Movable Type vs. Optimizely Content Management System

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Movable Type
Score 8.0 out of 10
N/A
Movable Type is a Perl-based content management system from Six Apart, featuring the capability to host multiple weblogs and standalone content pages, manage files and user roles, templates, tags, categories, and trackback links.N/A
Optimizely Content Management System
Score 8.7 out of 10
N/A
Optimizely's Content Management System (CMS) is purpose-built for marketers, and fully composable for developers. The CMS supports the end-to-end content lifecycle so users can deliver on-brand, high-impact digital experiences that 'wow' audiences.N/A
Pricing
Movable TypeOptimizely Content Management System
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
Movable TypeOptimizely Content Management System
Free Trial
NoNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoYes
Entry-level Setup FeeNo setup feeRequired
Additional Details
More Pricing Information
Community Pulse
Movable TypeOptimizely Content Management System
Top Pros
Top Cons
Features
Movable TypeOptimizely Content Management System
Security
Comparison of Security features of Product A and Product B
Movable Type
5.0
1 Ratings
46% below category average
Optimizely Content Management System
8.5
122 Ratings
6% above category average
Role-based user permissions5.01 Ratings8.5122 Ratings
Platform & Infrastructure
Comparison of Platform & Infrastructure features of Product A and Product B
Movable Type
6.0
1 Ratings
25% below category average
Optimizely Content Management System
8.1
120 Ratings
5% above category average
API6.01 Ratings7.9115 Ratings
Internationalization / multi-language00 Ratings8.289 Ratings
Web Content Creation
Comparison of Web Content Creation features of Product A and Product B
Movable Type
6.4
1 Ratings
17% below category average
Optimizely Content Management System
7.6
138 Ratings
0% below category average
WYSIWYG editor9.01 Ratings7.7128 Ratings
Code quality / cleanliness6.01 Ratings7.8117 Ratings
Admin section8.01 Ratings7.9126 Ratings
Page templates5.01 Ratings8.0126 Ratings
Library of website themes3.01 Ratings6.664 Ratings
Mobile optimization / responsive design8.01 Ratings7.9121 Ratings
Publishing workflow9.01 Ratings8.1125 Ratings
Form generator3.01 Ratings6.990 Ratings
Web Content Management
Comparison of Web Content Management features of Product A and Product B
Movable Type
5.6
1 Ratings
27% below category average
Optimizely Content Management System
7.6
129 Ratings
4% above category average
Content taxonomy9.01 Ratings8.1119 Ratings
SEO support6.01 Ratings7.6120 Ratings
Bulk management3.01 Ratings7.099 Ratings
Availability / breadth of extensions3.01 Ratings7.8103 Ratings
Community / comment management7.01 Ratings7.883 Ratings
Best Alternatives
Movable TypeOptimizely Content Management System
Small Businesses
Divi
Divi
Score 9.8 out of 10
Divi
Divi
Score 9.8 out of 10
Medium-sized Companies
Image Relay
Image Relay
Score 9.5 out of 10
Image Relay
Image Relay
Score 9.5 out of 10
Enterprises
Tridion
Tridion
Score 9.0 out of 10
Tridion
Tridion
Score 9.0 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
Movable TypeOptimizely Content Management System
Likelihood to Recommend
7.0
(10 ratings)
8.7
(163 ratings)
Likelihood to Renew
5.4
(9 ratings)
9.6
(31 ratings)
Usability
-
(0 ratings)
8.0
(30 ratings)
Availability
-
(0 ratings)
9.2
(4 ratings)
Support Rating
-
(0 ratings)
10.0
(6 ratings)
Online Training
-
(0 ratings)
10.0
(4 ratings)
Implementation Rating
-
(0 ratings)
6.4
(2 ratings)
User Testimonials
Movable TypeOptimizely Content Management System
Likelihood to Recommend
Six Apart
Is your business an enterprise level business that has more than a half dozen different content types? If so, then you might want to use a dedicated CMS rather than Movable Type. Movable Type is best used on small / medium sized businesses and is not the best solution for a full-fledged CMS. If you're using your content for something other than just displaying a website, then it's probably not for you. Movable Type works great for news/blogging sites. In fact, Daring Fireball, one of the most popular Apple-centric blogs is using Movable Type as its publishing platform.
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Optimizely
Well suited to an organisation who wants a real presence and a superior customer experience when visiting your website. Very modern look and feel and is great for hosting videos and specialist graphics. It is hard to fault the product and it is up there amongst the best in the market
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Pros
Six Apart
  • Easy to use straight out of the box, very user friendly with an intuitive interface.
  • Great for team use where there are multiple editors and writers fixing and editing each other's works. It's easy to track who last made the latest edits.
  • Stellar support team and system. I've found that Moveable Type's support system is generally more responsive and helpful than WordPress.
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Optimizely
  • A centralized UI to maintain multiple websites using a common entry point.
  • Page types and blocks that can be highly customized using .NET code, but at the same time allows checks and validations when being created by Marketing/Content Users.
  • A very good set of extra libraries/add-ons that allows to expand website functionality in a very short period of time (Content APIs, Personalization, A/B Testing, Social)
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Cons
Six Apart
  • Especially on the older versions, the limited number of well-developed third-party plugins is problematic for efficiently developing a well-functioning website.
  • Versions of movable type which didn't allow pages to be constructed were difficult to create continuity in design and easily editable pages for our editors.
  • The installation process could be simplified to make it easier for those new to a CMS to install.
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Optimizely
  • On the technical side, Spire is all built on React Redux, so there's a React framework and then Optimizely built their own framework on top of that React implementation, which is, I'd say customized and non-standard. So learning that as a developer is usually a four to five month learning curve. So that is a con where it's not a standard React redux implementation.
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Likelihood to Renew
Six Apart
I think there are still improvements to be made. I haven't tapped in to the full functionality of the CMS yet but the rating I give it now is only based on what I've been able to use it for
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Optimizely
Since I work on the implementation side of things, and do not directly own licensing for Ektron CMS, I have to base this rating off of how I think it will be received or presented to customers looking to start a new site deployment. I try to remain CMS agnostic, though my specialty is with the .NET and Microsoft stack. Because of the experience I have working with Ektron, I tend to be more forgiving with the shortcomings as I am familiar with how to work around them or past them from experience. Being familiar with the community available also helps, as you become familiar with the best approaches to find solutions to your issues. Each product has it's ups and downs and all of them are only going to be as good as the company or development team implementing them can make them. This is EXTREMELY important to remember when choosing a CMS, as it can make or break your expensive investment.
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Usability
Six Apart
No answers on this topic
Optimizely
The Opti CMS is pretty easy to use once you get used to it. Setting up the experience editor takes some time and difficult to follow and do in a group setting. We found working one on one or in smaller groups works better
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Reliability and Availability
Six Apart
No answers on this topic
Optimizely
Unplanned outages or errors are fairly rare in our instance. And when there are issues, they're usually fixed fairly quickly
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Support Rating
Six Apart
No answers on this topic
Optimizely
I attended multiple trainings/tutorials early in the process. The vendor-supplied content about Optimizely was engaging for users/attendees (I often analyze training content, compliance programs, governance plans), which helps our OCM people by having good "word of mouth" about the product long before a rollout ever happens. I actually when the user-focused portion of the Optimizely Academy twice in 2022 to ensure I had a grasp on operability and to be able to support the training and OCM efforts
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Online Training
Six Apart
No answers on this topic
Optimizely
Ektron is one of the best solution for .Net platform. Over the years have improved the performance issues that the previous versions had. My only complain is right now you can't do Page builder pages if you choose to have a MVC architecture
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Implementation Rating
Six Apart
No answers on this topic
Optimizely
I was not fully involved.
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Alternatives Considered
Six Apart
Movable Type can be compared to WordPress. It's easy to use, and I would say Movable Type is actually more user-friendly.
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Optimizely
Optimizely CMS is part of a more composable suite when it comes to DXPs. With that, some other systems like Sitecore Experience Platform are monoliths, which makes the development and maintenance of those products fairly complex (this includes system architecture). In our experience, Optimizely makes it simpler to implement solutions in a rapid manner and "tack on" additional products if needed as organizations grow and are able to leverage that functionality.
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Return on Investment
Six Apart
  • Provided a blogging platform when we needed one.
  • Helped us compare other blogging platforms as a baseline for what minimums we require and what we don't want.
  • Users often refused to use Movable Type and would go around our official system in order to use my more friendly software.
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Optimizely
  • The positive is on ROI as we can get more done without needing to go through 3rd party or know Code to create and add content.
  • Workflows could use improvement. I don't know that there are workflows that I'm aware of.
  • Make it easier to connect to 3rd party software like Hubspot, Magento, email services, etc.
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ScreenShots

Optimizely Content Management System Screenshots

Screenshot of SaaS CMS edit view: A drag-and-drop UI authoring and on-page editing lets marketers and content creators build content experiences.Screenshot of Content delivery: Developers can use modern GraphQL and REST APIs to query content from any source and send it to any channel or device.Screenshot of Screenshot of DAMConnector: The fully featured Optimizely Digital Asset Management can connect to Optimizely CMS to serve as the single source of truth for brand assets.