Overall Satisfaction with Outreach
Our organization uses Outreach for our account based outbound sales outreach. With Outreach.io we are able to create 'sequences' which are a series of outreach touch points primarily consisting of emails, calls, and activity on LinkedIn. The semi-automated, semi-manual sequences allow us to drop a prospect into a pre-planned sequence and their interface facilitates us doing daily 'tasks' which are the touch points I mentioned. It helps our sales team move a lot faster and with more consistency.
- Outreach sequences with a good cadence and a variety of different touches are great.
- Identifying successful outreach techniques within the team is easy and then duplicating them for other team members is easy.
- Integration with LinkedIn was helpful but needed improvement . I wish they had improved it instead of deprecating it.
- Outreach still has some bugs eg sometimes clicking send on an email doesn't work but they don't have error messages.
- Big help in our transition from spray and pray to account based sales.
- Faster, more efficient outreach processes.
It was more affordable and allowed for more dynamic outreach campaigns. Took a bit of time to get up and running, loaded with copy, and the team trained but now saves us time.