What users are saying about

AgoraPulse

Top Rated
265 Ratings

Social Studio

Top Rated
37 Ratings

AgoraPulse

Top Rated
265 Ratings
Score 8.5 out of 101

Social Studio

Top Rated
37 Ratings
Score 7.3 out of 101

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Likelihood to Recommend

AgoraPulse

AgoraPulse is well-suited to allowing you to organize and produce many posts between multiple platforms for your social media accounts. It allows for teamwork and simple assignment of projects among team members. It also enables easy collection of data and analytics and presentation of materials for proving ROI and strategizing future campaigns.
Alexandria Schultz profile photo

Social Studio

If you're tasked with publishing content to social on behalf of your organization then this tool is certainly worth considering. You have quick and easy capability to schedule across multiple platforms with drag-and-drop simplicity. It ties into Salesforce's real strength of its CRM platform so you can quickly tie social activity and leads to those already in your database. And it does a good job at monitoring and analyzing brand and competitor content across multiple media types.Having said that, if you're into deep-dive and full functionality SaaS tools then this might not be for you as it covers three areas adequately, but not in enough detail or strength to make it a star performer
Jeremy Cowles profile photo

Feature Rating Comparison

Listening/monitoring

AgoraPulse
8.1
Social Studio
6.2
Boolean keyword searches
AgoraPulse
7.8
Social Studio
6.1
Filtering out noise/spam
AgoraPulse
7.1
Social Studio
6.7
Sentiment analysis
AgoraPulse
9.1
Social Studio
5.3
Broad channel coverage
AgoraPulse
8.5
Social Studio
6.9

Publishing

AgoraPulse
8.1
Social Studio
7.3
Content planning and scheduling
AgoraPulse
8.8
Social Studio
8.3
Audience targeting
AgoraPulse
6.7
Social Studio
6.9
Content optimization
AgoraPulse
9.1
Social Studio
6.0
Workflow management
AgoraPulse
7.9
Social Studio
7.8

Engagement

AgoraPulse
7.5
Social Studio
6.6
Automated routing and prioritization
AgoraPulse
6.4
Social Studio
6.1
Customer interaction histories
AgoraPulse
8.4
Social Studio
7.2
Bulk actions
AgoraPulse
7.9
Social Studio
6.6

Marketing

AgoraPulse
7.6
Social Studio
6.0
Lead generation
AgoraPulse
6.5
Social Studio
5.8
Content marketing
AgoraPulse
9.1
Social Studio
6.2
Paid media management
AgoraPulse
8.2
Social Studio
5.5
Campaigns and promotions
AgoraPulse
6.7
Social Studio
6.4

Channel coverage/integration

AgoraPulse
8.6
Social Studio
6.6
Twitter
AgoraPulse
9.2
Social Studio
8.0
Facebook
AgoraPulse
8.9
Social Studio
8.0
Instagram
AgoraPulse
7.8
Social Studio
5.0
LinkedIn
AgoraPulse
Social Studio
7.4
Google+
AgoraPulse
Social Studio
6.4
Pinterest
AgoraPulse
Social Studio
5.6
YouTube
AgoraPulse
Social Studio
6.1

Reporting/analytics

AgoraPulse
7.3
Social Studio
5.7
Campaign success analytics
AgoraPulse
7.6
Social Studio
5.7
Real-time tracking
AgoraPulse
7.4
Social Studio
6.2
Competitor analysis
AgoraPulse
6.9
Social Studio
5.2

Account management

AgoraPulse
7.4
Social Studio
7.4
Role-based user permissions & privileges
AgoraPulse
8.3
Social Studio
8.3
Mobile access
AgoraPulse
6.6
Social Studio
6.6

Pros

  • The publishing tools are the best in the industry. The ability to tweak similar posts based on the platform saves plenty of time. The entire interface for publishing and the social media content calendar is very well laid out and is easy to follow, organize and maintain.
  • The social media metrics for the platforms I use (Twitter, Instagram and Facebook) are easy to comprehend and provide valuable insights for myself. I am very impressed with the Instagram metrics, some popular social media management platforms still do not have metrics for Instagram so this was a major feature that I was impressed with.
  • The monitoring tools are easy to use and I like receiving notifications directly to my phone whenever there is an item that needs to be reviewed. It is very simple to set up keywords and triggers to search posts that need to be monitored.
Brendon Phillips profile photo
  • One stop shop: if you are looking for a tool that combines multiple facets found in individual tools then this could be for you
  • Scheduling posts is a breeze across platform. So this is clearly geared towards marketers or community managers who need a quick and simple way to manage communications output
  • Salesforce is a ubiquitous platform these days - social studio is a natural extension of this (the engage and CRM functionality plays to this strength) so for businesses of any size that subscribe to the Salesforce suite, adding this tool would make total sense
  • The user interface is rather simplistic which can be seen as a pro - intuitive and easy to navigate, and more quickly accessible for newbies over rival platforms which can have steep learning curves and layers of detailed functionality which take time to get familiar with
Jeremy Cowles profile photo

Cons

  • The only major weakness that I would like to see addressed is the ability to email a post directly to a co-worker or non-AgoraPulse user. Currently I have to copy and paste the message and add the date/time information to the email. It would be easier if there was a button to generate an email with the post content and details.
Brendon Phillips profile photo
  • Instagram Social Listening - it currently does not offer much social listening in terms of Instagram.
  • Instagram Owned - It currently stops pulling once an update is "old" by their standards, even if it receives recent comments. They can force pull, but you have to work with their tech team to do so.
No photo available

Likelihood to Renew

AgoraPulse8.1
Based on 85 answers
The decision has been made. It's time to get to work--no steps back. I feel confident this product is well suited to help me make progress. I want to get down business and utilize the functionality of this product to meet my marketing goals. I feel very comfortable with the choice I have made.
Richard Burgner profile photo
Social Studio8.5
Based on 3 answers
I spent a lot of time researching the right platform for me and our organisation (thanks to the other reviews on TrustRadius also). Having used other platforms when I found frustrations getting my everyday work done, I knew exactly what I wanted and this is why I chose Social Studio. While there have been a few hiccups, the quarterly update releases and the outstanding tech support have kept me more than happy.
Nicole Swanson profile photo

Usability

AgoraPulse9.0
Based on 8 answers
Usability is the strongest characteristic of AgoraPulse.
Richard Burgner profile photo
Social Studio9.0
Based on 1 answer
It looks good, is easy to use and totally customisable to individual users. It does everything I need in one place. I spend many hours of everyday in this platform and I still like it!
Nicole Swanson profile photo

Support

AgoraPulse9.1
Based on 9 answers
Any queries I've had have been answered quickly and in a very friendly manner.
Bronwyn Cook profile photo
Social Studio9.0
Based on 1 answer
I am able to contact support directly via email rather than through an account manager. I get a support auto response immediately with a case number. I usually get an initial response from a support person via email within a 24 hour period and then if it's not resolved quickly I get further phone of email support until the matter resolved. I always get an email asking if I am happy with the resolution before the case is closed
Nicole Swanson profile photo

Implementation

AgoraPulse9.1
Based on 4 answers
Be sure of the game play mechanics you need to achieve your objectives, it will help significantly in setting up the game and creating the assets
Marianne Ho profile photo
No score
No answers yet
No answers on this topic

Alternatives Considered

Hootsuite was proving too expensive for what it gave us. Compared to AgoraPulse it came with a learning curve which was more than it should have been - AgoraPulse is very quick to get started with. AgoraPulse reporting exceeded that of Hootsuite being both easy to use and follow, and not requiring the ridiculous points.
Mike Gillan profile photo
Social studio is far superior to any other platforms I've used because everything is seamlessly integrated, the UI is amazing and the platform is user friendly. The ability to work in teams, in shared workspaces, with shared calendars, the ability to share content across workspaces and see the performance of content is fantastic. The engagement side is also very superior. Enquiries can be assigned using macros which make the job much less manual. Enquiries can be assigned to any user for following up and workflow is tracked simply with the ability for users to write notes within the platform. Reporting is also superior to other platforms and is continually being improved. Technical support is also highly effective and efficient
Nicole Swanson profile photo

Return on Investment

  • Positive - it was much easier to maintain our clients' social media accounts
  • Negative - reporting was frustrating and took up too much time
Shawn Lochner profile photo
  • At this point this is not an ROI play as much as an efficiency play.
  • Eventually, as the reporting data collects we will learn more about top performing topics, times and platforms.
No photo available

Pricing Details

AgoraPulse

General
Free Trial
Yes
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No
AgoraPulse Editions & Modules
AgoraPulse
Edition
Small
$491
Medium
$991
Large
$1991
Enterprise
$2991
1. per installation
Additional Pricing Details
Agorapulse offers an enterprise plan for users with more than 30 Social Media accounts and/or needs for Facebook ads' comments monitoring.

AgoraPulse More Information

Social Studio

General
Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
Social Studio Editions & Modules
Social Studio
Additional Pricing Details

Social Studio More Information