Great sales and marketing alignment and pipeline generation
September 11, 2023
Great sales and marketing alignment and pipeline generation
Score 10 out of 10
Vetted Review
Verified User
Overall Satisfaction with 6sense
We use 6sense as the main sales and marketing Hub. It powers all of our marketing targeting and sales outreach. The main problem 6sense solves for us is pipeline generation.
- Intent data
- Sales information
- Audience building
- Campaign orchestration
- Reporting
- HubSpot integration
- Contact data acquisition
- One of the latest performance improvements we've seen is targeting 6QA accounts on linkedin to generate net-new contacts within our primary job title set. Doing this, we generated 4x the number of leads, doubled the sales engagements on marketing contacts, and contributed to the highest meeting-set source of contacts.
6sense powers everything we do. If the account isn't showing intent signals, we don't target them.
6sense data contributed to a shift in our business model. Through 6sense we can see that one of our highest intent categories is "Technical Debt". We recently launched a new messaging pivot and product line that directly speaks to tackling tech debt. In the two months since launch, we've doubled our volume of sales meeting set and deals created--plus we've even closed new deals at a much lower time to close.
Do you think 6sense delivers good value for the price?
Not sure
Are you happy with 6sense's feature set?
Yes
Did 6sense live up to sales and marketing promises?
Yes
Did implementation of 6sense go as expected?
Yes
Would you buy 6sense again?
Yes