What users are saying about
Top Rated
20 Ratings
12 Ratings
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Score 7.1 out of 100
Top Rated
20 Ratings
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Score 7.9 out of 100

Likelihood to Recommend

Adjust Attribution

- Adjust Attribution is excellent to follow all your marketing actions and their impact on the business using special integrations- Adjust Attribution allows you to pursue different funnels to calculate CRs following your product integrations and improvements
EL mehdi CHIAR | TrustRadius Reviewer

Woopra

My rating of Woopra is the absolute best possible. I would recommend them to anyone looking for an analytics website that prefers a visual interface and a beautiful design. I have not encountered any problems using their app -- ZERO! Their integration with other marketing software, such as MailChimp, helps our company zero in on our marketing campaigns and gives us the information we need to make better choices. I LOVE Woopra and think they are the best out there! I have used other websites and there is no comparison!
Cindy Romanowski | TrustRadius Reviewer

Pros

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  • Tracking installs on mobile app campaigns on Android or iOS, as well as UAC campaigns.
  • Tracking in-app actions on our mobile campaigns.
  • Showing more accurate numbers, since it counts pure installs from new users only without counting re-installs,
  • Counts installs only after first opening of the app, while Google and Apple count also downloads even if the app doesn't get installed or opened after.
Anonymous | TrustRadius Reviewer

Woopra

  • Woopra tracks *individual users and customer accounts*. It cannot be understated how important this is. Google Analytics and other low cost solutions only sample users and provide aggregate data. For enterprise sales, this is critical. Likewise, for product managers trying to segment product usage by types of accounts, this is incredibly useful.
  • Woopra updates user analytics in real time. This is critical in a sales context as you want to be able to follow up quickly on opportunities. Likewise, it is useful for customer success as they can see usage in real time for an individual they are supporting.
  • Woopra has the most turnkey integrations of any web analytics solution on the market. By far the most useful are Marketo, SalesForce, and Slack, but there are several more we didn't tap into. While any solution worth its salt has an API, Woopra's integrations usually require a login and/or API key, and you are good to go. Here is the current list: https://www.woopra.com/appconnect/.
  • Woopra enables B2B product managers to track product and feature usage by revenue, not just clicks. Again, in a B2B context, this is critical, as there are high-value users and low-value users. Knowing the difference is critical.
  • Woopra's implementation is super simple. We were able to set it up with a couple of hours of one frontend developer and some help from our product intern.
Ross Reynolds | TrustRadius Reviewer

Cons

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  • It would be great to have a view where I can aggregate charts of all my platforms combined (ios android desktop mobile site).
EL mehdi CHIAR | TrustRadius Reviewer

Woopra

  • User explorer could get some upgrades. It has sometimes been difficult to filter some actions, or groups of actions or combine filters.
  • Can add more cards to the live dashboard.
  • More context data on the user, the device being used, etc.
Anonymous | TrustRadius Reviewer

Likelihood to Renew

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No score
No answers yet
No answers on this topic

Woopra

Woopra 9.0
Based on 7 answers
We just really like the tool. There are lots of us using it internally... from Product, to marketing, to customer service, to optimization team, to traffic acquisition, to Executives. Really helps us answer questions about how well things are going, and what is not going well.
Brent Pearson | TrustRadius Reviewer

Usability

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No score
No answers yet
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Woopra

Woopra 9.0
Based on 1 answer
The UI and reports are great overall. Creating reports just requires a few too many screens and clicks. Also dashboard tiles can't be resized. Both of these are easy items that are being addressed
Ross Reynolds | TrustRadius Reviewer

Support Rating

Adjust Attribution

Adjust Attribution 6.0
Based on 1 answer
Adjust Attribution is great on Amplitude if tagged/integrated right.
EL mehdi CHIAR | TrustRadius Reviewer

Woopra

Woopra 10.0
Based on 1 answer
Team was always responsive and helpful with special use cases.
Ross Reynolds | TrustRadius Reviewer

Implementation Rating

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No score
No answers yet
No answers on this topic

Woopra

Woopra 10.0
Based on 1 answer
Compared to other products, the support was a small effort. We only had part time contributions from a product management intern and front end developer.
Ross Reynolds | TrustRadius Reviewer

Alternatives Considered

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Kochava is the most popular one and has a better dashboard, offering many options for visualizing data. Adjust has a poor dashboard in comparison to Kochava, but offers easier integration with SDK and is cheaper. I don't think adjust shares device IDs, though. Its attribution is very accurate and offers very good solutions for fraud prevention
Anonymous | TrustRadius Reviewer

Woopra

Woopra is much easier to setup and use than Google Analytics. I've spent hours trying to create custom reports in Google Analytics. Woopra does not take this much time to get solid reporting for our site. If you need something that tracks marketing efforts then Google Analytics will likely be a better fit.
Brian Alonzo | TrustRadius Reviewer

Return on Investment

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  • It had positive impact because it allows tracking data without sharing it with Google
  • It's easy to integrate with all channels and many platforms, such as AdWords, Facebook, Twitter, etc.
  • By creating audiences, we've targeted most valuable users to the business
Anonymous | TrustRadius Reviewer

Woopra

  • Really helped us begin to segment our users based on their engagement and retention.
  • Helped increase retention by about 1.5% after about 5 months of implementation (don't shoot the messenger if your team can't implement that quickly).
  • I felt like it had great potential to create a pipeline between sales and the CSM, but I had trouble getting the sales team to implement it properly as they had their noses deep in calls and emails (they struggle entering notes in SalesForces as well, so it's more a company specific problem).
Anonymous | TrustRadius Reviewer

Screenshots

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Pricing Details

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General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

Woopra

General

Free Trial
Yes
Free/Freemium Version
Yes
Premium Consulting/Integration Services
Yes
Entry-level set up fee?
Optional

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