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Bloomreach Engagement is an outstanding marketing automation platform and offers greats service
March 25, 2021

Bloomreach Engagement is an outstanding marketing automation platform and offers greats service

Anonymous | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User

Overall Satisfaction with Bloomreach Engagement (formerly Exponea)

At our company, we use Bloomreach Engagement within the whole marketing & data department. On the one hand it is used as a way to collect, store and use customer data. On the other hand it is used to set up campaigns, achieve dynamic targeting in advertisements and to personalise and experiment on our website. In short, it is used to obtain a 360 degree view of our customers and immediately act upon this.
  • User-friendly platform.
  • It can be used easily by both non-technical and technical employees.
  • High level of service; we have an account manager and a customer success manager with whom we have a weekly call.
  • Live customer chat replies fast and is always ready to take a deep-dive into any possible issue.
  • If you have high technical knowledge within your company, you might sometimes feel limited when it comes to creating technical solutions.
  • As they have many clients and therefore many requests, it sometimes takes quite some time before new features are launched and bigger bugs are solved.
  • Increased revenue.
  • Increase conversion rate.
  • Higher overhead costs.
We have not used any product which is comparable to Bloomreach Engagement.
Bloomreach Engagement undoubtedly is a very intuitive and user-friendly platform. It can be used by both technical non-technical employees. For those with less technical knowledge, Bloomreach Engagement offers easy drag-and-drop options. For more technical people, Bloomreach Engagement offers techniques that are more advanced.
First of all, there is a live support chat that typically replies within minutes and is always willing to help with any issue that may arise. Besides, we have a dedicated account manager and a customer success manager with whom we have a weekly meeting to discuss how our projects with Bloomreach Engagement are going. These contact persons work in a very structured way and always know what is going on and what can be improved.
We got help from Bloomreach with the whole setup. It took only a few weeks to be fully up and running. Of course after using Bloomreach Engagement for over 2 years now there are things we would have done differently, but in general the setup went smoothly.

Do you think Bloomreach Commerce Experience Cloud delivers good value for the price?

Yes

Are you happy with Bloomreach Commerce Experience Cloud's feature set?

Yes

Did Bloomreach Commerce Experience Cloud live up to sales and marketing promises?

I wasn't involved with the selection/purchase process

Did implementation of Bloomreach Commerce Experience Cloud go as expected?

I wasn't involved with the implementation phase

Would you buy Bloomreach Commerce Experience Cloud again?

Yes

For most retail companies, Bloomreach Engagement can be of great value to gain information on your customers and use this to increase user experience and hence sales! Only if you have many resources at hand, you might be able to do things yourself. However, I think that the amount of work it will take to do things yourself/manually, does not compare to how easily things can be done within Bloomreach Engagement.