12mass vs Birdeye | TrustRadius

What users are saying about

Score 1 out of 10

Based on 6 reviews and ratings

Score 7.8 out of 10

Based on 114 reviews and ratings

Attribute Ratings

12mass is rated higher in 2 areas: Likelihood to Recommend, Support Rating
Birdeye is rated higher in 1 area: Usability

Likelihood to Recommend

8.5

12mass

85%

3 Ratings

7.5

Birdeye

75%

73 Ratings

Likelihood to Renew

8.2

12mass

82%

3 Ratings

Birdeye

N/A

0 Ratings

Usability

8.2

12mass

82%

2 Ratings

9.6

Birdeye

96%

11 Ratings

Support Rating

8.2

12mass

82%

4 Ratings

7.4

Birdeye

74%

13 Ratings

Implementation Rating

8.2

12mass

82%

2 Ratings

Birdeye

N/A

0 Ratings

Pros

The smart clustering works wonder and will help you loads in managing a huge number of mentions everyday or reaching out to people who might be interested in your product. The tool cleverly groups similar tweets together even though they don't match word by word. It saves me time everyday responding to tweets with similar content. The nice thing about it is you can customize your responses so you don't sound like a machine, thus the personal touch is still there.
12mass is the only tool that allows you to measure your responses against stipulated metrics like engagement rate, click-through rate and so on, so you know which responses are best welcome by the audience
The system gets smarter as you use it, which speeds up the conversations even further.

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Verified User

Employee in Marketing

Internet Company, 11-50 employees

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Their support is excellent. Always fast and efficient.
Implementation was easy and fast. You are assigned an implementation manager to get everything connected.
Birdeye is constantly innovating and creating new value through added features and functionality. They're much more than just online review curation.

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Vice President, Marketing

Baton Rouge Telco Federal Credit UnionBanking, 51-200 employees

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Cons

Should add a Facebook private messages option.
If my brand wasn't mentioned so much I don't think I would need to use it.
Sometimes the site is slow.

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Verified User

Account Manager in Social Media

Marketing and Advertising Company, 11-50 employees

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It would be nice for Birdeye to work with product reviews. Currently they're about business reviews only.
Is there a way to get BirdEye to sync with Amazon? Product reviews on Amazon would be huge.
The integrations are generally easy to add, but it would be nice to have a WordPress addon that makes it happen seamlessly.

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Founder

CATAPULT.digitalInternet, 1-10 employees

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Pricing Details

General

Free Trial

Yes

Free/Freemium Version

—

Premium Consulting/Integration Services

—

Entry-level set up fee?

—

Starting Price

—

12mass Editions & Modules

—

Additional Pricing Details

—

General

Free Trial

Yes

Free/Freemium Version

—

Premium Consulting/Integration Services

—

Entry-level set up fee?

No

Starting Price

$0

Birdeye Editions & Modules

Edition

Standard	$299.00¹
Professional	$399.00¹
Premium	Custom Pricing

per month
none

Additional Pricing Details

—

Likelihood to Renew

12mass 8.2

Based on 3 answers

In addition to what I've said, maybe its personal, but I don't waste time on a new product if I find something that works. If I hear of anything better (maybe on TrustRadius!) then we'll see. But for now, if it ain't broke don't fix it. My efforts could be much better used elsewhere.

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Verified User

Account Manager in Marketing

Medical Devices Company, 11-50 employees

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No score

No answers yet

No answers on this topic

Usability

12mass 8.2

Based on 2 answers

It's easy to use, after a while you'll get used to it and find it easy to navigate

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Verified User

Employee in Marketing

Internet Company, 11-50 employees

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Birdeye 9.6

Based on 11 answers

Birdeye is very self explanatory. It makes it very easy for our team to manage . We are able to use on our laptop along with our phones. My clients love that we an send the link though a text . It has been easy to navigate the platform weather is reviewing reviews to requesting help from help desk.

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Executive Assistant

Lending For Living, IncReal Estate, 1-10 employees

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Support Rating

12mass 8.2

Based on 4 answers

helped me every time

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Verified User

Account Manager in Social Media

Marketing and Advertising Company, 11-50 employees

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Birdeye 7.4

Based on 13 answers

Support can always be better. I feel like there are shifts in leads at Birdeye all the time and it's hard to create a relationship with someone only to then be told you're being re-assigned. Would be nice to stick it through with someone for more time than a year or less. Not sure of the varying degrees of support and what's offered based on how much you spend with Birdeye, but that seems to be a heavy factor on the outside looking in.

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Client Experience Manager

CatalystMarketing & Advertising, 11-50 employees

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Implementation Rating

12mass 8.2

Based on 2 answers

see the tutorials on you tube. that helps

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Verified User

Account Manager in Social Media

Marketing and Advertising Company, 11-50 employees

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No score

No answers yet

No answers on this topic

Alternatives Considered

We selected 12mass because they responsed to our queries readily, and understood our concerns. The CEO (Agmon) doesn't waste time or effort, and got down to the brass tacks during our discussions. Even today, if there is an issue, the team is quick and reliable in responding

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Verified User

Account Manager in Marketing

Medical Devices Company, 11-50 employees

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There is no comparison to Birdeye!! We have used 2 other reputation management companies in the past. We always had to ask every patient that came in to please take time to go online and give us a review. That was always met with a "look" from the patient and the staff felt uncomfortable asking. With BirdEye we don't have to do that any longer! They do the work for you, seamlessly and effectively, therefore, making our staff and patients happier.

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Lynette Williams

Practice Administrator

Orlando Pediatric DentistryMedical Practice, 11-50 employees

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Return on Investment

Better customer service and more interactions on twitter for sure! I've seen a huge jump in the interactions since I started using the product. Also, I've established a lot of connections with influencers by asking meaningful questions.
It definitely saves time, I don't think you can ever engage with that many people manually.
More people are trying our products as we find a fit between their needs and our offerings through engaging with them on Twitter.

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Verified User

Employee in Marketing

Internet Company, 11-50 employees

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All Positive ROI - It's simple
As a re-seller, it's all residual income, sell it once, train them, your done.
Even if we manage it as a re-seller, once you know the platform, you can pay a college student pennies to send out the campaigns or train clients. As an owner, I recommend it, my clients take my expert opinion, I'm done.

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Lynn Holloway-Mylton

President/Owner

e-Media Marketing Solutions, Inc.Marketing and Advertising, 1-10 employees

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