Item: ZoomInfo Sales
Rating: 8
Author: Matt Jacobs

Use Cases and Deployment Scope

We use ZoomInfo SalesOS to validate our potential prospects. We also use the product to scope out opportunities and explore lookalike companies within the same space. We also use this service to ensure our prospects information is up to date. ZoomInfo SalesOS makes it easy to set up automated routing rules to our CRM. This allows the Sales experience to be quick and easy.

Pros and Cons

The ability to export straight to Salesforce is invaluable for our Sales team
ZoomInfo SalesOS intent has allowed us insight into prospects that are looking into our space
ZoomInfo SalesOS allows users to easily save ICP searches and adjust them if necessary

I've found some contact information is out of date for potential leads. Whether that is email, title, phone number, company, etc.
Workflows occasionally break and need to fixed manually

Go-to-Market Impact

The intent filters have been really useful for us. Also the ability to look for lookalike companies has been something we've been using a lot more to identify companies that are in a similar space. This has reduced the amount of time our sales team spends researching and gives them answers they can put into action immediately.

Ease of Integration

ZoomInfo SalesOS was easy to integrate into our CRM. We have been able to link this software directly into our CRM, we have set up weekly automations within ZoomInfo SalesOS to keep our data fresh and a strong pipeline for our sales team to go after. ZoomInfo SalesOS was great in helping us set this up.

Return on Investment

We've been able to further expand into accounts using ZoomInfo SalesOS. It has given us a look into our customers organization and helped us understand where we can expand our business.

Key Insights

Do you think ZoomInfo Sales delivers good value for the price?

Yes

Are you happy with ZoomInfo Sales's feature set?

Yes

Did ZoomInfo Sales live up to sales and marketing promises?

I wasn't involved with the selection/purchase process

Did implementation of ZoomInfo Sales go as expected?

Yes

Would you buy ZoomInfo Sales again?

Yes

Alternatives Considered

SalesIntel

We have used SalesIntel. It is similar to ZoomInfo SalesOS but doesn't have the same features or ease of use that ZoomInfo SalesOS offers.

Likelihood to Recommend

ZoomInfo SalesOS is a really useful tool for a sales team. It allows users and admins to easily search for and find prospects/companies that they are looking for. Another great feature is the ability to export directly to your CRM this makes the marketing process so much easier. The ZoomInfo SalesOS support team has been extremely helpful in offering trainings and letting us know when new features are deployed.

ZoomInfo SalesOS

Overall Satisfaction with ZoomInfo SalesOS