Appcues vs Pendo.io

• Appcues makes the setup process extremely simple. Rather than having to build all of the cues and flows into our app, we simply installed the Appcues code which essentially lays over top our app and allows us to build any new flows we'd like and push them live without having to consult our engineers.
• Appcues provides a variety of cue options to display to users. There are tooltips, slide outs and full modals. This allows us to target users on different pages without being too invasive.
• Their targeting and reporting is also superb. We're able to show flows to certain users based on URL paths and other actions they've taken within our app. We can also see some great reports of users who have completed our flows and metrics on where they stopped if they did not complete a flow.

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• User Interface is easy to use
• I like the way that we can break down and search by Visitors or by a Client as a whole
• In-app messaging. This was actually the main reason for our purchase of Pendo.

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• We were extremely surprised that there are not any Appcues used in Appcues. The app is pretty easy to use, once you figure out how to use it. There were not any type of tutorials when we logged in that quickly walked through how to setup a flow.
• Appcues has lots of support articles, however they are almost so numerous that it was hard to find simple onboarding documentation that we found useful.
• The different tooltips and product actions are great, but being able to customize the different cues a little bit more by changing sizes and aspect ratios could be an improvement.

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• I'd love to see more ways to create segments so that I can really tailor my in-app communications to very targeted groups.
• I'd like easier customization, more WYSIWYG functionality with the banners and lightboxes.

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• We receive less support tickets from new users because our Appcues flows guide them through completing basic tasks in their account.
• Customers in our trial accounts and free accounts rarely reach out to our team with setup needs.
• Customers using our Appcues flows love the experience, which is crucial during the onboarding process -- especially since our user-base can be less technically savvy.

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• Before Pendo.io, we were unable to see what our customers were doing/not doing. Thus, unable to track adoption or predict churn.
• As mentioned, there's a ton of data that we're tracking and it's hard to decipher what it all means and which actions to take.

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