6sense vs. Salesforce Starter

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
6sense
Score 8.6 out of 10
N/A
The 6sense Account Engagement Platform helps B2B organizations achieve predictable revenue growth by putting the power of AI, big data, and machine learning behind every member of the revenue team. 6sense uncovers anonymous buying behavior, prioritizes accounts for sales and marketing, and enables them to engage resistant buying teams with personalized, multi-channel, multi-touch campaigns. 6sense helps revenue teams know everything they need to know about their buyers so they can…N/A
Salesforce Starter
Score 8.4 out of 10
Small Businesses (1-50 employees)
Salesforce Starter (formerly Salesforce Essentials) is a small business CRM that replaces the former SalesforceIQ product. It is priced at $35 per user, on a monthly basis, or at $25 per month for if billed annually ($300) and can be tried free for 14 days on a trial.
$35
per month per user
Pricing
6senseSalesforce Starter
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
6senseSalesforce Starter
Free Trial
NoYes
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoYes
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details
More Pricing Information
Community Pulse
6senseSalesforce Starter
Considered Both Products
6sense
Chose 6sense
6sense seems to have a much more rounded data set. Not sure, but the backend seems a lot more customizable.
Chose 6sense
I have not evaluated other vendors in this space. I've heard of other companies using Demandbase, however, I am unaware of the pro's/cons of each. Ultimately, I 6sense helps sales. Depending on your company, you'll have to decide what's best for you. Try to weigh costs vs …
Salesforce Starter

No answer on this topic

Top Pros
Top Cons
Features
6senseSalesforce Starter
Engagement
Comparison of Engagement features of Product A and Product B
6sense
7.8
84 Ratings
3% below category average
Salesforce Starter
-
Ratings
Automated routing and prioritization7.868 Ratings00 Ratings
Customer interaction histories7.977 Ratings00 Ratings
Syndicated content7.556 Ratings00 Ratings
Personalization7.770 Ratings00 Ratings
Engagement data tracking8.081 Ratings00 Ratings
Ad Campaigns
Comparison of Ad Campaigns features of Product A and Product B
6sense
7.9
82 Ratings
1% above category average
Salesforce Starter
-
Ratings
Ad campaign creation8.177 Ratings00 Ratings
Display advertising7.979 Ratings00 Ratings
Contextual advertising8.068 Ratings00 Ratings
Social advertising7.874 Ratings00 Ratings
Ad reporting and analytics7.880 Ratings00 Ratings
Audience Segmentation & Targeting
Comparison of Audience Segmentation & Targeting features of Product A and Product B
6sense
8.3
94 Ratings
3% above category average
Salesforce Starter
-
Ratings
Standard visitor segmentation8.691 Ratings00 Ratings
Behavioral visitor segmentation8.193 Ratings00 Ratings
ABM sales intelligence8.387 Ratings00 Ratings
Intent Data
Comparison of Intent Data features of Product A and Product B
6sense
8.3
99 Ratings
5% above category average
Salesforce Starter
-
Ratings
3rd party intent signals8.597 Ratings00 Ratings
Downstream intent signals8.191 Ratings00 Ratings
Account identification8.495 Ratings00 Ratings
ABM Integrations
Comparison of ABM Integrations features of Product A and Product B
6sense
7.7
84 Ratings
8% below category average
Salesforce Starter
-
Ratings
Automated workflow & orchestration7.784 Ratings00 Ratings
Sales Force Automation
Comparison of Sales Force Automation features of Product A and Product B
6sense
-
Ratings
Salesforce Starter
9.0
5 Ratings
16% above category average
Customer data management / contact management00 Ratings9.35 Ratings
Territory management00 Ratings8.45 Ratings
Opportunity management00 Ratings9.35 Ratings
Integration with email client (e.g., Outlook or Gmail)00 Ratings10.05 Ratings
Quote & order management00 Ratings8.74 Ratings
Interaction tracking00 Ratings8.05 Ratings
Channel / partner relationship management00 Ratings9.64 Ratings
Marketing Automation
Comparison of Marketing Automation features of Product A and Product B
6sense
-
Ratings
Salesforce Starter
8.4
5 Ratings
10% above category average
Lead management00 Ratings8.45 Ratings
CRM Project Management
Comparison of CRM Project Management features of Product A and Product B
6sense
-
Ratings
Salesforce Starter
8.9
4 Ratings
16% above category average
Task management00 Ratings9.34 Ratings
Billing and invoicing management00 Ratings7.74 Ratings
Reporting00 Ratings9.64 Ratings
CRM Reporting & Analytics
Comparison of CRM Reporting & Analytics features of Product A and Product B
6sense
-
Ratings
Salesforce Starter
9.3
4 Ratings
20% above category average
Forecasting00 Ratings9.34 Ratings
Pipeline visualization00 Ratings8.94 Ratings
Customizable reports00 Ratings9.64 Ratings
Customization
Comparison of Customization features of Product A and Product B
6sense
-
Ratings
Salesforce Starter
9.3
5 Ratings
21% above category average
Custom fields00 Ratings9.65 Ratings
Custom objects00 Ratings9.64 Ratings
Scripting environment00 Ratings8.64 Ratings
API for custom integration00 Ratings9.34 Ratings
Security
Comparison of Security features of Product A and Product B
6sense
-
Ratings
Salesforce Starter
9.6
5 Ratings
14% above category average
Single sign-on capability00 Ratings9.65 Ratings
Role-based user permissions00 Ratings9.65 Ratings
Social CRM
Comparison of Social CRM features of Product A and Product B
6sense
-
Ratings
Salesforce Starter
7.1
4 Ratings
3% below category average
Social engagement00 Ratings7.14 Ratings
Integrations with 3rd-party Software
Comparison of Integrations with 3rd-party Software features of Product A and Product B
6sense
-
Ratings
Salesforce Starter
7.3
4 Ratings
0% above category average
Marketing automation00 Ratings7.84 Ratings
Compensation management00 Ratings6.84 Ratings
Platform
Comparison of Platform features of Product A and Product B
6sense
-
Ratings
Salesforce Starter
8.9
5 Ratings
19% above category average
Mobile access00 Ratings8.95 Ratings
Best Alternatives
6senseSalesforce Starter
Small Businesses
Dealfront
Dealfront
Score 7.8 out of 10
Salesmate
Salesmate
Score 9.8 out of 10
Medium-sized Companies
LeanData
LeanData
Score 10.0 out of 10
Creatio
Creatio
Score 9.4 out of 10
Enterprises
PFL Direct Mail Platform
PFL Direct Mail Platform
Score 9.2 out of 10
Creatio
Creatio
Score 9.4 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
6senseSalesforce Starter
Likelihood to Recommend
8.7
(223 ratings)
9.3
(5 ratings)
Likelihood to Renew
9.0
(13 ratings)
-
(0 ratings)
Usability
9.6
(27 ratings)
9.5
(2 ratings)
Availability
10.0
(3 ratings)
-
(0 ratings)
Performance
9.8
(3 ratings)
-
(0 ratings)
Support Rating
9.6
(28 ratings)
-
(0 ratings)
Online Training
1.0
(1 ratings)
-
(0 ratings)
Implementation Rating
9.6
(4 ratings)
-
(0 ratings)
Configurability
9.7
(3 ratings)
-
(0 ratings)
Ease of integration
10.0
(2 ratings)
-
(0 ratings)
Product Scalability
9.9
(3 ratings)
-
(0 ratings)
Vendor post-sale
10.0
(1 ratings)
-
(0 ratings)
Vendor pre-sale
10.0
(2 ratings)
-
(0 ratings)
User Testimonials
6senseSalesforce Starter
Likelihood to Recommend
6sense
I think it's more suited for people or the access that we have. Sales intelligence and the predictive model. It's more suited for people on the demand gen side, the actual iframe itself. Then sales intelligence is for our sales team. It makes sense for demand gen and ABM analysts have access to both, but truthfully, our source of truth and bread and butter is the predictive model.
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Salesforce
If you own a business that has complex selling processes or requires integrations with 3rd party tools/systems, you should look at Professional, Enterprise, or Unlimited editions. Salesforce operates very well across pretty much every industry, but not all sales, marketing, and operational processes are created equal. If your marketing process requires a long list of sendable contacts then I would recommend adding on Pardot or Hubspot. Always start small and scale up, to avoid boxing yourself in down the road.
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Pros
6sense
  • It makes my job a lot easier in terms of sales is an art as well as a science. It provides that science and the methodology of understanding who is the best people for me to reach out to and at what time should I prioritize certain companies for Q4 versus immediate. It kind of helps balance with my book of who's worth engaging with and getting out in front of versus those that I can probably schedule something for down the line and continue to nurture.
Read full review
Salesforce
  • Tracking phone calls is extremely easy when using the app on the iphone. After a phone call is complete it prompts the user to enter in call details.
  • SalesforceIQ also automatically logs emails for us. This has saved us time from entering in information manually.
  • SalesforceIQ was easy to set up and allowed us customization for fields that were relevant to our business.
Read full review
Cons
6sense
  • The only thing that I can think of, and it's not something that I particularly find annoying, but I know that executives, when they do have pushback about the tool, the thing that I hear them say is that they want that ability to see not just how 6sense is impacting from an attribution standpoint, the sale, they want to see more broad attribution capabilities within the tool. I actually think that having a marketer's level knowledge of the technology, I think it probably could be accomplished. That's a possibility that I think would make it an even easier sell internally or externally.
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Salesforce
  • sharing templates to others
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Likelihood to Renew
6sense
I rated 6Sense a 10 because it has become an indispensable tool for our sales and marketing teams. The platform’s ability to identify high-intent accounts and provide actionable insights has significantly improved our targeting and engagement strategies, resulting in better conversion rates and a more streamlined workflow. Its predictive capabilities give us a competitive edge by allowing us to reach prospects at the right time with personalized messaging. Additionally, 6Sense’s seamless integration with our existing tech stack and CRM makes it easy for our teams to collaborate and align on shared goals. The value it brings to our business development efforts ensures it remains a crucial part of our growth strategy.
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Salesforce
No answers on this topic
Usability
6sense
The platform is pretty straightforward as far as creating new segments and what's available to do so. The launch of digital advertising has greatly improved in recent months which has been great for our digital team. Adding or removing users and updating integration points is pretty easy as well. Reporting has also been recently updated which makes reporting on usage and ROI much easier too.
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Salesforce
Web & mobile app based. Great securing. It's easily customizable and intuitive
Read full review
Reliability and Availability
6sense
I've never noticed it being down but I rarely log into the web interface
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Salesforce
No answers on this topic
Performance
6sense
Most of the time pages load quickly and the UX is great there are moments like every platform where it is laggy though
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Salesforce
No answers on this topic
Support Rating
6sense
We hardly needed any support but in the initial days we got some had to contact support for the product understanding, the suppor t was prompt and they were very quick to resolve any issues. The support team is very helpful and gives a lot of importance to unresolved issues.
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Salesforce
No answers on this topic
Online Training
6sense
It was too fast, too complex, no one could follow along. If you miss a step, you're lost for the rest of the time and there is SO MUCH to learn and keep up with.
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Salesforce
No answers on this topic
Implementation Rating
6sense
dont implement it
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Salesforce
No answers on this topic
Alternatives Considered
6sense
6sense sales team spent a lot more time with me building out a use case and example to take back to my team. I appreciated the support and felt confident in getting the help I needed to implement the tech.
Read full review
Salesforce
Salesforce Starter is exactly what it says. It's specific to getting a small business up and running effectively, without unnecessary development or internal overhead required. It doesn't allow for a ton of customization, but it provides more than most other providers across sales, service, and integration/automating business processes. Some tools are more specific to organizations that want to focus on a specific area to grow or manage their business. That's where the other package types and integrations with specific tools come in
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Scalability
6sense
Has been used by a few teams cross functionally and the scalability of this product is great as we continue to grow
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Salesforce
No answers on this topic
Return on Investment
6sense
  • I would say prioritizing accounts that 6sense is telling us to do has increased our win rates, has increased our meeting rates, our SDRs, prioritizing six QA from 6sense has greatly increased the amount of meetings they've been able to book. Then from there, open opportunities. Almost all of our closed won opportunities had extensive outreach via marketing. That was because of our knowledge of them through 6sense.
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Salesforce
  • Not budget friendly for smaller start-ups.
Read full review
ScreenShots

Salesforce Starter Screenshots

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