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Top Rated
2980 Ratings
123 Ratings
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Score 8.7 out of 100

Salesforce

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Top Rated
2980 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow noopener'>trScore algorithm: Learn more.</a>
Score 8.4 out of 100

Feature Set Ratings

    Email & Online Marketing

    7.0

    Acoustic Campaign (formerly IBM Watson Campaign Automation)

    70%

    Salesforce

    Feature Set Not Supported
    N/A
    Acoustic Campaign (formerly IBM Watson Campaign Automation) ranks higher in 9/9 features

    WYSIWYG email editor

    4.0
    40%
    10 Ratings
    N/A
    0 Ratings

    Dynamic content

    8.0
    80%
    7 Ratings
    N/A
    0 Ratings

    Ability to test dynamic content

    7.5
    75%
    8 Ratings
    N/A
    0 Ratings

    Landing pages

    5.1
    51%
    8 Ratings
    N/A
    0 Ratings

    A/B testing

    7.0
    70%
    10 Ratings
    N/A
    0 Ratings

    Mobile optimization

    6.9
    69%
    7 Ratings
    N/A
    0 Ratings

    Email deliverability reporting

    8.0
    80%
    20 Ratings
    N/A
    0 Ratings

    List management

    8.0
    80%
    9 Ratings
    N/A
    0 Ratings

    Triggered drip sequences

    8.0
    80%
    8 Ratings
    N/A
    0 Ratings

    Lead Management

    7.4

    Acoustic Campaign (formerly IBM Watson Campaign Automation)

    74%

    Salesforce

    Feature Set Not Supported
    N/A
    Acoustic Campaign (formerly IBM Watson Campaign Automation) ranks higher in 4/4 features

    Lead nurturing

    6.1
    61%
    8 Ratings
    N/A
    0 Ratings

    Lead scoring and grading

    7.9
    79%
    7 Ratings
    N/A
    0 Ratings

    Data quality management

    8.0
    80%
    7 Ratings
    N/A
    0 Ratings

    Automated sales alerts and tasks

    7.5
    75%
    4 Ratings
    N/A
    0 Ratings

    Campaign Management

    7.0

    Acoustic Campaign (formerly IBM Watson Campaign Automation)

    70%

    Salesforce

    Feature Set Not Supported
    N/A
    Acoustic Campaign (formerly IBM Watson Campaign Automation) ranks higher in 2/2 features

    Calendaring

    6.5
    65%
    8 Ratings
    N/A
    0 Ratings

    Event/webinar marketing

    7.4
    74%
    4 Ratings
    N/A
    0 Ratings

    Social Media Marketing

    6.3

    Acoustic Campaign (formerly IBM Watson Campaign Automation)

    63%

    Salesforce

    Feature Set Not Supported
    N/A
    Acoustic Campaign (formerly IBM Watson Campaign Automation) ranks higher in 2/2 features

    Social sharing and campaigns

    6.5
    65%
    4 Ratings
    N/A
    0 Ratings

    Social profile integration

    6.2
    62%
    5 Ratings
    N/A
    0 Ratings

    Reporting & Analytics

    4.5

    Acoustic Campaign (formerly IBM Watson Campaign Automation)

    45%

    Salesforce

    Feature Set Not Supported
    N/A
    Acoustic Campaign (formerly IBM Watson Campaign Automation) ranks higher in 3/3 features

    Dashboards

    4.2
    42%
    10 Ratings
    N/A
    0 Ratings

    Standard reports

    4.2
    42%
    10 Ratings
    N/A
    0 Ratings

    Custom reports

    5.1
    51%
    8 Ratings
    N/A
    0 Ratings

    Platform & Infrastructure

    5.7

    Acoustic Campaign (formerly IBM Watson Campaign Automation)

    57%

    Salesforce

    Feature Set Not Supported
    N/A
    Acoustic Campaign (formerly IBM Watson Campaign Automation) ranks higher in 6/6 features

    API

    5.2
    52%
    9 Ratings
    N/A
    0 Ratings

    Role-based workflow & approvals

    6.0
    60%
    4 Ratings
    N/A
    0 Ratings

    Customizability

    5.9
    59%
    5 Ratings
    N/A
    0 Ratings

    Integration with Salesforce.com

    4.3
    43%
    8 Ratings
    N/A
    0 Ratings

    Integration with Microsoft Dynamics CRM

    5.0
    50%
    3 Ratings
    N/A
    0 Ratings

    Integration with SugarCRM

    8.0
    80%
    2 Ratings
    N/A
    0 Ratings

    Sales Force Automation

    Acoustic Campaign (formerly IBM Watson Campaign Automation)

    Feature Set Not Supported
    N/A
    8.2

    Salesforce

    82%
    Salesforce.com ranks higher in 9/9 features

    Customer data management / contact management

    N/A
    0 Ratings
    8.5
    85%
    185 Ratings

    Workflow management

    N/A
    0 Ratings
    8.2
    82%
    176 Ratings

    Territory management

    N/A
    0 Ratings
    8.0
    80%
    145 Ratings

    Opportunity management

    N/A
    0 Ratings
    8.6
    86%
    181 Ratings

    Integration with email client (e.g., Outlook or Gmail)

    N/A
    0 Ratings
    7.8
    78%
    169 Ratings

    Contract management

    N/A
    0 Ratings
    8.1
    81%
    142 Ratings

    Quote & order management

    N/A
    0 Ratings
    7.9
    79%
    134 Ratings

    Interaction tracking

    N/A
    0 Ratings
    8.4
    84%
    156 Ratings

    Channel / partner relationship management

    N/A
    0 Ratings
    8.1
    81%
    127 Ratings

    Customer Service & Support

    Acoustic Campaign (formerly IBM Watson Campaign Automation)

    Feature Set Not Supported
    N/A
    8.5

    Salesforce

    85%
    Salesforce.com ranks higher in 3/3 features

    Case management

    N/A
    0 Ratings
    9.0
    90%
    57 Ratings

    Call center management

    N/A
    0 Ratings
    8.4
    84%
    43 Ratings

    Help desk management

    N/A
    0 Ratings
    8.3
    83%
    47 Ratings

    Marketing Automation

    Acoustic Campaign (formerly IBM Watson Campaign Automation)

    Feature Set Not Supported
    N/A
    8.2

    Salesforce

    82%
    Salesforce.com ranks higher in 2/2 features

    Lead management

    N/A
    0 Ratings
    8.4
    84%
    169 Ratings

    Email marketing

    N/A
    0 Ratings
    8.0
    80%
    144 Ratings

    CRM Project Management

    Acoustic Campaign (formerly IBM Watson Campaign Automation)

    Feature Set Not Supported
    N/A
    7.8

    Salesforce

    78%
    Salesforce.com ranks higher in 3/3 features

    Task management

    N/A
    0 Ratings
    8.0
    80%
    158 Ratings

    Billing and invoicing management

    N/A
    0 Ratings
    6.7
    67%
    37 Ratings

    Reporting

    N/A
    0 Ratings
    8.6
    86%
    122 Ratings

    CRM Reporting & Analytics

    Acoustic Campaign (formerly IBM Watson Campaign Automation)

    Feature Set Not Supported
    N/A
    8.5

    Salesforce

    85%
    Salesforce.com ranks higher in 3/3 features

    Forecasting

    N/A
    0 Ratings
    8.3
    83%
    157 Ratings

    Pipeline visualization

    N/A
    0 Ratings
    8.5
    85%
    173 Ratings

    Customizable reports

    N/A
    0 Ratings
    8.6
    86%
    181 Ratings

    Customization

    Acoustic Campaign (formerly IBM Watson Campaign Automation)

    Feature Set Not Supported
    N/A
    8.3

    Salesforce

    83%
    Salesforce.com ranks higher in 4/4 features

    Custom fields

    N/A
    0 Ratings
    8.4
    84%
    175 Ratings

    Custom objects

    N/A
    0 Ratings
    8.5
    85%
    167 Ratings

    Scripting environment

    N/A
    0 Ratings
    8.1
    81%
    126 Ratings

    API for custom integration

    N/A
    0 Ratings
    8.2
    82%
    146 Ratings

    Security

    Acoustic Campaign (formerly IBM Watson Campaign Automation)

    Feature Set Not Supported
    N/A
    8.7

    Salesforce

    87%
    Salesforce.com ranks higher in 2/2 features

    Single sign-on capability

    N/A
    0 Ratings
    8.6
    86%
    144 Ratings

    Role-based user permissions

    N/A
    0 Ratings
    8.7
    87%
    136 Ratings

    Social CRM

    Acoustic Campaign (formerly IBM Watson Campaign Automation)

    Feature Set Not Supported
    N/A
    8.1

    Salesforce

    81%
    Salesforce.com ranks higher in 2/2 features

    Social data

    N/A
    0 Ratings
    8.1
    81%
    115 Ratings

    Social engagement

    N/A
    0 Ratings
    8.1
    81%
    113 Ratings

    Integrations with 3rd-party Software

    Acoustic Campaign (formerly IBM Watson Campaign Automation)

    Feature Set Not Supported
    N/A
    8.0

    Salesforce

    80%
    Salesforce.com ranks higher in 2/2 features

    Marketing automation

    N/A
    0 Ratings
    8.0
    80%
    149 Ratings

    Compensation management

    N/A
    0 Ratings
    8.0
    80%
    100 Ratings

    Platform

    Acoustic Campaign (formerly IBM Watson Campaign Automation)

    Feature Set Not Supported
    N/A
    8.2

    Salesforce

    82%
    Salesforce.com ranks higher in 1/1 features

    Mobile access

    N/A
    0 Ratings
    8.2
    82%
    158 Ratings

    Attribute Ratings

    • Acoustic Campaign (formerly IBM Watson Campaign Automation) is rated higher in 1 area: Availability
    • Salesforce.com is rated higher in 7 areas: Likelihood to Recommend, Likelihood to Renew, Usability, Performance, Support Rating, Online Training, Implementation Rating

    Likelihood to Recommend

    4.1

    Acoustic Campaign (formerly IBM Watson Campaign Automation)

    41%
    40 Ratings
    8.2

    Salesforce

    82%
    303 Ratings

    Likelihood to Renew

    5.5

    Acoustic Campaign (formerly IBM Watson Campaign Automation)

    55%
    30 Ratings
    9.5

    Salesforce

    95%
    50 Ratings

    Usability

    8.0

    Acoustic Campaign (formerly IBM Watson Campaign Automation)

    80%
    6 Ratings
    8.4

    Salesforce

    84%
    90 Ratings

    Availability

    10.0

    Acoustic Campaign (formerly IBM Watson Campaign Automation)

    100%
    4 Ratings
    9.8

    Salesforce

    98%
    54 Ratings

    Performance

    7.0

    Acoustic Campaign (formerly IBM Watson Campaign Automation)

    70%
    4 Ratings
    9.0

    Salesforce

    90%
    36 Ratings

    Support Rating

    5.9

    Acoustic Campaign (formerly IBM Watson Campaign Automation)

    59%
    10 Ratings
    8.0

    Salesforce

    80%
    117 Ratings

    In-Person Training

    Acoustic Campaign (formerly IBM Watson Campaign Automation)

    N/A
    0 Ratings
    7.9

    Salesforce

    79%
    11 Ratings

    Online Training

    9.0

    Acoustic Campaign (formerly IBM Watson Campaign Automation)

    90%
    2 Ratings
    9.1

    Salesforce

    91%
    15 Ratings

    Implementation Rating

    7.4

    Acoustic Campaign (formerly IBM Watson Campaign Automation)

    74%
    8 Ratings
    9.4

    Salesforce

    94%
    32 Ratings

    Contract Terms and Pricing Model

    Acoustic Campaign (formerly IBM Watson Campaign Automation)

    N/A
    0 Ratings
    9.1

    Salesforce

    91%
    10 Ratings

    Product Scalability

    Acoustic Campaign (formerly IBM Watson Campaign Automation)

    N/A
    0 Ratings
    10.0

    Salesforce

    100%
    2 Ratings

    Professional Services

    Acoustic Campaign (formerly IBM Watson Campaign Automation)

    N/A
    0 Ratings
    9.3

    Salesforce

    93%
    8 Ratings

    Likelihood to Recommend

    Acoustic Campaign (formerly IBM Watson Campaign Automation)

    Silverpop is a powerful and comprehensive tool for digital marketers, and is apprprioate for companies of varying sizes, as well as both B2B and B2C models. It's particularly well-suited for companies with large, accurate customer databases and the ability to track customer actions on their websites to use as marketing automation triggers.
    Kristin Lucido | TrustRadius Reviewer

    Salesforce

    Ability to create dashboards. The project progress can be easily tracked. Tickets can be fed with all the right data and the same can be exported. You can customize the fields as per your usage. Can be used for multiple projects. The reports generated are accurate in nature and can be used for making important decisions and improvements.
    Anonymous | TrustRadius Reviewer

    Pros

    Acoustic Campaign (formerly IBM Watson Campaign Automation)

    • Automated Messages - we currently have over 70 automated messages going out on any particular day through feeds and API calls that we pass to Silverpop. We rely on these automated messages to communicate to our customers and can rely on Silverpop to always be up and running to get these messages out.
    • Robust query building - We can target customers easily based on a combination of demographic profile data, as well as email and site behavior and purchase behavior, allowing us to finely segment our audience
    • Deep dive reporting - the UI reporting, as well as the available reports to download through the API give us tremendous insight into how our subscribers are responding to email.
    Carey Marston | TrustRadius Reviewer

    Salesforce

    • Salesforce.com is extremely customizable. I would not consider it an out-of-the-box solution, although its standard fields allow for fundamental CRM activities and reporting.
    • Salesforce.com is able to integrate with 100s of third-party softwares—often times creating efficiencies in processes.
    • Reports within Salesforce.com have the ability to be simple as a standard Account report, or you can get very granular with your report filtering to segment a very specific result, eg. Accounts in California who are active clients and fall within the pharmaceutical industry and have a specified market capitalization.
    Erik Viager | TrustRadius Reviewer

    Cons

    Acoustic Campaign (formerly IBM Watson Campaign Automation)

    • Data syncing and errors - Silverpop does not do a great job of getting data to sync regularly with our CRM (Salesforce.com). The data had to flow back and forth several times before being added to campaigns and in some instances, it took days to update leads! Also, failed lead syncs get stuck in an alert list but it does not notify you otherwise that a lead failed the sync.
    • Design issues - we use custom HTML to build emails and landing pages, and we were unable to render background images on our campaigns. Also, once you toggle between design and source (code) view to make edits, it often broke the code and threw off the design.
    • Administrator alerts - when sync fails altogether between systems, there is no email alert sent to the system admin (me/my team) so we at times have found that we have gone 18 hours until we stumble across the fact that the system sync has failed.
    • Reporting - it is not very comprehensive and we had difficulty generating the level of reporting that we need to have.
    • Support - there are a few gems in the support team who know what they're doing, but largely calling support is a lesson in frustration.
    • Product bug fixes - in two instances, my open support tickets were identified as product bugs. One related to incorrect cookie tracking which was causing our leads not to be scoring properly. They determined that this wasn't critical enough to build into their product fix road map. This is core to an automation system working properly.
    Jennifer Lewis | TrustRadius Reviewer

    Salesforce

    • Would like easier integration of Einstein data in Salesforce Dashboards so we do not have to navigate to the Analytics Studio.
    • Quicker adoption of custom objects into new offerings like the Pipeline Navigator.
    • Continued expansion of Salesforce Surveys for more features and flexibility.
    Anonymous | TrustRadius Reviewer

    Pricing Details

    Acoustic Campaign (formerly IBM Watson Campaign Automation)

    General

    Free Trial
    Free/Freemium Version
    Premium Consulting/Integration Services
    Entry-level set up fee?
    No

    Starting Price

    Acoustic Campaign (formerly IBM Watson Campaign Automation) Editions & Modules

    Additional Pricing Details

    Salesforce

    General

    Free Trial
    Yes
    Free/Freemium Version
    Premium Consulting/Integration Services
    Entry-level set up fee?
    No

    Starting Price

    $25 per month

    Salesforce Editions & Modules

    Edition
    Essentials$25.001
    Professional$75.001
    Enterprise$150.001
    Unlimited$300.002
    1. Per User/Per Month
    2. Per user/Per month
    Additional Pricing Details

    Likelihood to Renew

    Acoustic Campaign (formerly IBM Watson Campaign Automation)

    Acoustic Campaign (formerly IBM Watson Campaign Automation) 5.5
    Based on 30 answers
    SilverPop is a great marketing tool that integrates with Salesforce to provide customers and employees a great buying and selling experience. The software takes some very difficult tasks and makes them easy to accomplish. With proper setup and management, Silverpop gives you the tools to gain insight into the productiveness of campaigns.
    Shannon Feldpush | TrustRadius Reviewer

    Salesforce

    Salesforce 9.5
    Based on 50 answers
    While it's not perfect and can be overly complicated at times, there is not another solution out there that can do what it does. To get the same functionality you would need numerous disparate tools to match the amount of functionality Salesforce has. Having it all aggregated on one platform makes the complicated parts far more bearable
    John Cupoli | TrustRadius Reviewer

    Usability

    Acoustic Campaign (formerly IBM Watson Campaign Automation)

    Acoustic Campaign (formerly IBM Watson Campaign Automation) 8.0
    Based on 6 answers
    This is a little bit difficult to rate because Silverpop is gradually updating its interface to improve usability all around. I know users are able to do their job with minimal assistance. However, some of the interface is dated, and the Programs interface, while functional, has a bit of a learning curve.
    Michael Hobley | TrustRadius Reviewer

    Salesforce

    Salesforce 8.4
    Based on 90 answers
    Compared to the Salesforce Classic layout, the Lightning Experience is very user-friendly. Customize your top navigation bar to include quick links to your most frequently used records, objects, or reports. There are free online courses from Salesforce called "Trail Heads" to help new users get acquainted with the CRM. As a whole, it's a well-designed and user-friendly website. All is well, and there have been no problems so far.
    Al Mubassir Muin | TrustRadius Reviewer

    Reliability and Availability

    Acoustic Campaign (formerly IBM Watson Campaign Automation)

    Acoustic Campaign (formerly IBM Watson Campaign Automation) 10.0
    Based on 4 answers
    While several of the other reviews have mentioned poor performance in this department, we have only had one situation where the system was down (although it was down for several hours). Silverpop segments its clients on different servers, and I know that the problem we experienced only occurred on our specific server (maybe other servers have had their own problems?) but our service has been reliable otherwise.
    Michael Hobley | TrustRadius Reviewer

    Salesforce

    Salesforce 9.8
    Based on 54 answers
    Salesforce is always available securely from any internet-capable device anywhere in the world, UNLESS you choose to set security measures so that ONLY trusted IP ranges may access the system at certain times of the day. It's all about choice and flexibility with Salesforce products.
    Kyle Dugger | TrustRadius Reviewer

    Performance

    Acoustic Campaign (formerly IBM Watson Campaign Automation)

    Acoustic Campaign (formerly IBM Watson Campaign Automation) 7.0
    Based on 4 answers
    The throttle time for sending emails would vary depending on how many other campaigns were going out that day, which I found inconsistent
    Anonymous | TrustRadius Reviewer

    Salesforce

    Salesforce 9.0
    Based on 36 answers
    Salesforce performance in general is excellent. "The cloud infrastructure beneath Force.com has been fine-tuned over the past 10 years. It powers nearly 100,000+ businesses running more than 185,000 applications that 3 million users count on every day."
    Points per Salesforce -
    1) Multitenant kernel - With a multitenant platform, each business that uses the app doesn’t have its own copy. Instead, all businesses share a single copy and then customize it for their specific needs.
    2) ISO 27001 certified security - You can’t compromise when it comes to enterprise-level security. Force.com is road-tested and trusted by nearly 100,000+ companies, including many of the world’s most security-conscious organizations, such as banks and health care providers.
    3) Proven reliability - All Force.com apps run on world-class data centers with backup, failover, and disaster-recovery facilities. Force.com has had a proven 99.9 percent uptime record for years.
    4) Proven, real-time scalability - Force.com is used by many of the world's largest enterprises, including Cisco, Japan Post Network, and Symantec. Applications can automatically scale from a few users to millions of page views, as needed.
    5) Real-time query optimizer - You need fast access to your data. The Force.com query optimizer delivers under 300ms response time, at a massive scale.
    6) Real-time transparent system status - You can always see real-time system performance, availability, and security information at trust.salesforce.com.
    7) Real-time upgrades - Unlike traditional software platforms, our upgrades never break your customizations, code, or integrations. We upgrade the platform for you 3 to 4 times each year. As a result, you’re always on the latest version, with access to the latest features, performance, and security enhancements.
    8) Real-time sandbox environments - With a single click, you can create copies of your applications, configuration, and data in separate environments for development, testing, and training.
    9) Three global production data centers and disaster recovery - Force.com runs on three geographically dispersed, mirrored data centers with built-in replication, disaster recovery, a redundant network backbone, and no single points of failure
    Rob Gottschalk | TrustRadius Reviewer

    Support Rating

    Acoustic Campaign (formerly IBM Watson Campaign Automation)

    Acoustic Campaign (formerly IBM Watson Campaign Automation) 5.9
    Based on 10 answers
    The Salesforce Integration support team is fantastic. I'd give them greater than a 10 if possible. The rest of the support team can be extremely frustrating to work with. Too often they try to blame something obscure and refuse to escalate or look into the issue. And on occasion when you find system glitches they don't seem to care about fixing them
    Joe Sisler | TrustRadius Reviewer

    Salesforce

    Salesforce 8.0
    Based on 117 answers
    Account managers are awesome for the most part but change every year. So just as they are getting to know your business they usually switch accounts. We have premier success now which gives us 24/7 access to support, which has been helpful as we deal with integration issues with APIs and across Salesforce products.
    Anonymous | TrustRadius Reviewer

    In-Person Training

    Acoustic Campaign (formerly IBM Watson Campaign Automation)

    No score
    No answers yet
    No answers on this topic

    Salesforce

    Salesforce 7.9
    Based on 11 answers
    I attended two training sessions. I would rate them a 4 as an advanced user. It was very basic – great for someone new – would give 8+ for new person.

    I had 3 years of experience at the time. I skipped basic and went onto advanced and still not helpful. A lot of it was best practices that didn’t feel relevant for our business
    Anonymous | TrustRadius Reviewer

    Online Training

    Acoustic Campaign (formerly IBM Watson Campaign Automation)

    Acoustic Campaign (formerly IBM Watson Campaign Automation) 9.0
    Based on 2 answers
    The online trainings are very detailed (for the most part) and really walk through the entire system. They are a little dry, but they are usually broken up into segments to allow you to skip to the parts you need.
    Michael Hobley | TrustRadius Reviewer

    Salesforce

    Salesforce 9.1
    Based on 15 answers
    I have gone through multiple. The content that’s delivered is quite basic – I wish they had more advanced training.

    We are grandfathered into premium support plus training. We get unlimited access to instructor led and online training for free. We have taken advantage of this
    Anonymous | TrustRadius Reviewer

    Implementation Rating

    Acoustic Campaign (formerly IBM Watson Campaign Automation)

    Acoustic Campaign (formerly IBM Watson Campaign Automation) 7.4
    Based on 8 answers
    Based on recommendations from Silverpop we made some implementation decisions that we later regretted pretty substantially. In hindsight we should have started a pilot implementation earlier so we could learn and then start over. The big issue for us was that Silverpop recommended a non-keyed database, or at least a database that doesn't use email address as primary key. This is resulted in a large number of duplicate email addresses so that the end user is forced to unsubscribe multiple times to stop receiving emails.
    Anonymous | TrustRadius Reviewer

    Salesforce

    Salesforce 9.4
    Based on 32 answers
    Just from an organizational standpoint - we standardized our data prior to moving to Salesforce. But we essentially standardized it wrong. That's created a big disgusting mess for us know that I'll have to deal with as the Admin. Be sure you think through use cases prior to doing something like that - seek outside opinions on how the data will work best, especially depending on what else you're going to integrate with Salesforce.
    Anonymous | TrustRadius Reviewer

    Alternatives Considered

    Acoustic Campaign (formerly IBM Watson Campaign Automation)

    We evaluated alternate providers less than a year into our IBM Watson Campaign contract because the system was so clunky to use (and we wanted a system that would include or better integrate with our SMS provider). Bluecore and Klaviyo were the front runners at the time, and we came close to moving forward with Bluecore. The pricing model and overall the cost of Bluecore was much higher than IBM for us though, and the timing of this was right when the IBM to Acoustic changes took place. We decided to give Acoustic a shot and are optimistic it will be enough to keep us on board once all the dust settles, though I find it unlikely we will renew with Acoustic when our contract is up again. My main email specialist is a Klaviyo expert and finds that platform very easy to use in comparison-- it might be a better fit for a team of our size.
    Anonymous | TrustRadius Reviewer

    Salesforce

    When evaluating a CRM solution for our company we had a fairly simple decision process. We had to decide to buy vs build an internal solution - which we found for the cost Salesforce would save from development / IT perspective and provide a more robust solution. The closest out of the box competitor we looked at was the Microsoft Dynamics CRM product -and again, we found Salesforce to be a more robust / cost effective solution.
    Anonymous | TrustRadius Reviewer

    Contract Terms and Pricing Model

    Acoustic Campaign (formerly IBM Watson Campaign Automation)

    No score
    No answers yet
    No answers on this topic

    Salesforce

    Salesforce 9.1
    Based on 10 answers
    The contract process was arduous. Some of that was because of the purchasing issues with our university, but as mentioned previously, we got a quote for a package and then they also recommended add-on fees. These were things we did not end up going with because we had budgeted based on the originally quoted amount. This has slowed down our implementation phase and meant we were paying for two CRM software for longer than I would have liked.
    Anonymous | TrustRadius Reviewer

    Scalability

    Acoustic Campaign (formerly IBM Watson Campaign Automation)

    No score
    No answers yet
    No answers on this topic

    Salesforce

    Salesforce 10.0
    Based on 2 answers
    I've worked with Salesforce since 2001 in companies ranging from 4 to hundreds of sales people and the system has been able to scale and perhaps more importantly expand (functionally) to the needs of larger organizations. In fact in my previous company, as a provider of a solution that integrated with Salesforce, we had customers that had thousands of sales people using Salesforce.
    Anonymous | TrustRadius Reviewer

    Professional Services

    Acoustic Campaign (formerly IBM Watson Campaign Automation)

    No score
    No answers yet
    No answers on this topic

    Salesforce

    Salesforce 9.3
    Based on 8 answers
    Using Salesforce.com has made my daily routines more efficient and simplified the manual tasks I had to perform independently. I can now access data from any device, online or offline, and provide better guidance to my team about the forecasts provided by the built-in artificial intelligence (AI). A chat with a Salesforce support specialist would be great. The knowledge base has a community forum where Salesforce users can ask questions and learn more about the product.
    Aononna Tazin | TrustRadius Reviewer

    Return on Investment

    Acoustic Campaign (formerly IBM Watson Campaign Automation)

    • we have not experienced any currently but moving to lead automation and lead scoring could change that.
    • i'm not sure how increased employee efficiency would ever be a benefit b/c lead importing and visibility, along with setting up email templates is quite cumbersome.
    Maureen Kolb | TrustRadius Reviewer

    Salesforce

    • Companies that either hire consulting expertise or have in-house experts will benefit the most. It can be a powerful tool. Manage it correctly and there will be great benefits.
    • Conversely, if companies don't implement Salesforce.com with a plan, there will be frustration and small if any ROI realized.
    Quentin Goin | TrustRadius Reviewer

    Screenshots

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