The Fortune is in the Follow Up - ActiveCampaign helps you find the Fortune.
June 10, 2020

The Fortune is in the Follow Up - ActiveCampaign helps you find the Fortune.

Janis Carmena | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User

Software Version

Small Business

Overall Satisfaction with ActiveCampaign

ActiveCampaign is the software we use for all of our email campaigns. The fortune is in the follow-up and that is exactly what ActiveCampaign does for us. The automation is simple and easy to understand and the emails sent are beautiful. I have two companies that use ActiveCampaign. One is a product-based ecommerce business and we use it to follow up on our sales funnels. The other is an information product.
  • The automation is great.
  • The email templates are beautiful.
  • I don't end up in spam folders.
  • My contact list is growing by leaps and bounds.
  • It can be a bit difficult to understand but once you figure it out it is great.
  • It is a bit difficult to find out if a client has opened an email.
  • It has improved my sales because seriously the fortune is in the follow up.
  • It has helped me nurture my clients and take care of them.
I still use Feedbackwhiz because it integrates with Amazon which ActiveCampaign does not. I have also used Mailchimp but ActiveCampaign is by far more superior.
ActiveCampaign is the perfect follow up software to use with sales funnels. It helps you increase your sales as you nurture your warm traffic.

ActiveCampaign Feature Ratings

WYSIWYG email editor
10
Dynamic content
10
Ability to test dynamic content
10
Landing pages
Not Rated
A/B testing
Not Rated
Mobile optimization
10
Email deliverability reporting
10
List management
10
Triggered drip sequences
Not Rated
Lead nurturing automation
10
Lead scoring and grading
Not Rated
Data quality management
Not Rated
Automated sales alerts and tasks
Not Rated
Calendaring
10
Event/webinar marketing
Not Rated
Social sharing and campaigns
Not Rated
Social profile integration
Not Rated
Dashboards
10
Standard reports
10
Custom reports
Not Rated
API
10
Role-based workflow & approvals
10
Customizability
Not Rated
Integration with Salesforce.com
Not Rated
Integration with Microsoft Dynamics CRM
Not Rated
Integration with SugarCRM
Not Rated