Brainshark vs. MindFire Studio

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Brainshark
Score 7.0 out of 10
N/A
Brainshark is a video presentation platform for sales enablement, now from BIgTinCan (acquired August 2021).N/A
MindFire Studio
Score 6.5 out of 10
N/A
MindFire Studio is a marketing automation platform built specifically for agencies and marketing service providers. Features include contact management, multi-channel campaign management, personalized campaigns, SMS messaging, microsites, direct mail, and social media publishing.N/A
Pricing
BrainsharkMindFire Studio
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
BrainsharkMindFire Studio
Free Trial
NoNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
YesNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details
More Pricing Information
Community Pulse
BrainsharkMindFire Studio
Top Pros
Top Cons
Features
BrainsharkMindFire Studio
Email & Online Marketing
Comparison of Email & Online Marketing features of Product A and Product B
Brainshark
-
Ratings
MindFire Studio
4.0
1 Ratings
64% below category average
WYSIWYG email editor00 Ratings2.01 Ratings
Ability to test dynamic content00 Ratings3.01 Ratings
Landing pages00 Ratings4.01 Ratings
List management00 Ratings5.01 Ratings
Triggered drip sequences00 Ratings6.01 Ratings
Lead Management
Comparison of Lead Management features of Product A and Product B
Brainshark
-
Ratings
MindFire Studio
5.3
1 Ratings
37% below category average
Lead nurturing automation00 Ratings5.01 Ratings
Lead scoring and grading00 Ratings6.01 Ratings
Data quality management00 Ratings5.01 Ratings
Automated sales alerts and tasks00 Ratings5.01 Ratings
Campaign Management
Comparison of Campaign Management features of Product A and Product B
Brainshark
-
Ratings
MindFire Studio
5.0
1 Ratings
41% below category average
Calendaring00 Ratings6.01 Ratings
Event/webinar marketing00 Ratings4.01 Ratings
Social Media Marketing
Comparison of Social Media Marketing features of Product A and Product B
Brainshark
-
Ratings
MindFire Studio
4.0
1 Ratings
61% below category average
Social sharing and campaigns00 Ratings4.01 Ratings
Social profile integration00 Ratings4.01 Ratings
Reporting & Analytics
Comparison of Reporting & Analytics features of Product A and Product B
Brainshark
-
Ratings
MindFire Studio
6.0
1 Ratings
22% below category average
Dashboards00 Ratings6.01 Ratings
Platform & Infrastructure
Comparison of Platform & Infrastructure features of Product A and Product B
Brainshark
-
Ratings
MindFire Studio
4.3
1 Ratings
55% below category average
API00 Ratings4.01 Ratings
Role-based workflow & approvals00 Ratings5.01 Ratings
Customizability00 Ratings4.01 Ratings
Best Alternatives
BrainsharkMindFire Studio
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Paperflite
Paperflite
Score 9.7 out of 10
PFL Direct Mail Platform
PFL Direct Mail Platform
Score 9.3 out of 10
Enterprises
Paperflite
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Score 9.7 out of 10
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Score 9.3 out of 10
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User Ratings
BrainsharkMindFire Studio
Likelihood to Recommend
8.8
(53 ratings)
5.0
(1 ratings)
Likelihood to Renew
8.2
(39 ratings)
-
(0 ratings)
Usability
10.0
(8 ratings)
-
(0 ratings)
Availability
9.1
(4 ratings)
-
(0 ratings)
Performance
9.1
(1 ratings)
-
(0 ratings)
Support Rating
9.0
(8 ratings)
-
(0 ratings)
Online Training
9.1
(2 ratings)
-
(0 ratings)
Implementation Rating
8.7
(2 ratings)
-
(0 ratings)
User Testimonials
BrainsharkMindFire Studio
Likelihood to Recommend
Bigtincan
Brainshark is very user-friendly and it’s very easy to create learning content, even a beginner could walk through it fairly easily. They also have a great support team and help site that can pretty much answer any question with video tutorials.
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MindFireInc
Mindfire is good when using direct mail pieces. You are able to analyze the web and print pieces together. However, it doesn't allow for good scalability of campaigns. While the templates are decent, you do need some coding knowledge to make these campaigns web compliant.
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Pros
Bigtincan
  • I love how easy creating a Brainshark and their formal learning is to use. Upload an animated Power Point, record audio, add music, or use videos etc.
  • Their formal learning also keeps track of people in classes, allows us to invite people to a curricula, send notifications when classes are added, and update on the fly without having to resubmit all new classes.
  • I also love that people in classes can run their own transcript and see where they are in a program, and if graded how they scored.
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MindFireInc
  • Mindfire provides a direct correlation to a print piece.
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Cons
Bigtincan
  • Brainshark has addressed a number of feature enhancements over the past two years...it really performs at a high level on a consistent basis...
  • Ocassionally we run into a large video file >500mb that we have to address directly with support but it does not happen very often...
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MindFireInc
  • The UI is dated and needs to be updated. The ability to delete elements after publishing and going back to edit mode. Better UX needs to be implemented.
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Likelihood to Renew
Bigtincan
Our customers (internal employees) have expressed desired for online learning and we have received positive feedback on the Brainshark modules used in eLearning and communications. We are also increasing usage at the project level as the word spreads about the benefits of using Brainshark.
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MindFireInc
No answers on this topic
Usability
Bigtincan
The vendor offers customer support services that are reliable and diverse and this ensures that users do not get stuck anywhere in using the platform and are able to use with minimal hitches.
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MindFireInc
No answers on this topic
Reliability and Availability
Bigtincan
I'm always able to access Brainshark, whether it is to upload, record, share, download, or view presentations. Whenever I do need to contact someone at Brainshark, there is always someone there. I have never had a problem accessing a presentation and any updates to presentations are viewable immediately.
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MindFireInc
No answers on this topic
Support Rating
Bigtincan
We've found a few glitches and needed some branding updated. Each time we've called, they were super responsive and cared about my issue as much as I did! They've even helped me (and another vendor) figure out how to have this other outside software integrate with theirs to achieve an even greater presentation. I'm super impressed with their Customer Service people.
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MindFireInc
No answers on this topic
Online Training
Bigtincan
The training is easy to use. You can take as little or as much as you need. The instructions are clear and easy to follow. There is a variety of training you can take. There are mini lessons, courses, and webinars. The folks at Brainshark truly want to help you have the best presentation possible.
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MindFireInc
No answers on this topic
Implementation Rating
Bigtincan
Their ongoing support after implementation is excellent and easy to access...
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MindFireInc
No answers on this topic
Alternatives Considered
Bigtincan
There are a lot of sites that allow you to host/share content in the loud. What won for me was their tracking, analytics, and reporting. At the time there was nobody even close to Brainshark and I have not seen anything since that would make me want to switch. I look forward to many years working with them.
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MindFireInc
Mindfire wasn't my choice. The only reason it is being used is because it correlated with direct mail.
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Return on Investment
Bigtincan
  • Client satisfaction - we send out summaries of our big webcasts/conference calls via Brainshark. We've received lots of replies stating they love the format because they can consume the information on their own time.
  • Time to market - before Brainshark, it took several days, if not weeks to work with a design team to get professional-looking summaries available. Now, we have the process down to a day or two.
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MindFireInc
  • It has been a neutral experience
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ScreenShots