Great, basic, beginner software.
June 03, 2020

Great, basic, beginner software.

Haley Lynn Gray | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User

Software Version

Small Business

Overall Satisfaction with ActiveCampaign

We use ActiveCampaign to manage our email for Women's Entrepreneur Network. We request an email address when people join the group in order to keep them in touch with the activities and events that are happening in the group. We have found the automation easy to use, fast, and quick to implement. We have recommended the use of Active Campaign to other users.
  • Easy to use
  • Easy to implement
  • Cost is particularly attractive
  • I wish that there were an easier integration for landing pages.
  • I would love to be able to integrate a simple option for opt-ins.
  • It would be great if we could use the automations to set up calendar events and accept payments.
  • ActiveCampaign has functioned exactly as desired in my business.
  • ActiveCampaign is extremely budget-friendly and I have been able to recommend it to other small business owners.
I like ActiveCampaign for the ease of use, and price performance. It does allow me to manage multiple lists, tags, and segment tags. The only real down side of using it is that I can't use landing pages and other, more complex funnel components directly within the software.
I highly recommend ActiveCampaign for integration with Click Funnels and other systems where a landing page functionality is already provided. It integrates well with other systems. I like to use ActiveCampaign with Zapier and other automation, so that I can fully integrate between all of my systems.

ActiveCampaign is not my favorite system to use with elaborate or extremely complex sales funnels.

ActiveCampaign Feature Ratings

WYSIWYG email editor
9
A/B testing
7
Mobile optimization
9
Email deliverability reporting
9
List management
10
Triggered drip sequences
9
Lead nurturing automation
9
Lead scoring and grading
8
Data quality management
9
Automated sales alerts and tasks
6
Dashboards
9
Standard reports
10
Custom reports
9