What users are saying about
28 Ratings
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Top Rated
141 Ratings
28 Ratings
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Score 9.9 out of 100

Sprinklr Modern Engagement

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Top Rated
141 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow noopener noreferrer'>trScore algorithm: Learn more.</a>
Score 7.6 out of 100

Likelihood to Recommend

Oktopost

Oktopost is great if you have several Social Media profiles you want to manage and want to schedule and post all your things in a simple interface. They have a great calendar view that shows everything that is coming up and you can easily move or change postings with a few clicks.It is also good for managing a single account. It has all the features I need for our single account markets, like campaigns, tracking, scheduling, etc.I think if you are trying to manage a very large number of social media profiles it might get a bit difficult. There are tools more suited for that than Oktopost that may be easier, but Oktopost would still work.
Miles Szkoda | TrustRadius Reviewer

Sprinklr Modern Engagement

We have used Sprinklr as a publishing tool for years, and it has really grown into an all-in-one resource. Listening is a fantastic resource to use within Sprinklr, and their reporting can be customized and automated to fit your every need. Not every module is needed for every company, as it can become quite pricey when you're adding up every single module into a total package.
Anonymous | TrustRadius Reviewer

Feature Rating Comparison

Listening/monitoring

Oktopost
Sprinklr Modern Engagement
7.4
Boolean keyword searches
Oktopost
Sprinklr Modern Engagement
7.6
Filtering out noise/spam
Oktopost
Sprinklr Modern Engagement
7.3
Sentiment analysis
Oktopost
Sprinklr Modern Engagement
6.7
Broad channel coverage
Oktopost
Sprinklr Modern Engagement
8.1

Publishing

Oktopost
Sprinklr Modern Engagement
7.2
Content planning and scheduling
Oktopost
Sprinklr Modern Engagement
8.3
Audience targeting
Oktopost
Sprinklr Modern Engagement
6.8
Content optimization
Oktopost
Sprinklr Modern Engagement
6.8
Workflow management
Oktopost
Sprinklr Modern Engagement
6.9

Engagement

Oktopost
Sprinklr Modern Engagement
7.5
Automated routing and prioritization
Oktopost
Sprinklr Modern Engagement
8.0
Customer interaction histories
Oktopost
Sprinklr Modern Engagement
7.3
Bulk actions
Oktopost
Sprinklr Modern Engagement
7.2

Marketing

Oktopost
Sprinklr Modern Engagement
7.3
Lead generation
Oktopost
Sprinklr Modern Engagement
6.5
Content marketing
Oktopost
Sprinklr Modern Engagement
8.2
Paid media management
Oktopost
Sprinklr Modern Engagement
6.7
Campaigns and promotions
Oktopost
Sprinklr Modern Engagement
7.8

Channel coverage/integration

Oktopost
Sprinklr Modern Engagement
7.6
Twitter
Oktopost
Sprinklr Modern Engagement
8.5
Facebook
Oktopost
Sprinklr Modern Engagement
8.4
LinkedIn
Oktopost
Sprinklr Modern Engagement
7.7
Google+
Oktopost
Sprinklr Modern Engagement
7.6
Instagram
Oktopost
Sprinklr Modern Engagement
6.5
Pinterest
Oktopost
Sprinklr Modern Engagement
7.4
YouTube
Oktopost
Sprinklr Modern Engagement
7.1

Reporting/analytics

Oktopost
Sprinklr Modern Engagement
8.4
Campaign success analytics
Oktopost
Sprinklr Modern Engagement
8.6
Real-time tracking
Oktopost
Sprinklr Modern Engagement
8.4
Competitor analysis
Oktopost
Sprinklr Modern Engagement
8.2

Account management

Oktopost
Sprinklr Modern Engagement
7.0
Role-based user permissions & privileges
Oktopost
Sprinklr Modern Engagement
7.4
Mobile access
Oktopost
Sprinklr Modern Engagement
6.6

Pros

Oktopost

  • Auto-poster feature that allows scheduling of posts to be made in relatively short time.
  • Calendar view has a great UI with easy to use drag and drop and editing features.
  • Message assets can be saved per campaign without having to re-draft them for repeated promotions.
  • Good reporting via excel export and dashboard overview
  • Great customer service and support! Including response rate and implementation of requested features
Anonymous | TrustRadius Reviewer

Sprinklr Modern Engagement

  • All basic functions are very user friendly. Onboarding time is minimal. If I give access to someone (even if they are not social savvy), I am confident they will still be able to use the platform.
  • The ability to build custom dashboards is a huge time saver. For instance, you can create a dashboard to look at all your social media inboxes (Facebook, Twitter, Instagram...) all on one screen.
  • The audience profile function is interesting - it allows you to capture unified consumer data, interests, interactions across all your social channels. This is a useful feature for us when looking for influencers or super fans.
Romain Vezirian | TrustRadius Reviewer

Cons

Oktopost

  • Sometimes there were bugs in the user experience, but they seemed to be quickly addressed.
  • They didn't seem to have experience dealing with large-scale company use when integrating with Eloqua information. We had a lot of issues with false data or form submits showing up.
Claudia Pitarque | TrustRadius Reviewer

Sprinklr Modern Engagement

  • Horrible customer support. Support teams are uneducated, do not look into cases before calls and frequently close open cases before they are resolved.
  • Difficult to set up. Because this platform is so detailed, they are many intricacies. It takes a long time to make it useful. One mistake could give you incorrect data or really mess up the system.
  • Complicated when used in varying organizations within a company as changes affect everyone.
Anonymous | TrustRadius Reviewer

Likelihood to Renew

Oktopost

Oktopost 9.1
Based on 7 answers
I give Oktopost a 9, as a 10 means NO improvement is needed, but all platforms must iterate and improve. Hands down Oktopost is the B2B marketing leader in the social and content marketing world. They are also very quick to work on things and make the experience better for users. I would say I was a very early adopter of Oktopost and have seen them grow into a very useful tool and also a great company! I am VERY excited to see what they will do next to make our B2B marketing jobs more efficient and results producing! Thanks for helping our business close 10 accounts from LinkedIn in the last year! And that is up from ZERO the year before NOT using Oktopost.
Adam Robinson | TrustRadius Reviewer

Sprinklr Modern Engagement

Sprinklr Modern Engagement 8.5
Based on 28 answers
I really do feel that Sprinklr is the most complete enterprise social media program. It covers everything you would need to do to run a strategic social media program. On top of that, the success managers are really the best. Our success manager goes above and beyond for us and has been so helpful to us with setting up some very specific repots and profiles. Paul (our CSM) has been great about keeping us up to date on the latest features and functionality as well as helping us set up innovative dashboards as need
Kira Swain | TrustRadius Reviewer

Usability

Oktopost

No score
No answers yet
No answers on this topic

Sprinklr Modern Engagement

Sprinklr Modern Engagement 8.0
Based on 6 answers
Overall, I really enjoyed Sprinklr. It is a multi-faceted platform although I used it primarily for review management. It's easy-to-use and learn, has great customer service and is a great design. My only complaint would be that if there was a blip in pulling in reviews, we'd have to go back through each review site manually and make sure nothing was unresponded to. This could be cumbersome and time-consuming. Other than that, I really enjoyed using it
Meg Ruggieri | TrustRadius Reviewer

Reliability and Availability

Oktopost

No score
No answers yet
No answers on this topic

Sprinklr Modern Engagement

Sprinklr Modern Engagement 9.1
Based on 10 answers
Our account partners at Sprinklr are not only responsive to out needs, both domestically and internationally, but have consistently approached us with ideas on how to improve our communication and collaboration in a proactive manner.
Paul Matson | TrustRadius Reviewer

Performance

Oktopost

No score
No answers yet
No answers on this topic

Sprinklr Modern Engagement

Sprinklr Modern Engagement 8.2
Based on 8 answers
Perfornace is not aan issue. The issues/bugs with this software are few and far between. And when one pops up the 24/7 support team is helpful, quick and informative.
Anonymous | TrustRadius Reviewer

Support Rating

Oktopost

Oktopost 6.4
Based on 1 answer
When I have sent in questions to support, I have received answers pretty quickly and they were helpful.However, I would like to see more information on the support page rather than having to contact them directly.
Nili Molvin | TrustRadius Reviewer

Sprinklr Modern Engagement

Sprinklr Modern Engagement 6.4
Based on 42 answers
Most bugs or fixes are completed in a timely manner as long as you submit an official ticket to Sprinklr Support. I think some fo the feature requests, which take longer to implement, are not high on the list right now, such as better integration with Instagram Stories for publishing and reporting.
Anonymous | TrustRadius Reviewer

In-Person Training

Oktopost

No score
No answers yet
No answers on this topic

Sprinklr Modern Engagement

Sprinklr Modern Engagement 7.0
Based on 2 answers
I don't recall our training in detail. I know we met in person a few times, and did some over-the-phone product walk-throughs. It may have been somewhat informal -- I don't recall having any takeaways to refer to.
Anonymous | TrustRadius Reviewer

Online Training

Oktopost

Oktopost 4.5
Based on 1 answer
There is a lack of online training videos or documentation. They have a long list of FAQ's but I would prefer a quick YouTube video instead.
Nili Molvin | TrustRadius Reviewer

Sprinklr Modern Engagement

Sprinklr Modern Engagement 8.4
Based on 3 answers
Through multiple webinars, easily accessible training documents, and ad-hoc sessions with my account manager I am never left in the dark when I have a question.
Anonymous | TrustRadius Reviewer

Implementation Rating

Oktopost

Oktopost 7.3
Based on 1 answer
As I stated earlier, I would suggest doing a quick session with the Oktopost team in order to properly set up the account and make sure you are getting the full experience.
Nili Molvin | TrustRadius Reviewer

Sprinklr Modern Engagement

Sprinklr Modern Engagement 9.0
Based on 10 answers
The implementation personnel at Sprinklr are top-notch. They will work with you to make sure they setup Sprinklr in a way that best aligns with your structural needs
Anonymous | TrustRadius Reviewer

Alternatives Considered

Oktopost

The integration with SalesForce and Marketo was the number one reason we went with Oktopost. It wasn't until after I got inside and got my hands dirty that I saw how great Oktopost was. The analytics reporting is sensational. It allowed me to easily pull reports to organize for my marketing department.
Stirling Gardner | TrustRadius Reviewer

Sprinklr Modern Engagement

I have not found another product that is as vigorous to a brand's communication with consumers. It is imperative that brands meet customers where 'they' are, and communicate with them like people, not data. I will continue to use and recommend Sprinklr for it's holistic approach to entire consumer journey
Rebecca Ruck | TrustRadius Reviewer

Scalability

Oktopost

No score
No answers yet
No answers on this topic

Sprinklr Modern Engagement

Sprinklr Modern Engagement 8.2
Based on 1 answer
Always start simple with Sprinklr, e.g. one client. You can easily grow over time adding products/units/regions, etc
Sonja Broze | TrustRadius Reviewer

Return on Investment

Oktopost

  • Ability to quickly and comprehensively provide metrics on all activities to internal users and external clients helps inform and direct immediate and long term posting decisions.
  • Ability to integrate with websites and marketing platforms allows for an understanding of user interest beyond the awareness arena and into the conversion arena.
  • Ability to quickly post allows for immediate input during time sensitive social discussions.
Rob Robinson | TrustRadius Reviewer

Sprinklr Modern Engagement

  • Sprinklr has made it easier and simpler for my team to submit content to our clients for approval, but the complications come in afterward because of the way the tool is set up in "streams" that only shows for certain users and navigating within the tool can be difficult.
  • We do not use Sprinklr's services for customer service or moderation but another tool so this is sort of a wasted expense in that realm.
Anonymous | TrustRadius Reviewer

Screenshots

Sprinklr Modern Engagement

Pricing Details

Oktopost

General

Free Trial
Yes
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

Oktopost Editions & Modules

Edition
Basic$55
Basic+$123
Business$476
Enterprise$0
    Additional Pricing Details

    Sprinklr Modern Engagement

    General

    Free Trial
    Free/Freemium Version
    Premium Consulting/Integration Services
    Entry-level set up fee?
    No

    Sprinklr Modern Engagement Editions & Modules

    Additional Pricing Details

    Rating Summary

    Likelihood to Recommend

    Oktopost
    9.9
    Sprinklr Modern Engagement
    7.5

    Likelihood to Renew

    Oktopost
    9.1
    Sprinklr Modern Engagement
    8.5

    Usability

    Oktopost
    Sprinklr Modern Engagement
    8.0

    Reliability and Availability

    Oktopost
    Sprinklr Modern Engagement
    9.1

    Performance

    Oktopost
    Sprinklr Modern Engagement
    8.2

    Support Rating

    Oktopost
    6.4
    Sprinklr Modern Engagement
    6.4

    In-Person Training

    Oktopost
    Sprinklr Modern Engagement
    7.0

    Online Training

    Oktopost
    4.5
    Sprinklr Modern Engagement
    8.4

    Implementation Rating

    Oktopost
    7.3
    Sprinklr Modern Engagement
    9.0

    Scalability

    Oktopost
    Sprinklr Modern Engagement
    8.2

    Add comparison