Reliable provider with focus on data protection and fair business model
April 25, 2023

Reliable provider with focus on data protection and fair business model

Anonymous | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User

Overall Satisfaction with Sendinblue

We were faced with the challenge that our previous provider had adjusted its business model and reduced the number of contacts in our tariff. This put us on a new search and directly highlighted the first feature of Sendinblue positively: No limitation to contacts, but to sent emails. So basically a traffic-based billing, which is very convenient for us. We use the software to generate newsletters and marketing automation campaigns for customers generated from our WooCommerce store. Special challenges as an online store in Germany are data protection and users' rights to information.
  • Compliance with GDGVO/GDPR
  • Very good usability
  • Server Location in Europe
  • The support could be a little faster.
  • The WordPress / WooCommerce plugins could be revised.
  • There is no plugin to bring product data into the system, for example to generate products in the newsletter. These have to be built manually.
  • Short set-up time
  • Very clear and time saving UX
  • Fair terms and billing by transaction
We decided against Mailchimp, because there the business model was changed to the disadvantage of the customers. In addition, GDPR compliance is not clear enough for us and there were too many security breaches. As I said, compliance is extremely important for us and as a rather small business, we are sensitive when dealing with the business models of the providers. This is what ultimately led us to choose Sendinblue.

Do you think Brevo delivers good value for the price?

Yes

Are you happy with Brevo's feature set?

Yes

Did Brevo live up to sales and marketing promises?

Yes

Did implementation of Brevo go as expected?

Yes

Would you buy Brevo again?

Yes

Very many of the other providers place little importance on GDPR compliance, server location, security and information requirements. This is very well solved here. As a company in Germany, we have very strict regulations regarding the handling of customer data and Sendinblue places much more value on this than other providers. I would describe the functions as standard in the industry, but with very good usability and well thought out. The templates are also very nice. Very nicely solved is the possibility to use the service as SMTP service for transactional mails and also the preview and documentation of new mailings are very good!

Brevo Feature Ratings

WYSIWYG email editor
8
Dynamic content
8
Ability to test dynamic content
9
Mobile optimization
9
Email deliverability reporting
6
List management
6
Triggered drip sequences
8
Standard reports
5
Link Tracking
9