Constant Contact - great name for a great product!
March 25, 2024
Constant Contact - great name for a great product!
Score 8 out of 10
Vetted Review
Verified User
Software Version
Email Plus
Overall Satisfaction with Constant Contact
We sell services. We often go to trade shows and get leads from our booth's presence. Our leads are entered for outbound marketing. Then, we write informative and "teaching" newsletters to tell the public about our services. We include videos, blog posts and sometimes humor to help engage our customers and hopefully get them 'clicking' to find out more. We hope that the leads we get from tradeshows will purchase our services, so we are attentive to their response, unsubscribes, click rate etc.
- Campaign creation
- Templates
- User data
- WP integration
- More AB testing functionality
- Our open rate is anout 18%
- Our click thru rate is about 7%
- Templates are easy for even a novice
- Reporting is easy to understand
I know what CC offers (but not sure if the others offer this or Retargetting - CC automatically retargets any of our customers with abandoned carts. We also set triggers on our promotional email system, and for follow-ups. This has been very helpful in targeting and retargeting potential customers along the purchasing funnel.
Do you think Constant Contact delivers good value for the price?
Yes
Are you happy with Constant Contact's feature set?
Yes
Did Constant Contact live up to sales and marketing promises?
I wasn't involved with the selection/purchase process
Did implementation of Constant Contact go as expected?
No
Would you buy Constant Contact again?
Yes