Optimizely Configured Commerce vs. Salesforce Commerce Cloud

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Optimizely Configured Commerce
Score 6.8 out of 10
N/A
Optimizely Configured Commerce is a headless SaaS Commerce platform built to deliver outcomes for B2B vendors.N/A
Salesforce Commerce Cloud
Score 8.0 out of 10
N/A
Salesforce Commerce Cloud (formerly Demandware) is a cloud-based eCommerce solution that touts flexibility and scalability for enterprises. It features merchandising tools, such as sorting, filtering, and image zooming.
$4
per month
Pricing
Optimizely Configured CommerceSalesforce Commerce Cloud
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
Optimizely Configured CommerceSalesforce Commerce Cloud
Free Trial
NoNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
YesNo
Entry-level Setup FeeRequiredNo setup fee
Additional DetailsB2B Commerce: Starter - $4 price/order Growth - $6 price/order Plus - $8 price/order B2C Commerce: Starter - 1% Gross Merchandise Value Growth - 2% Gross Merchandise Value Plus - 3% Gross Merchandise Value B2B2C Commerce: 1% Gross Merchandise Value
More Pricing Information
Community Pulse
Optimizely Configured CommerceSalesforce Commerce Cloud
Top Pros
Top Cons
Features
Optimizely Configured CommerceSalesforce Commerce Cloud
Online Storefront
Comparison of Online Storefront features of Product A and Product B
Optimizely Configured Commerce
7.4
12 Ratings
4% below category average
Salesforce Commerce Cloud
7.9
34 Ratings
3% above category average
Product catalog & listings7.412 Ratings8.631 Ratings
Product management8.012 Ratings8.331 Ratings
Bulk product upload7.712 Ratings8.830 Ratings
Branding7.011 Ratings7.030 Ratings
Mobile storefront7.69 Ratings7.328 Ratings
Website integration7.511 Ratings7.831 Ratings
Visual customization6.910 Ratings8.232 Ratings
CMS7.012 Ratings6.829 Ratings
Product variations00 Ratings7.932 Ratings
Online Shopping Cart
Comparison of Online Shopping Cart features of Product A and Product B
Optimizely Configured Commerce
8.2
11 Ratings
8% above category average
Salesforce Commerce Cloud
8.0
29 Ratings
5% above category average
Abandoned cart recovery8.110 Ratings8.524 Ratings
Checkout user experience8.311 Ratings7.629 Ratings
Online Payment System
Comparison of Online Payment System features of Product A and Product B
Optimizely Configured Commerce
8.7
12 Ratings
4% above category average
Salesforce Commerce Cloud
8.7
27 Ratings
4% above category average
eCommerce security8.712 Ratings8.727 Ratings
eCommerce Marketing
Comparison of eCommerce Marketing features of Product A and Product B
Optimizely Configured Commerce
7.2
12 Ratings
4% below category average
Salesforce Commerce Cloud
8.1
30 Ratings
8% above category average
Promotions & discounts7.210 Ratings8.728 Ratings
Personalized recommendations7.312 Ratings8.430 Ratings
SEO7.111 Ratings7.126 Ratings
eCommerce Business Management
Comparison of eCommerce Business Management features of Product A and Product B
Optimizely Configured Commerce
7.7
12 Ratings
1% below category average
Salesforce Commerce Cloud
8.2
32 Ratings
5% above category average
Multi-site management7.48 Ratings8.528 Ratings
Order processing8.212 Ratings8.629 Ratings
Inventory management7.311 Ratings7.928 Ratings
Shipping8.210 Ratings8.024 Ratings
Custom functionality7.211 Ratings8.130 Ratings
Best Alternatives
Optimizely Configured CommerceSalesforce Commerce Cloud
Small Businesses
Ecwid by Lightspeed
Ecwid by Lightspeed
Score 10.0 out of 10
Ecwid by Lightspeed
Ecwid by Lightspeed
Score 10.0 out of 10
Medium-sized Companies
IBM Digital Commerce
IBM Digital Commerce
Score 9.0 out of 10
IBM Digital Commerce
IBM Digital Commerce
Score 9.0 out of 10
Enterprises
IBM Digital Commerce
IBM Digital Commerce
Score 9.0 out of 10
IBM Digital Commerce
IBM Digital Commerce
Score 9.0 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
Optimizely Configured CommerceSalesforce Commerce Cloud
Likelihood to Recommend
6.5
(12 ratings)
8.0
(45 ratings)
Likelihood to Renew
-
(0 ratings)
7.8
(11 ratings)
Usability
7.2
(12 ratings)
8.0
(2 ratings)
Availability
-
(0 ratings)
8.0
(1 ratings)
Performance
-
(0 ratings)
9.0
(1 ratings)
Support Rating
7.3
(12 ratings)
9.0
(3 ratings)
In-Person Training
-
(0 ratings)
8.0
(1 ratings)
Implementation Rating
-
(0 ratings)
8.0
(2 ratings)
User Testimonials
Optimizely Configured CommerceSalesforce Commerce Cloud
Likelihood to Recommend
Optimizely
The eCommerce catalog side has a lot of benefits to it and has been much easier to work with and customize than the CMS side. It is this integration and using both for a branded marketing website that has the user journey from browsing and leading into the eCommerce side that has been the bigger challenge, outside of the overall stability of the releases with the bugs we have encountered. I think the solution is well suited if you are mainly a catalog site. We, however, sell machinery and solutions that are not sold via the eCommerce site and we need to showcase them on the website. However, we have a core industrial catalog of consumable products that support the machine and solutions purchases which are very well suited for the eCommerce catalog. It is the CMS/Catalog integration that has caused a need for more customizations to the platform and as a result increased costs to maintain, lowering our overall ROI from the solution. We are also a bit hamstrung by having to rely on our development partner to make changes that our digital agency is better suited to do for us in the CMS. It is requiring extra cost and resources as a result. If more functionality could be surfaced, it would be much better.
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Salesforce
Global Sites; larger commerce organizations but not too large where the % rev-share would affect its feasibility in a feature comparison. Salesforce is rock solid in infrastructure and rarely has outages or issues; it scaled appropriately for holiday peak and was able to accomplish anything we put our minds to as long as we staffed development appropriately. The latter, however, is not to be overlooked. Developers are necessary and expensive.
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Pros
Optimizely
  • Integration Jobs/Connections - Providing a good out-of-the-box solution to hook into ERPs and common endpoints.
  • Design and Development Partner Network to work with - If you have customizations in mind, the Optimizely partner network will give you the chance to find a suitable partner to meet your needs.
  • Good layout/flow/settings breakdown - There are a lot of "redundant" settings, but the more management access, the better.
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Salesforce
  • Traffic - When we have sales, our traffic will increase exponentially and their cloud can handle the huge uptick in traffic we receive without overloading our servers.
  • Site updates - it continually monitors in the background for any upgrades or updates needed so we don't have to go in and do it ourselves. A real time saver!
  • Integration - outside plugins and add-ons are easy to install with Salesforce commerce cloud as it allows a seamless integration of extra plug ins onto our site.
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Cons
Optimizely
  • Need the ability to look at more of our user data
  • Need the ability to refresh our sandbox environment with production data in quicker, more efficient ways
  • Classic CMS is very limited in ways end users like myself can edit widget content
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Salesforce
  • The UX within the Business Manager portion of Demandware, the primary interface for marketers, is generally a confusing, inconsistent mess. Particularly infuriating are the lack of consistency for search and sort behavior within the tool.
  • A number of useful features, such as the ability to set schedules or tie features to unique customer segments, have seemingly arbitrary limitations imposed.
  • Demandware's idea of leveraging the community to be a learning resource and a sounding board for new ideas and features is a nice theory, but in practice it doesn't work for businesses with a lot of customization. I'm left with the impression that individual support is not a priority.
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Likelihood to Renew
Optimizely
No answers on this topic
Salesforce
A huge factor influencing our decision to remain on the Demandware platform is that our new parent company is standardizing all its luxury brands in the US on it. We are fortunate. However, even if we had remained an independent company, I believe we would continue on the Demandware platform for all the reasons outlined in this review. I appreciate the stability the platform has provided to our eCommerce site in the last three years as well as the continuous improvements and technological advances being rolled out that will allow us to keep the site fresh, engaging, modern and stable. I've heard many horror stories from colleagues on other platforms who struggle with the expense and complexity involved with making what should be minor and simple changes and updates to their sites.
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Usability
Optimizely
Quite flexible and easy to use for daily marketing user tasks, like updating page listings, promotions, and copy. More in-depth tasks like managing product attributes, rearranging product taxonomy placement, and CMS editing are not user-friendly and require a careful and detailed process to follow.
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Salesforce
Overall it's going great. Hoping it can reach very good heights soon.
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Reliability and Availability
Optimizely
No answers on this topic
Salesforce
We have only had one instance where the platform went down in the time we have been using it.
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Support Rating
Optimizely
It's a mixed bag. The team has been very nice, but there has been an underlying feeling of condescension because we have complained or "caused trouble" over the inadequacy of the CMS component. Also, support for modifications or UI changes has been terribly slow. Understandably, COVID has made life hard for everyone, but there is an expectation that we complete our work immediately, but their team will "put it in queue" when we have a request or find a bug. Further, we certainly feel that we were sold a list of capabilities that we have not seen come to fruition. Finally, the change of ownership 3 times (Insite -> Epi -> Opti) over our implementation period has been both confusing and disruptive.
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Salesforce
They are very responsive and a support technician will be assigned quickly. Even if there is further clarification needed for the ticket, or a solution is not immediately available, you feel that someone is there and staying on top of the issue. Most common issues are resolved quickly and satisfactorily.
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In-Person Training
Optimizely
No answers on this topic
Salesforce
The in-person training was thorough. Trainer was pretty dry, but covered everything really well.
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Implementation Rating
Optimizely
No answers on this topic
Salesforce
Implementation went fairly smoothly.
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Alternatives Considered
Optimizely
I was not very involved with this process. It has been 3 years since we made a decision and I can't even remember the name of the other companies we were considering. I was in a different role then so I was less involved with the eCommerce department. I do remember really liking the people we were working with. That played a huge role in our selection since we would be working with them for years on the site.
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Salesforce
When I think of Salesforce products, I sometimes think of them interchangeably as one big lump. It's hard not to be incredibly immersed in the ecosystem day in and day out and taking advantage of resources like Trailhead. While Microsoft Dynamics compares in quality and offerings, it doesn't offer the same engagement and resources as Salesforce in its communications, social, and marketing, which makes a difference in terms of relevance and help. Commerce Cloud comes with the support you need to succeed and the tools you need to grow. In a high demand consumer world, we need products like this to keep up and get ahead. The minute we catch up, we're behind. Salesforce helps you stay on pace and create the unique and personalized experiences customers everywhere expect.
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Return on Investment
Optimizely
  • Automation of updates and integration with ERP has saved time and provides reliable data for the website in sync with ERP
  • Integration with external PIM has saved time and provides reliable sync with content data for the website. Changes and improvements have been slow and difficult.
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Salesforce
  • It created an impact on our processes greatly where we're now able to assist our users with lesser wait times and higher efficiency
  • Content creation is very easy on the tool
  • It also stores the versions of the processes making it easy to roll back a version if needed
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ScreenShots

Optimizely Configured Commerce Screenshots

Screenshot of Promotions and RecommendationsScreenshot of Multisite ManagementScreenshot of Customer-specific PricingScreenshot of Catalog and Content ManagementScreenshot of Cart and Checkout