What users are saying about

Adobe Social

39 Ratings

Sendible

19 Ratings

Adobe Social

39 Ratings
Score 6.7 out of 101

Sendible

19 Ratings
Score 7 out of 101

Add comparison

Likelihood to Recommend

Adobe Social

Adobe social is great for publishing content and monitoring incoming messages and comments on your social posts
No photo available

Sendible

If you are looking to this product to gather press release hits, look somewhere else. If you want a simple one stop shop to accessing your social media over various forums, Sendible is great. Especially for a business I work for (large corporation with resort, spa, golf, restaurants); it can be crazy having to access so many different places to respond. One stop is the way to go
No photo available

Feature Rating Comparison

Listening/monitoring

Adobe Social
2.4
Sendible
2.8
Boolean keyword searches
Adobe Social
2.2
Sendible
1.0
Filtering out noise/spam
Adobe Social
2.2
Sendible
1.0
Sentiment analysis
Adobe Social
2.2
Sendible
1.0
Broad channel coverage
Adobe Social
3.1
Sendible
8.0

Publishing

Adobe Social
3.3
Sendible
7.4
Content planning and scheduling
Adobe Social
4.2
Sendible
7.0
Audience targeting
Adobe Social
3.3
Sendible
7.8
Content optimization
Adobe Social
2.3
Sendible
7.0
Workflow management
Adobe Social
3.3
Sendible
8.0

Engagement

Adobe Social
2.2
Sendible
4.0
Automated routing and prioritization
Adobe Social
2.2
Sendible
7.0
Customer interaction histories
Adobe Social
2.3
Sendible
1.0
Bulk actions
Adobe Social
2.1
Sendible
4.0

Marketing

Adobe Social
2.1
Sendible
4.5
Lead generation
Adobe Social
2.1
Sendible
8.0
Content marketing
Adobe Social
2.2
Sendible
8.0
Paid media management
Adobe Social
2.1
Sendible
1.0
Campaigns and promotions
Adobe Social
2.2
Sendible
1.0

Channel coverage/integration

Adobe Social
3.0
Sendible
10.0
Twitter
Adobe Social
4.3
Sendible
10.0
Facebook
Adobe Social
3.3
Sendible
10.0
LinkedIn
Adobe Social
3.1
Sendible
10.0
Google+
Adobe Social
3.2
Sendible
10.0
Instagram
Adobe Social
3.0
Sendible
Pinterest
Adobe Social
3.0
Sendible
10.0
YouTube
Adobe Social
1.2
Sendible

Reporting/analytics

Adobe Social
2.2
Sendible
7.7
Campaign success analytics
Adobe Social
2.3
Sendible
8.0
Real-time tracking
Adobe Social
2.2
Sendible
8.0
Competitor analysis
Adobe Social
2.2
Sendible
7.0

Account management

Adobe Social
2.6
Sendible
9.0
Role-based user permissions & privileges
Adobe Social
3.2
Sendible
10.0
Mobile access
Adobe Social
2.0
Sendible
8.0

Pros

  • Publishing capabilities
  • Moderation Dashboards
  • Customized Dashboard Feeds
No photo available
  • Scheduling ads to run at specific high traffic times during the day.
  • Scheduling postings for events at particular times.
  • Categorizing all of our postings into one forum that can easily be checked and utilized as well as marking if we have responded to the inquiry/post.
No photo available

Cons

  • Content calendar layout is hard to follow along with
  • Shared logins don't load data consistently into each dashboard
  • Can't mass delete comments from your social page
No photo available
  • Tracking PR hits that have come through... it often times sends me articles that are years old... or articles that have nothing to do with the Resort at all.
  • I believe the user interface could be more user friendly.
  • Posting can be confusing for new people to Sendible, but not too bad.
No photo available

Likelihood to Renew

Adobe Social5.4
Based on 11 answers
The Adobe team is wonderful and the product is very good for an overall marketing cloud tool. Need to improve the monitoring features
No photo available
Sendible8.0
Based on 4 answers
It's served me well in the past, I would want to have it as a tool in my arsenal in the future
No photo available

Usability

Adobe Social2.1
Based on 2 answers
Social moves at the speed of light, Adobe Social doesn't. I found posting via the system very cumbersome.
Sandy Adam profile photo
No score
No answers yet
No answers on this topic

Support

Adobe Social8.0
Based on 1 answer
The Adobe support team is really helpful. We have recently gone through a number of account reps since our favorite rep was promoted off of our account, so we are hoping for better service in our newest rep.
No photo available
No score
No answers yet
No answers on this topic

Online Training

Adobe Social6.0
Based on 1 answer
Training was long and a little confusing. While a number of features carried over, they were still covered in this elongated training. It would have been nice to have training tailored to experience level with the product.
No photo available
No score
No answers yet
No answers on this topic

Implementation

Adobe Social5.0
Based on 1 answer
The implementation was done during our POC. We had a very mixed experience here, and have had some issues arise since based on the way the tool was implemented. An Adobe employee went ahead and made a change to our account that was unauthorized (helpful for our implementation) which caused issues in on boarding another team who needed the same change, but could not get it done without costly Adobe certification
No photo available
No score
No answers yet
No answers on this topic

Alternatives Considered

Adobe Social is a unified platform; Salesforce's Buddy Media & Radian6 is not. Adobe Social easily integrates with Adobe Analytics and the rest of their Marketing Cloud
No photo available
I've used full marketing automation platforms, which contain this functionality and much more. I've used HootSuite. Sendible is cheap and doesn't work very well. Give it a trial. If it works for you, great! But consider what your social media goals are. Saving yourself time on reporting or on engaging with your audience is not a sensible marketing goal. I doubt Sendible can help you grow engagement levels, identify new leads in a B2B context, monitor competitors well, or nurture leads.
Katherine Pomfret profile photo

Return on Investment

  • efficiency
  • post performance
No photo available
  • Our case study on the Pinterest side of things was remarkable. Allowing us to schedule our pins in advance meant we could publish at a higher frequency and also at more meaningful times. It impacted our Pinterest growth and conversions from Pinterest very noticeably.
No photo available

Screenshots

Adobe Social

Pricing Details

Adobe Social

General
Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No
Additional Pricing Details

Sendible

General
Free Trial
Yes
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No
Additional Pricing Details