HubSpot - The Must Have Marketing Tool
Overall Satisfaction with HubSpot
Kula Partners is a Certified HubSpot Partner. Since 2012 we have been "all in" on HubSpot. Not only do we use HubSpot to attract new business for our Agency, but we provide full range of inbound marketing related services, including HubSpot setup and integration.
Before I was an employee of Kula Partners I was a customer of Kula Partners and HubSpot. In both positions I managed a full inbound marketing strategy using HubSpot as the technology backbone. Honestly, I can't imagine doing "marketing" without an inbound marketing platform like HubSpot.
We use HubSpot to attract traffic and generate leads. The results have been significant.
Before I was an employee of Kula Partners I was a customer of Kula Partners and HubSpot. In both positions I managed a full inbound marketing strategy using HubSpot as the technology backbone. Honestly, I can't imagine doing "marketing" without an inbound marketing platform like HubSpot.
We use HubSpot to attract traffic and generate leads. The results have been significant.
Pros
- Lead generation - as a small agency we have to learn to do more with less, HubSpot helps us streamline our sales and marketing efforts
- Measuring Inbound Marketing ROI - HubSpot allows us to easily measure the ROI of every marketing activity. The platform does the heavy lifting so we have time to identify trends and make iterations to our marketing efforts
Cons
- HubSpot recently released their own content management system, the "Content Optimization System". I see lots of room for improvements in this area. Primarily to support larger, more technically complex website and ecommerce platforms.
- We are experiencing a 50-60% month over month growth in website traffic and an exponential increase in inbound leads.
- We have closed multiple six figure deals as a result of our inbound marketing efforts.
Hubspot is an unbelievably comprehensive and powerful tool, it is a true all-in-one platform.
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