birdeye 9.0
Based on 5 answers
Support can always be better. I feel like there are shifts in leads at Birdeye all the time and it's hard to create a relationship with someone only to then be told you're being re-assigned. Would be nice to stick it through with someone for more time than a year or less. Not sure of the varying degrees of support and what's offered based on how much you spend with Birdeye, but that seems to be a heavy factor on the outside looking in.
Client Experience Manager
CatalystMarketing & Advertising, 11-50 employees
Implementation Rating
12mass
12mass 8.2
Based on 1 answer
see the tutorials on you tube. that helps

Verified User
Account Manager in Social Media
Marketing and Advertising Company, 11-50 employeesBirdeye
No score
No answers yet
No answers on this topic
Alternatives Considered
12mass
We selected 12mass because they responsed to our queries readily, and understood our concerns. The CEO (Agmon) doesn't waste time or effort, and got down to the brass tacks during our discussions. Even today, if there is an issue, the team is quick and reliable in responding

Verified User
Account Manager in Marketing
Medical Devices Company, 11-50 employeesBirdeye
There is no comparison to Birdeye!! We have used 2 other reputation management companies in the past. We always had to ask every patient that came in to please take time to go online and give us a review. That was always met with a "look" from the patient and the staff felt uncomfortable asking. With BirdEye we don't have to do that any longer! They do the work for you, seamlessly and effectively, therefore, making our staff and patients happier.
Practice Administrator
Orlando Pediatric DentistryMedical Practice, 11-50 employees
Return on Investment
12mass
- Better customer service and more interactions on twitter for sure! I've seen a huge jump in the interactions since I started using the product. Also, I've established a lot of connections with influencers by asking meaningful questions.
- It definitely saves time, I don't think you can ever engage with that many people manually.
- More people are trying our products as we find a fit between their needs and our offerings through engaging with them on Twitter.

Verified User
Employee in Marketing
Internet Company, 11-50 employeesBirdeye
- All Positive ROI - It's simple
- As a re-seller, it's all residual income, sell it once, train them, your done.
- Even if we manage it as a re-seller, once you know the platform, you can pay a college student pennies to send out the campaigns or train clients. As an owner, I recommend it, my clients take my expert opinion, I'm done.
President/Owner
e-Media Marketing Solutions, Inc.Marketing and Advertising, 1-10 employees
Pricing Details
12mass
General
Free Trial
Yes
Free/Freemium Version
—Premium Consulting/Integration Services
—Entry-level set up fee?
—12mass Editions & Modules
—
Additional Pricing Details
—Birdeye
General
Free Trial
Yes
Free/Freemium Version
—Premium Consulting/Integration Services
—Entry-level set up fee?
No
Birdeye Editions & Modules
Edition
Standard | $299.001 |
---|---|
Professional | $399.001 |
Premium | Custom Pricing |
- per month