What users are saying about
7 Ratings

Criteo Dynamic Retargeting

<a href='https://www.trustradius.com/static/about-trustradius-scoring#question3' target='_blank' rel='nofollow'>Customer Verified: Read more.</a>
38 Ratings
7 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow'>trScore algorithm: Learn more.</a>
Score 8.1 out of 101

Criteo Dynamic Retargeting

<a href='https://www.trustradius.com/static/about-trustradius-scoring#question3' target='_blank' rel='nofollow'>Customer Verified: Read more.</a>
38 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow'>trScore algorithm: Learn more.</a>
Score 7.5 out of 101

Add comparison

Likelihood to Recommend

AdStage

AdStage is great if you're an agency or an in-house marketer managing a lot of ad budget, a lot of campaigns, or a large number of clients and you want to get the day-to-day tasks cleared to focus on higher-brain-stem tasks. Bid and budget management are replaced by rules. Holiday sales are replaced with flighting. All of your team members can log in, access their accounts, set up their reports and have them send to clients without having to lift a finger.
J.P. VanderLinden profile photo

Criteo Dynamic Retargeting

If cost is no object, Criteo certainly offers a top-notch customer service experience, and little-to-no time investment to manage the platform. For a company without a dedicated ads team, Criteo could be a good option since the platform does most of the legwork for you. Also, cost may depend on industry, so other customers may find a different cost situation than we found.
No photo available

Feature Rating Comparison

Ad Network Integration

AdStage
7.5
Criteo Dynamic Retargeting
8.8
Data Transfer
AdStage
6.0
Criteo Dynamic Retargeting
8.6
DSP integration
AdStage
9.0
Criteo Dynamic Retargeting
9.0

Ad Campaigns

AdStage
7.5
Criteo Dynamic Retargeting
8.1
Ad campaign creation
AdStage
8.0
Criteo Dynamic Retargeting
7.9
Ad deployment
AdStage
8.0
Criteo Dynamic Retargeting
8.4
Display advertising
AdStage
7.0
Criteo Dynamic Retargeting
8.3
Ad display and retargeting segmentation
AdStage
7.0
Criteo Dynamic Retargeting
7.8
Sequence targeting
AdStage
7.5
Criteo Dynamic Retargeting

Ad Reporting & Analytics

AdStage
8.5
Criteo Dynamic Retargeting
7.2
Ad dashboards
AdStage
8.7
Criteo Dynamic Retargeting
8.2
Ad performance reports
AdStage
9.0
Criteo Dynamic Retargeting
7.0
Ad conversion tracking
AdStage
9.0
Criteo Dynamic Retargeting
7.7
Ad attribution reporting
AdStage
8.0
Criteo Dynamic Retargeting
6.0
Cross-channel ad management
AdStage
8.3
Criteo Dynamic Retargeting
8.0
Ad forecasting and optimization
AdStage
8.0
Criteo Dynamic Retargeting
6.5

Pros

  • Easily pulling together API access for multiple channels into one area for in-depth reporting
  • Automation. They helped a bunch with features that LinkedIn didn't have.
  • The team. They were always super responsive and on the ball with any questions or concerns we had. The customer service was great.
  • General reporting and tieing data together.
Matthew Lloyd profile photo
  • Easy to use
  • Good reporting
  • Self management - easy and quick to change bids
No photo available

Cons

  • We were with them in the earlier days and when they were growing larger. We experienced some of that pain with pricing changes that didn't feel quite right. But, they've fixed this now.
  • We didn't really see the usefulness at times of optimizing some of the channels through AdStage, but we loved the reporting features they had for the channels.
  • Better tiers for payment and what fits into those. Again, these are being addressed much better now.
Matthew Lloyd profile photo
  • Updating creatives more often
  • Using more varied ad formats
  • Simplified weekly reporting
Yazmin Collister profile photo

Likelihood to Renew

AdStage8.0
Based on 1 answer
AdStage has been great and the only reason we wouldn't renew is if we decided to build this all out internally for API access. But, customer services is great, the product is great and I'd definitely recommend it.
Matthew Lloyd profile photo
Criteo Dynamic Retargeting10.0
Based on 1 answer
Criteo is the only remarketing firm worth using for a retailer, in my opinion.
Joe Preston profile photo

Support

AdStage10.0
Based on 1 answer
AdStage had great support. They got back to me quickly every time, they always had or found an answer for what I was looking for, they took my feedback well, and they were knowledgeable with the platform and any issues I had. I have worked with a lot of other companies that are slow and AdStage definitely isn't one of them.
Matthew Lloyd profile photo
No score
No answers yet
No answers on this topic

Alternatives Considered

I'm actually not aware of a ton of direct competitors for what AdStage is doing right now. As mentioned before, they have some great integrations for deep analytics, they bring all of the different vendors together in one central place and they have some awesome automation tools that I have not seen around.
Matthew Lloyd profile photo
We don't exclusively use Criteo but use this platform along with a range of other digital marketing platforms.
No photo available

Return on Investment

  • It's saved time for me to easily build out campaigns in Facebook and LinkedIn quickly and in scale
  • It gives people the option to get direct API access to multiple channels without having to build it all in-house
  • It allowed some great optimizations for LinkedIn which allowed us to use our spend there better
Matthew Lloyd profile photo
  • The USA campaign is coming in exactly on the target cost of sale in 2018
  • The UK campaign has worked well in 2017 but not working so well in 2018
No photo available

Screenshots

AdStage
Criteo Dynamic Retargeting

Pricing Details

AdStage

General
Free Trial
Yes
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No
Additional Pricing Details

AdStage More Information

Criteo Dynamic Retargeting

General
Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No
Additional Pricing Details
Pricing is based on a CPC model and is dependent on traffic generated to a site

Criteo Dynamic Retargeting More Information