Echobox Email vs. Emma by Marigold

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Echobox Email
Score 8.6 out of 10
N/A
Echobox Email is an AI-powered email platform that generates optimized, personalized newsletters. With automation that tailors to the user's content and audience preferences, Echobox Email is designed to create emails with the right content, displayed in the right way, sent to readers at the optimal time, to increase open rates, click rates, traffic and engagement. Echobox Email integrates with a number of other platforms to ensure the user's subscriber lists are always in…N/A
Emma by Marigold
Score 8.6 out of 10
N/A
Emma by Marigold is an email marketing solution. Its key features include mobile-ready design templates, email automation, audience segmentation, and dynamic content. The software includes integration with third-party CRM solutions, ecommerce platforms, and social networks.
$500
per year per user
Pricing
Echobox EmailEmma by Marigold
Editions & Modules
No answers on this topic
Basic
$500
per year per user
Offerings
Pricing Offerings
Echobox EmailEmma by Marigold
Free Trial
NoYes
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoYes
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details
More Pricing Information
Community Pulse
Echobox EmailEmma by Marigold
Top Pros

No answers on this topic

Top Cons

No answers on this topic

Features
Echobox EmailEmma by Marigold
Email & Online Marketing
Comparison of Email & Online Marketing features of Product A and Product B
Echobox Email
-
Ratings
Emma by Marigold
9.1
31 Ratings
11% above category average
WYSIWYG email editor00 Ratings8.024 Ratings
Dynamic content00 Ratings9.025 Ratings
Ability to test dynamic content00 Ratings9.024 Ratings
A/B testing00 Ratings9.024 Ratings
Mobile optimization00 Ratings9.029 Ratings
Email deliverability reporting00 Ratings10.031 Ratings
List management00 Ratings10.031 Ratings
Triggered drip sequences00 Ratings9.021 Ratings
Reporting & Analytics
Comparison of Reporting & Analytics features of Product A and Product B
Echobox Email
-
Ratings
Emma by Marigold
10.0
31 Ratings
25% above category average
Dashboards00 Ratings10.030 Ratings
Standard reports00 Ratings9.931 Ratings
Custom reports00 Ratings10.019 Ratings
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Score 8.6 out of 10
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User Ratings
Echobox EmailEmma by Marigold
Likelihood to Recommend
9.1
(1 ratings)
8.0
(32 ratings)
Likelihood to Renew
9.1
(1 ratings)
9.5
(5 ratings)
Usability
-
(0 ratings)
10.0
(2 ratings)
Support Rating
-
(0 ratings)
2.0
(1 ratings)
Implementation Rating
-
(0 ratings)
7.0
(1 ratings)
User Testimonials
Echobox EmailEmma by Marigold
Likelihood to Recommend
Echobox Ltd.
If you have a large number of posts to be done, Echobox will help by posting the right article on the right time. Also it is the best way to send Newsletters, because first of all you can fully automate the procedure and also you can reach most of your audience thanks to the algorithm that optimizes the time.
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Marigold
Using Emma for weekly templated email use with minimal changes is awesome. If you want you can create a master and make minor graphic edits quickly and easily from your smartphone. Any edit is possible as long as the artwork is on the online server. Only time I hit a bump in the road is when I was asked to change the style sheet and did not know that the pricing plan I was on did not include this feature. Client had to wait to send new format until Emma performed the requested changes.
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Pros
Echobox Ltd.
  • Increases traffic
  • Saves time
  • Scheduling
  • Nice, Modern Design of Newsletters
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Marigold
  • Enterprise-level email marketing with multi-level account structure allowing for multiple users at different levels to send campaigns
  • Easy-to-use WYSIWYG email template editors to create dynamic emails with enhanced personalization through merge-fields
  • A large API index that connects to many different platforms and the ability to work with Emma support to create new connections to new platforms as needed
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Cons
Echobox Ltd.
  • Stories on Facebook
  • More editing options for photos (e.x. layering, pixelating)
  • Define also seconds when scheduling
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Marigold
  • Their customer service leaves something to be desired. We ran into an issue with one of our campaigns, and we decided to reach out to support, but they didn't get back with us until 3 hours later! Time is money!!
  • We don't like that their photo editing capabilities are limited, you can only choose small, medium or large photos with no way to resize to exact dimensions. Makes emails a bit of a pain
  • The upgraded premium tools are buggy and leave something to be desired as well – it's a shame.
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Likelihood to Renew
Echobox Ltd.
It has helped increase traffic via social media, which was something crucial for us. This came without extra working time. On contrary, it saved us time.
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Marigold
Emma has been a great tool for our marketing. It's easy to use and I've had no issues in the almost two years we've been with them. It's really been a great way for us to stay connected with customers that takes no time to setup and send
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Usability
Echobox Ltd.
No answers on this topic
Marigold
While every WYSIWYG software will experience glitches, Emma handles them well. Keep in mind they rarely happen, but they do, it can be of annoyance. Regardless, Emma allows my organization to create seamless email campaigns using fresh data. Emma makes coming up with strategic decisions very easy. The list segmentation that Emma feature allows us to easily manage a large list without issues. Overall, Emma is extremely usable with nearly no learning curve!
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Support Rating
Echobox Ltd.
No answers on this topic
Marigold
I hate that to get support I have to submit a question to a public forum and wait for a response. I just want the ability for a quick live chat to answer my simple help questions quickly or at the very least submit a ticket via email and get a status update.
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Alternatives Considered
Echobox Ltd.
Echobox is super "user friendly", has a great support when you face a problem, no matter how simple or complicated the answer is, you have available statistics about the results of your use, as well as suggestions for further improvement. The Newsletters service is new to us, but we spend zero time to prepare and send! We also have option about titles, logos and banners, which adds services for our clients.
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Marigold
At the time we made the decision to move to Emma, my organization was using both MailChimp and Constant Contact. Emma's drag-and-drop template editor surpassed both, and even editing the pre-made template HTML in Emma was easier. List management was much smoother than the clunky Constant Contact and MailChimp lists we had. From a design perspective, we chose Emma for its ease of use in creating templates and modifying existing ones, as well as the ability to push out branded templates and brand assets through its master admin/subaccount capabilities. Emma's analytics and reporting were much less frustrating to navigate and understand, such that, rather than spending all of our time trying to make sense of the metrics from a campaign (which we were definitely doing), we were attracted to being able to report easily and then move on to determining how to make real improvements
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Return on Investment
Echobox Ltd.
  • Traffic Increase
  • Saves a lot of time
  • Keep you in touch with the subscribers for Newsletters
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Marigold
  • Stores using the platform have seen good deliverability stats. Open rates and click-through rates are high with the templates that Emma creates. We still face the challenge of getting more users on the platform.
  • User satisfaction is high for our users who are regularly using the platform.
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ScreenShots

Emma by Marigold Screenshots

Screenshot of dynamic content used to send unique, personalized content to each subscriber based on the data stored about them from a single email.Screenshot of the editor's drag & drop layouts and inline text editing, that help to keep the creative process fast and flexible.Screenshot of a display of account activity, email performance and recent mailings in one place right after login.Screenshot of insights on the go using Metric, the included iPhone and Android app.Screenshot of response results that give insights into what's working and provide next steps.Screenshot of customizable, mobile-optimized templates to show off a brand and content in the template gallery.