49 Ratings
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131 Ratings
49 Ratings
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Score 6.8 out of 100

Meltwater Media Intelligence Platform

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131 Ratings
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Score 7.2 out of 100

Likelihood to Recommend

D&B Hoovers

Enriched a significant amount of account data where there was very little to start with -- really helps you extract value from your data and find gaps you didn't even know was there. Also allows ongoing data management to ensure that you don't keep building gaps over time -- you only need to educate people on how to use it and assuming you have seats you can just standardize the research and creation of accounts.
Yee Yek | TrustRadius Reviewer

Meltwater Media Intelligence Platform

Meltwater is great for monitoring digital publications. My favorite part of Meltwater was the Daily Digest emails (again, have your customer success team set these up). Twice a day, I'd get an email that had a wrap-up of our media mentions and top stories from the day. This made it extremely easy to keep up to date on the main topics without having to constantly go into the platform. Additionally, you can set up alerts in case there's a sudden influx of articles or mentions of particular keywords. For instance, one thing we wanted to receive instant alerts on was if there was a bridge or building failure/collapse. Once the customer success team got the initial framework built out, it was easy to go in and make minor updates. Of course, they are always happy to help make the changes if you'd prefer. One thing Meltwater seemed to lack was the ability to monitor for print-based stories. It was able to pull them in if the article also lived online. But if it was only in print, Meltwater wasn't able to report on it. Therefore, we had to do print-based media monitoring manually. There were also quite a few publications pulled in that lived behind paywalls and we weren't able to actually see or read the articles. I know some of Meltwater's competitors offer better options for accessing articles behind paywalls. They have agreements with the publications that allow you to see the article since you're a paying subscriber to the media monitoring platform. Additionally, I liked how Meltwater was able to pull in Twitter mentions and comments. However, I'd advise against using it as your social media monitoring platform, as it doesn't do a great job at pulling in posts from the other social channels. They tried to implement a social listening portion of the platform, but we didn't have much luck when we did the trial of it. Instead, we just stuck with Sprout Social for all of our social listening and monitoring needs. Although, occasionally Meltwater would pull in tweets that Sprout Social seemed to miss, so it was nice to have all of our bases covered from different angles to make sure we weren't missing anything.
Jenna Carpentier | TrustRadius Reviewer

Feature Rating Comparison

Prospecting

D&B Hoovers
7.2
Meltwater Media Intelligence Platform
Advanced search
D&B Hoovers
7.7
Meltwater Media Intelligence Platform
Identification of new leads
D&B Hoovers
6.7
Meltwater Media Intelligence Platform
List quality
D&B Hoovers
7.0
Meltwater Media Intelligence Platform
List upload/download
D&B Hoovers
8.1
Meltwater Media Intelligence Platform
Ideal customer targeting
D&B Hoovers
5.4
Meltwater Media Intelligence Platform
Load time/data access
D&B Hoovers
8.4
Meltwater Media Intelligence Platform

Sales Intelligence Data Standards

D&B Hoovers
7.6
Meltwater Media Intelligence Platform
Contact information
D&B Hoovers
5.9
Meltwater Media Intelligence Platform
Company information
D&B Hoovers
9.1
Meltwater Media Intelligence Platform
Industry information
D&B Hoovers
7.7
Meltwater Media Intelligence Platform

Data Augmentation & Lead Qualification

D&B Hoovers
8.3
Meltwater Media Intelligence Platform
Lead qualification process
D&B Hoovers
9.5
Meltwater Media Intelligence Platform
Smart lists and recommendations
D&B Hoovers
7.1
Meltwater Media Intelligence Platform
Salesforce integration
D&B Hoovers
9.8
Meltwater Media Intelligence Platform
Company/business profiles
D&B Hoovers
8.2
Meltwater Media Intelligence Platform
Alerts and reminders
D&B Hoovers
7.1
Meltwater Media Intelligence Platform
Data hygiene
D&B Hoovers
9.2
Meltwater Media Intelligence Platform
Automatic data refresh
D&B Hoovers
9.8
Meltwater Media Intelligence Platform
Tags
D&B Hoovers
7.1
Meltwater Media Intelligence Platform
Filters and segmentation
D&B Hoovers
7.4
Meltwater Media Intelligence Platform

Sales Intelligence Email Features

D&B Hoovers
10.0
Meltwater Media Intelligence Platform
Sales email templates
D&B Hoovers
10.0
Meltwater Media Intelligence Platform
Append emails to records
D&B Hoovers
10.0
Meltwater Media Intelligence Platform

Pros

D&B Hoovers

  • Hoover's has good information architecture in one sense that allowed you to keep track of where you have looked and also add anticipatory links for things you might like to research or know.
  • It was great for finding a more complete picture of the companies history.
  • It was helpful for piecing together contact information for people you may not have known worked there.
Micah Tinklepaugh | TrustRadius Reviewer

Meltwater Media Intelligence Platform

  • Up to date contact information. It is actually relevant and active info, not always the case with others.
  • The user interface is better than most tools. While not perfect, it's pretty easy to figure out how to get what you want.
  • Their support is excellent. Anytime I've needed help I can call, but better than this, they proactively call and assist.
Jake Neeley | TrustRadius Reviewer

Cons

D&B Hoovers

  • Much of the data on this platform is stale or inaccurate when it comes to identifying company contacts. We determined that there is about a 70% accuracy in any given data set. This is in stark contrast to the 90% or better that the D&B sales rep sold us on.
  • Customer service is terrible here when you have any kind of complaint. In our experience, they escalated our issue (poor data quality and a request for a refund or termination of our contract) to a manager who never bothered to return any emails or calls.
  • You pay (heavily) for exporting data outside of their system. If you're not able or willing to pay for exports, the interface they have for just viewing the data in grid format is clunky and inefficient.
Justin Roodman | TrustRadius Reviewer

Meltwater Media Intelligence Platform

  • The dashboards are not user-friendly, customizable (color, font size, etc), or worthy of presenting to a client. All of the insights from a dashboard get pulled from the platform and placed into a more client-friendly presentation.
  • Paywalls for certain publications connected to who-knows-what DowJones racket limits media monitoring capabilities and results in manual searches for a growing number of publications.
  • TVeyes, the broadcast monitoring arm of the media monitoring capabilities, just needs TLC and to become more client-facing. Currently, the links produced to share clips look sketchy, and they have a relatively short shelf life.
Alex Boonstra | TrustRadius Reviewer

Likelihood to Renew

D&B Hoovers

D&B Hoovers 5.9
Based on 2 answers
Hoover's just isn't compelling for the types of information they provide and the pricing model. But again, this is from the very limited perspective of a below entry level analyst who is just finishing their studies. It is probable that for some segments of industry, Hoover's has vast wealth of pertinent information. For example, when looking into agricultural industries for a consulting firm, I did not save any time with their service because information on factory locations and assets was scant. Using Google earth to view the square footage of the facilities to estimate assets was often more helpful.
Micah Tinklepaugh | TrustRadius Reviewer

Meltwater Media Intelligence Platform

Meltwater Media Intelligence Platform 8.0
Based on 9 answers
Meltwater works well for our organization and has allowed us to meet our internal goals. We are always open to new products and services that may be able to provide similar or better features; however, our experience has been that many of Meltwater's competitors are not up to the task.
Anonymous | TrustRadius Reviewer

Usability

D&B Hoovers

No score
No answers yet
No answers on this topic

Meltwater Media Intelligence Platform

Meltwater Media Intelligence Platform 2.3
Based on 3 answers
Once you get some basic training it's pretty easy to use. I would like to see training manuals, or instructional videos to help me explore features I'm not currently using.
Chris Vanasdalan | TrustRadius Reviewer

Support Rating

D&B Hoovers

D&B Hoovers 10.0
Based on 2 answers
They are terrific at giving instruction/webinars. I am able to call, directly, to an individual and talk to that person. I'm not talking to a robot. They give personal service which is really special.
Anonymous | TrustRadius Reviewer

Meltwater Media Intelligence Platform

Meltwater Media Intelligence Platform 8.0
Based on 24 answers
We've had two different Meltwater reps, and they've each done a fantastic job of conducting training sessions and keeping us abreast of updates to the platform. My schedule is hectic, so I've had to postpone some training sessions, and they've been accommodating of me. There are times, though, when it takes a few days for our rep to get back to me, but once we link up, I get everything I need.
David Miller | TrustRadius Reviewer

In-Person Training

D&B Hoovers

No score
No answers yet
No answers on this topic

Meltwater Media Intelligence Platform

Meltwater Media Intelligence Platform 8.0
Based on 1 answer
Again, really in-depth and helpful for a program that is really easy to use.
Carolyn Smith | TrustRadius Reviewer

Online Training

D&B Hoovers

No score
No answers yet
No answers on this topic

Meltwater Media Intelligence Platform

Meltwater Media Intelligence Platform 8.0
Based on 1 answer
Walked step by step through program. Very informative on a program that doesn't require much training.
Carolyn Smith | TrustRadius Reviewer

Implementation Rating

D&B Hoovers

No score
No answers yet
No answers on this topic

Meltwater Media Intelligence Platform

Meltwater Media Intelligence Platform 6.1
Based on 4 answers
You are only allowed 15 users, so make sure you've identified who will have access to use the tool.
Chris Vanasdalan | TrustRadius Reviewer

Alternatives Considered

D&B Hoovers

D&B stacks up but not very high. ZoomInfo is in the lead for newer-looking technology and data quality. Sales Navigator is a powerhouse in the space and probably has the whole package that I'd want during prospecting except for the business code. Crunchbase has newer information and industry trends that are hard to beat. Hopefully D&B can modernize to stack up and make a more appealing UI/UX.
Anonymous | TrustRadius Reviewer

Meltwater Media Intelligence Platform

We've used Cision [PRWeb] for their media database for a long time, and then we've used TrendKite for media tracking [and] reporting, as well. While we're new to [Meltwater Media Intelligence Platform], [concerning] media tracking [and] reporting, it seems to be as good or better than what we've use previously. And if we do encounter any issues, I will say that the [Meltwater Media Intelligence Platform] customer service team has been very responsive and easy to work with. I would say that the media database that we've used so far has been as good as previous products. It is cumbersome, but it does appear to be a good database and I hope that it will become easier to work with as we have the product for a longer period of time.
Anonymous | TrustRadius Reviewer

Return on Investment

D&B Hoovers

  • This software has paid for itself three times over in the first sale made by using their b2b leads.
  • This software is the difference between casually growing your business and scaling at a rate that is not generally thought to be possible. Of coarse you still have to put in the effort to make the sales but the accuracy of the leads saves time and money.
  • This software gives filtered results when searching for a target prospect or market and will provide leads that other software will not have in their database. This is the most elite b2b lead generation software on the market, period.
Anonymous | TrustRadius Reviewer

Meltwater Media Intelligence Platform

  • It has had an overall positive ROI in terms of managing the media relations component of the communications department. It makes cultivating relationships with valuable media contacts very seamless.
  • Also has had a positive ROI in allowing us to show clients and customers all the hype HMSHost is receiving in the media and show that we are growing.
Anonymous | TrustRadius Reviewer

Screenshots

Meltwater Media Intelligence Platform

Pricing Details

D&B Hoovers

General

Free Trial
Yes
Free/Freemium Version
Premium Consulting/Integration Services
Yes
Entry-level set up fee?
No

Meltwater Media Intelligence Platform

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

Rating Summary

Likelihood to Recommend

D&B Hoovers
7.8
Meltwater Media Intelligence Platform
6.9

Likelihood to Renew

D&B Hoovers
5.9
Meltwater Media Intelligence Platform
8.0

Usability

D&B Hoovers
Meltwater Media Intelligence Platform
2.3

Reliability and Availability

D&B Hoovers
9.0
Meltwater Media Intelligence Platform
10.0

Support Rating

D&B Hoovers
10.0
Meltwater Media Intelligence Platform
8.0

In-Person Training

D&B Hoovers
Meltwater Media Intelligence Platform
8.0

Online Training

D&B Hoovers
Meltwater Media Intelligence Platform
8.0

Implementation Rating

D&B Hoovers
Meltwater Media Intelligence Platform
6.1

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