Good emails, great insights
February 07, 2024

Good emails, great insights

Anonymous | TrustRadius Reviewer
Score 7 out of 10
Vetted Review
Verified User

Software Version

Standard

Overall Satisfaction with Mailchimp

Mass emailing. Specifically, newsletters, bulk client notifications, updates from our business.
  • Building a beautiful email
  • Reporting on email engagement
  • Reliabiity
  • Email builder could have more features included.
  • Increased efficiency in delivering messages to our audience
  • Improved consistency of our branding and messaging
  • Ability to nurture leads via email.
Not much impact. We have relied on it for email campaigns but nothing more than that.

Do you think Mailchimp delivers good value for the price?

Yes

Are you happy with Mailchimp's feature set?

Yes

Did Mailchimp live up to sales and marketing promises?

Yes

Did implementation of Mailchimp go as expected?

Yes

Would you buy Mailchimp again?

Yes

It excels in bulk emails and reporting on those.

Mailchimp Feature Ratings

WYSIWYG email editor
6
Dynamic content
5
Ability to test dynamic content
7
Landing pages
6
A/B testing
8
Mobile optimization
9
Email deliverability reporting
10
List management
9
Triggered drip sequences
Not Rated
Calendaring
Not Rated
Event/webinar marketing
9
Social sharing and campaigns
8
Social profile integration
8
Dashboards
Not Rated
Standard reports
10
Custom reports
8
API
Not Rated
Role-based workflow & approvals
Not Rated
Integration with Salesforce.com
Not Rated
Integration with Microsoft Dynamics CRM
Not Rated
Third-party software integrations
8