What users are saying about
45 Ratings
45 Ratings
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Score 8.3 out of 101
88 Ratings
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Score 7.2 out of 101

Likelihood to Recommend

AB Tasty

I can only mention where AB Tasty has been useful as I haven't had negative experiences on the tests we have carried out. A useful scenario for us is that we use AB Tasty to test changes on pages in a test environment instead of having to test on live
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Oracle Maxymiser

Maxymiser is well suited to all scenarios of conversion testing, however if you are unsure of of your ability or new to conversion campaigns ask about the fully managed option during the selection process.
John Mills profile photo

Pros

AB Tasty

  • Simple interface, easy to use dashboard, reporting, editor and targeting options.
  • Ability to test different using the various options they provide such as personalisations, AB test, multiple pages and predictive tests
  • Great support form the team to help mazimising efforts and tests.
No photo available

Oracle Maxymiser

  • Maxymiser is a great conversion testing tool that allows us to create complex MVT and less complex A/B/n conversion campaigns
  • Different testing methodologies are available including full factorial. Essential for ensuring that robust results for high traffic sites
  • Maxymiser is incredibly easy to implement on the site as it uses a small (single line of code,) tag on each page
  • Can run campaigns on various different devices, including mobile and tablet
  • Offers much more than just conversion campaigns, including behavioural targeting, advanced segmentation and a recommendation engine
John Mills profile photo

Cons

AB Tasty

  • A debugger console is missing, because it is sometimes hard to understand why your personalization is not displaying.
Panthéa Nasseri profile photo

Oracle Maxymiser

  • Adding URLs to include in the test can take a long time, having to re-include URLs on each attribute is frustrating.
  • The back of the house admin area is dated, and often confusing to understand what is being accomplished on each screen.
  • The reporting screen doesn't save options or report, having to rebuild reports is time consuming.
No photo available

Likelihood to Renew

AB Tasty

AB Tasty 7.7
Based on 8 answers
AB Tasty's tool as well as the support team completely met my goals on A/B Testing. Editing a test is really easy and AB Tasty made the marketing team free to launch nearly any test. Reporting is also easy to set up and give us the information needed to keep improving transformation on landing pages and forms
No photo available

Oracle Maxymiser

Oracle Maxymiser 8.3
Based on 21 answers
Maxymiser is an important part of our business' development and continued growth
John Mills profile photo

Usability

AB Tasty

No score
No answers yet
No answers on this topic

Oracle Maxymiser

Oracle Maxymiser 8.2
Based on 1 answer
Personally, I find it quite easy to use. But for those members of our team who have little or no testing experience, it's been a bit more difficult. There's also training required for development teams in order to have your campaigns coded and set up in the most efficient way. Our developers have been able to do basic and intermediate tests with no difficulty, and they find the interface itself quite intuitive... it's just the extremely complex tests that require a bit more understanding.
Gwen Lafleur profile photo

Support

AB Tasty

AB Tasty 8.2
Based on 1 answer
People are avalaible and they know very well their product which helps to resolve quick issues. Also the benchmark they have helps us to improve our own business.
Fabrice Moncaut profile photo

Oracle Maxymiser

Oracle Maxymiser 9.1
Based on 1 answer
They're very responsive, helpful, and respectful. From my perspective, they're a partner in our success - I always get the feeling that they care about what we're doing and helping us to succeed. Emails are usually answered quickly and I've never had to escalate an issue. The team is always willing to help us with anything we might need... I've had them on the phone with my entire dev team in more than one instance, helping to resolve tricky coding for complicated tests. Our dev team is in Manila, and they've also been very helpful in working with us on remote training which has been extremely helpful and also effective. When they're providing managed services, the communication is always excellent, and I've always appreciated the strategic support that they provide... they don't just execute on what I hand them, they make an effort to help us make it even better
Gwen Lafleur profile photo

Implementation

AB Tasty

No score
No answers yet
No answers on this topic

Oracle Maxymiser

Oracle Maxymiser 9.1
Based on 1 answer
I give it a 10 because the only issue we had was a result of not following the guidance we were given. Maxymiser provided a customized implementation guide for each site where we were adding the code. On our site implementations when we followed that guide to the letter, it was extremely fast and easy and has worked very well.
Gwen Lafleur profile photo

Alternatives Considered

AB Tasty

Crazy Egg was mainly only used for heat mapping, which it does really well. I haven't used Google Optimize too much yet but it has most of the same functionality as A/B Tasty. Google Analytics is more used for reporting and a deeper look into data. AB Tasty by far has the best customer service and helpful staff to get your tests and reporting tuned up.
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Oracle Maxymiser

Maxymiser is a much more power website testing platform, and additionally, the analytics you are able to run are much more valuable than with other options. The support we receive when we have issues with Maxymiser was also a deciding factor for us and has been a huge bonus as we began using the platform
Jack Hui profile photo

Return on Investment

AB Tasty

  • AB Tasty is our on-site marketing display tool. If we didn't have the solution we would not have been able to do custom display with formats that are not iAB standards. Therefore we were able to run our e-commerce campaigns with their own ROI.
Jade St-Laurent, Gestion de projet data profile photo

Oracle Maxymiser

  • Better conversion rate.
  • Better understanding of our customers (based on analytics of how they navigated the website).
  • Better website overall.
Jack Hui profile photo

Pricing Details

AB Tasty

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Yes
Entry-level set up fee?
No
Additional Pricing Details

Oracle Maxymiser

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No
Additional Pricing Details

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