Mailchimp Review
Updated May 18, 2021
Mailchimp Review
Score 8 out of 10
Vetted Review
Verified User
Software Version
Free
Overall Satisfaction with Mailchimp
We use Mailchimp for regular newsletters and abandoned cart reminders. Newsletters are sent twice per month and we use also some automation to welcome new users and provide them an introduction about our company and what we do. Mailchimp has solved our needs for a newsletter platform, assuring us the best rating of our emails (i.e. very low risk of being put in spam by receiver systems) and providing us useful statistics.
- Ease of use
- Trust
- Statistics
- Template and email editors
- Automation
- Integrations
- Pricing
- Translation in other languages
- Increase of subscribers
- ROI
- Some recovered e-commerce carts
- Sendinblue and MailUp
Mailchimp stacks up against other systems for various reasons. First of all, it's the best if you watch integrations: almost everything can be integrated easily with Mailchimp. If it's not already integrated you can use their API and make your own integration. Plus they have strict spam policies and their server has a very good reputation, so your newsletter will be delivered at a 100% rate.
With Mailchimp, you will have a well-integrated newsletter system. In our case, we have integrated easily with Woocommerce, our website, some custom PHP code, Facebook, and our CRM. It was easy to integrate Mailchimp with our existing applications. We have a newsletter, abandoned cart notification, and transactional emails all in a single platform.
We passed from a 10% of opening rate to 30% (that increase to 40% with some specific newsletter). Our customers are receiving well-formatted email, visible from PC, mobile, tablet without any glitch or issue.
The lesson? Use the best platform, if most marketing newsletters in the world are using Mailchimp there will be a reason!
The lesson? Use the best platform, if most marketing newsletters in the world are using Mailchimp there will be a reason!