Crownpeak DXM Reviews

25 Ratings
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Score 9.5 out of 101

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Reviews (1-10 of 10)

Sean Brasher profile photo
Score 10 out of 10
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Our entire web department uses DXM to build websites, including websites for our clients. It allows our enterprise clients to have a tool that supports both their non-technical content creators as well as their UX engineers.
  • Having all the tools all in one place - you don't need a separate quality tool or asset management tool for instance
  • Ease of use is great because even non-technical users can get in and add content after minimal training.
  • Personalization and A/B testing built in makes a HUGE difference in how marketers build a site.
  • Crownpeak moved to a web browser admin tool in 2018, which has made the admin experience much better, but there are still a couple of features missing from the browser version that won't arrive until later in 2019.
  • Integration with 3rd party digital asset management tools would be great.
  • Smoother integration with source control would be nice.
Crownpeak is great for a company with a marketing team that wants to build sites in a competitive environment where their conversion rates matter and where they are looking for an edge through personalization or optimizing their content. It is also best suited for sites with a lot of content that you need to manage.

It is less appropriate for very small sites or sites where the design is more important than the content. It can be used for small sites but it is overkill for them and there are open-source options to use instead. Similarly, in a site like a portfolio site for a designer, you would have an easier time building exactly what you want outside of a CMS platform.
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November 13, 2019

Review of Crownpeak DXM

Score 2 out of 10
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Our company is a digital agency that develops and maintains websites for many clients, and we use Crownpeak for websites with several of our clients. I'm not sure why Crownpeak is used other than that it's cloud-based and our company has a long history with it, so we have a partnership with Crownpeak.
  • The form inputs are very flexible
  • The REST API is generally pretty intuitive
  • It feels very top-to-bottom and self-contained, so I don't have to bother with lots of plugins and interop and such
  • Navigation within the folder structure feels clunky all-around.
  • Local debugging is difficult-to-impossible
  • The Visual Studio plugin is buggy
  • True documentation for the REST API is sparse
From what I can gather from the conversations happening among more important people around me, it seems as if using Crownpeak makes sense for large enterprises when they wants a complete solution that includes hosting. From a developer perspective, the only reason I would suggest working with Crownpeak is that at least you get to use C#. None of the devs I know enjoy working with it overall, or feel like it helps them be as productive as they'd like to be.
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Score 6 out of 10
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Crownpeak is being used across our entire organization. We use it to publish community events and for registrations of those events.
  • The ability to search for registrants within a list
  • Individualizing event information
  • Takes a LONG time to load.
  • Can't delete a registrant without them being notified (for example, if someone registers multiple times).
  • Can't upload files in special instructions (for example, an event flyer).
If your registration fields are similar to their template then it works well. However, you can't take away any of their automatic fields, which is frustration. There are situations where address, email, etc. isn't necessary for us, but it is still required. I wish you could take fields away that you don't need, not just the option to add to their existing fields.
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Score 1 out of 10
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Crownpeak has been deployed to manage our corporate Website and blog, and our internal intranet. We selected the platform for what we were told would be a platform that would allow our business users to easily create blog posts and personalized user experiences. Marketing is the department largely responsible for the day-to-day management of the Website, but the entire company uses the intranet.
  • The sales team is phenomenal at making promises.
  • The support team is very responsive, at communicates in a timely fashion. Trouble tickets have always been addressed within the SLA.
  • Product updates are delivered frequently.
  • Initial setup is a nightmare, and pretty much impossible without an expensive professional services engagement or an outside consultant.
  • It is difficult to create personalized content, and the module is not particularly robust, at that.
  • The user interface is extremely confusing for business users, and time-to-productivity is high.
Crownpeak may be well-suited to a large team of developers or a company with an army of consultants. For a mid-market company seeking a platform more robust than popular open source CMS solutions, you will find Crownpeak expensive, difficult to setup, and cumbersome to use on a day-to-day basis. The platform is also quite expensive for the little value it delivers.
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Score 9 out of 10
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Crownpeak DXM is being used by the digital experience team within the Corporate Marketing Department at my organization. We're using it to manage and host our 19+ sites and their related image, video, PDF and other assets.
  • Simplistic Content Management - the system is very easy to learn and use.
  • Customer Support Team is great - our issues get responses and resolution in a timely manner.
  • It's really easy to clone/duplicate assets, which helps with building out new sites or new sections within existing sites.
  • I never got to use the desktop application version - which my colleagues love(ed) - but the web browser version, although easy, has some weird glitches. For instance, I have to refresh the browser one-two times per day to get the scroll bar to appear to scroll through long form asset files/content pages.
  • It would be nice to have some kind of capability to have new files/PDFs wrapped when you upload them. At the moment, I have to upload a new file, then go manually wrap it before I embed it on a page, which adds an extra step to common tasks I perform.
It's great for companies that manage multiple websites. Everything is in one place on a tool that's easy to use.
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Score 10 out of 10
Vetted Review
Verified User
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We use Crownpeak DXM to update a variety of websites for the Virginia Department of Transportation. It provides content and breaking news to Virginians looking for project and traffic updates. It is used by many across the state who contribute content to the websites.
  • Allows non-technical people to update the website with ease.
  • Allows updates from anywhere there's an internet connection.
  • Fast cloning of template files allows for the fast creation of new websites.
  • I think I stumbled on something. When a website is built out, it would be nice to be able freeze the templates, rendering them Read Only.
  • There are many, many backend files needed to get links to files and other pages working. It would be nice to streamline that.
The main benefit from Crownpeak DXM that is not necessarily provided in a free CMS like DNN or Drupal is their excellent, on the spot support.
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Score 7 out of 10
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We use it for SEO and WCAG checks and balances, as well as optimization of the site.
  • Deployments of dev updates to templates affecting large numbers of URLs.
  • Customizable templates.
  • Folder architecture is easy and intuitive.
  • The drag and drop functionality of components to build templates as a non-designer/developer.
  • Personalization functionality - Cannot use for it for A/B testing.
  • Moving around from a web page to a quick view of other assets like images is cumbersome.
Crownpeak DXM is well suited for large organizations backed by developers. It is not well suited for small, hands-on content editors/web managers that don't have a developer easily at disposal.
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Score 9 out of 10
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We use Crownpeak across the organization and not just limited to a specific department. It manages the website of our company.
  • It creates amazing pages which can hold a bunch of information and also keeps the customer attracted towards the page despite of so many details.
  • It gives a variety of template options which suits best with all types of content
  • The best part about Crownpeak is that its very user friendly and non technical person can also use it to keep the website up to date.
  • I don't actually know if this is a con but there are different templates we have to manage to create one single page. If we can manage all templates in one particulate form than it will save time and error free as well.
  • Website is more smooth if the images used are optimized. Right now I have to optimize all the images before uploading it to database. If the platform has a functionality which can optimize image automatically that will be very helpful.
I wanted to create a product page where I can display all content from website which is tagged to this product page. It pulls all the product specific content to one page. I liked how easy it is to view so many things on one single product page. It helped customer to understand the product.
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Score 2 out of 10
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Verified User
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CrownPeak is well suited for simple article and blog websites and allows copywriters the ability to manage large amounts of textual content. A large client of our agency uses it to host most of it's web properties.
  • Hosting simple article pages and images
  • The development environment is sub-par. It's difficult to create any type of "application" as the format of page templates is not suited for compile-time checks, cross classes, and many .NET libraries are excluded. You cannot use modern development techniques such as SASS for CSS, nor does their system minify or bundle JavaScript or CSS. There is no place for a standard relational database so creating "category" pages of related content is difficult. There is no source control integration. Again. No source control history or usage whatsoever. Also, a real difficulty in development is the code-deploy-wait model used - it's similar to SharePoint in that a developer makes a change to a template, saves, and then needs to "deploy" that change to another server to view it. The deployment usually takes from seconds to minutes. This makes development take a lot longer than other platforms where the feedback is more immediate.
  • The content creation user experience is very confusing. For instance, there is a "new" menu for creating content but the developers control of that is limited and end users often get lost in a large development template folder looking for the "right" template to use. Other content creation systems like Wordpress are a lot more intuitive.
  • The documentation and online forum are particularly lacking. The documentation does not have many examples and the forum is extremely cumbersome and limited. Most of the "help" documentation is sideways Powerpoints. CrownPeak makes up for this with their support email system - they respond very quickly - but it's very hard to look up anything for yourself.
Are you ok having extra people manually categorize content and update most things by hand?
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Feature Scorecard Summary

Role-based user permissions (8)
API (5)
Internationalization / multi-language (5)
WYSIWYG editor (8)
Code quality / cleanliness (8)
Admin section (7)
Page templates (9)
Mobile optimization / responsive design (8)
Publishing workflow (9)
Form generator (7)
Content taxonomy (7)
SEO support (7)
Bulk management (7)
Availability / breadth of extensions (7)

About Crownpeak DXM

Crownpeak DXM aims to empower digital marketers and business users to create, manage and evolve digital experiences that increase customer engagement and conversion with personalized, engaging content. The SaaS platform lets business users manage any digital experience, from global corporate sites to mobile-optimized experiences, intranets, e-commerce sites, portals, microsites, landing pages and more.

Crownpeak promises to provide enterprise digital marketers and business users the necessary speed, flexibility, and self-service capability to launch new digital experiences themselves. The platform also offers a secure, stable, scalable architecture that ensures peace-of-mind for corporate IT and information security teams.

Crownpeak DXM Features

Web Content Creation Features
Has featureWYSIWYG editor
Has featureCode quality / cleanliness
Has featureContent versioning
Has featureAdmin section
Has featurePage templates
Does not have featureLibrary of website themes
Has featureMobile optimization / responsive design
Has featurePublishing workflow
Has featureForm generator
Has featureContent scheduling
Web Content Management Features
Has featureInternal content search
Has featureContent taxonomy
Has featureSEO support
Has featureBrowser compatibility
Has featureBulk management
Has featurePage caching
Has featureAvailability / breadth of extensions
Does not have featureBuilt-in e-commerce / shopping cart
Does not have featureE-commerce / shopping cart extension
Does not have featureCommunity / comment management
Has featureImport / export
Has featureWebsite analytics
Platform & Infrastructure Features
Has featureAPI
Has featureInternationalization / multi-language
Security Features
Has featureRole-based user permissions
Has featureMulti-factor authentication
Has featureUser-level audit trail
Has featureVersion history
Has featureSimple roll-back capabilities
CMS programming language or framework Features
Does not have featurePHP
Does not have featurePython
Does not have featureJava
Has feature.NET
Additional Features
Has featureDigital Quality Management
Has featurePersonalization & Testing
Has featureFull Stack Hosting
Has featurePlatform Agnostic Deployment
Has featureAdvanced Cybersecurity Capabilities

Crownpeak DXM Integrations

Jive, Marketo, Oracle Eloqua,, Oracle CRM, Google Analytics, Webtrends Analytics, Adobe Analytics, Brightcove, Janrain, TagMan, MS SharePoint, Dropbox, Box, Site24x7, Khoros Communities (Formerly Spredfast + Lithium), Disqus, ExactTarget, Microsoft Dynamics 365 (formerly Microsoft Dynamics CRM), Twitter, LinkedIn, Facebook, Inquira, YouTube, IBM, Lionbridge, EC Innovations, Sajan

Crownpeak DXM Competitors

Evoq Content, OpenText WEM, Sitecore Web Content Management, Ingeniux CMS, Adobe Experience Manager, Episerver CMS, SDL Tridion Sites, CoreMedia, Acquia Platform, Percussion CMS, HCL Digital Experience (formerly IBM WebSphere Portal & Web Content Manager), Ektron Web Content Management System (Discontinued)


Does not have featureFree Trial Available?No
Does not have featureFree or Freemium Version Available?No
Has featurePremium Consulting/Integration Services Available?Yes
Entry-level set up fee?No

Crownpeak DXM Customer Size Distribution

Small Businesses (1-50 employees)
Mid-Size Companies (51-500 employees)
Enterprises (> 500 employees)

Crownpeak DXM Support Options

 Paid Version
Social Media
Video Tutorials / Webinar

Crownpeak DXM Technical Details

Deployment Types:SaaS
Operating Systems: Unspecified
Mobile Application:No
Supported Languages: All major languages