What users are saying about

AgoraPulse

Top Rated
265 Ratings

Oktopost

27 Ratings

AgoraPulse

Top Rated
265 Ratings
Score 8.5 out of 101

Oktopost

27 Ratings
Score 8.9 out of 101

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Likelihood to Recommend

AgoraPulse

AgoraPulse is well-suited to allowing you to organize and produce many posts between multiple platforms for your social media accounts. It allows for teamwork and simple assignment of projects among team members. It also enables easy collection of data and analytics and presentation of materials for proving ROI and strategizing future campaigns.
Alexandria Schultz profile photo

Oktopost

Oktopost is great if you have several Social Media profiles you want to manage and want to schedule and post all your things in a simple interface. They have a great calendar view that shows everything that is coming up and you can easily move or change postings with a few clicks.It is also good for managing a single account. It has all the features I need for our single account markets, like campaigns, tracking, scheduling, etc.I think if you are trying to manage a very large number of social media profiles it might get a bit difficult. There are tools more suited for that than Oktopost that may be easier, but Oktopost would still work.
Miles Szkoda profile photo

Feature Rating Comparison

Listening/monitoring

AgoraPulse
8.1
Oktopost
Boolean keyword searches
AgoraPulse
7.8
Oktopost
Filtering out noise/spam
AgoraPulse
7.1
Oktopost
Sentiment analysis
AgoraPulse
9.1
Oktopost
Broad channel coverage
AgoraPulse
8.5
Oktopost

Publishing

AgoraPulse
8.1
Oktopost
Content planning and scheduling
AgoraPulse
8.8
Oktopost
Audience targeting
AgoraPulse
6.7
Oktopost
Content optimization
AgoraPulse
9.1
Oktopost
Workflow management
AgoraPulse
7.9
Oktopost

Engagement

AgoraPulse
7.5
Oktopost
Automated routing and prioritization
AgoraPulse
6.4
Oktopost
Customer interaction histories
AgoraPulse
8.4
Oktopost
Bulk actions
AgoraPulse
7.9
Oktopost

Marketing

AgoraPulse
7.6
Oktopost
Lead generation
AgoraPulse
6.5
Oktopost
Content marketing
AgoraPulse
9.1
Oktopost
Paid media management
AgoraPulse
8.2
Oktopost
Campaigns and promotions
AgoraPulse
6.7
Oktopost

Channel coverage/integration

AgoraPulse
8.6
Oktopost
Twitter
AgoraPulse
9.2
Oktopost
Facebook
AgoraPulse
8.9
Oktopost
Instagram
AgoraPulse
7.8
Oktopost

Reporting/analytics

AgoraPulse
7.3
Oktopost
Campaign success analytics
AgoraPulse
7.6
Oktopost
Real-time tracking
AgoraPulse
7.4
Oktopost
Competitor analysis
AgoraPulse
6.9
Oktopost

Account management

AgoraPulse
7.4
Oktopost
Role-based user permissions & privileges
AgoraPulse
8.3
Oktopost
Mobile access
AgoraPulse
6.6
Oktopost

Pros

  • Easy to use - new members are trained within minutes on using the platform, and more advanced users can quickly find information in the tutorials section.
  • Assigning social interactions to specific team members is a crucial feature of the platform for our team.
  • AgoraPulse has done a good job adding new features and continuing to grow the offerings of an already outstanding social management platform.
Matthew Jackson profile photo
  • Autoposting: Allows users to easily schedule messages to multiple networks and social profiles. This was the capability that led me to Oktopost as its ease of use and comprehensive calendar view allowed me to manage complex social media programs in a time efficient manner.
  • Integration: Allows users to integrate social media efforts with key marketing/CRM platforms to include Act-On, Marketo, Eloqua, and SalesForce. Integration allows users to translate metrics into actionable information for shaping all marketing efforts.
  • Social Streams: Ability to view and act on all social media networks and individual user profiles allows users to manage all social media activities from within a single web-based browser environment.
  • Content Curation: Integration with Feedly coupled with strong search capability allows users to discover and curate top trending topics from across the web.
  • Advocacy Board: Unique capability that expands the use of Oktopost across an enterprise by allowing invited colleagues to share trusted content created and shared within Oktopost.
  • Advanced Metrics: Detailed metrics provides users the ability to translate activity into understanding. Intuitive reporting function also allows for the creation and sharing of professional reports with clients and users.
Rob Robinson profile photo

Cons

  • I'm not a fan of the way AgoraPulse pushes images to LinkedIn, which is as a link, rather than a native image. It leads to some clunky-looking posts.
  • One item I'd like to see, which I believe they're working on, is a unified inbox. Having all notifications in one place would make it easier to use as the primary means for responding to and engaging with our audience.
  • While the listening feature is awesome, it's fairly limited for Instagram. I wish there was the ability to create a search with filters based on language, or excluding words/hashtags, etc. There are hashtags I want to listen for, but the volume of nonsense and/or irrelevant posts that use those hashtags makes it difficult to weed through. A better advanced search function for that feature would be a huge benefit.
Jason Glogau profile photo
  • Make Google (G+) allow personal submitals through Oktopost. Let me make this clear, this is NOT an Oktopost problem, this is a Google problem!! But I put this down here because it is the only missing link to creating a total social media tool kit.
  • When I first started there were very few support documents and learning resources. I think I was one of the first to sign up. Since then they have clearly been working on filling the learning center with information. Keep up the good work!
  • The emails that start off with "My name is Mark Lerner, Director of Marketing at Oktopost.... ;-) Mike 50 emails later I know who you are. Introduce the wife and kids next please ;-)
Ed Romaine profile photo

Likelihood to Renew

AgoraPulse8.1
Based on 85 answers
The decision has been made. It's time to get to work--no steps back. I feel confident this product is well suited to help me make progress. I want to get down business and utilize the functionality of this product to meet my marketing goals. I feel very comfortable with the choice I have made.
Richard Burgner profile photo
Oktopost9.1
Based on 7 answers
I'm 99% sure we would renew. I don't really appreciate the way the leads dashboard is set up, but that would be the only thing that makes me vulnerable to another product vs. renewing.
Lizzie Maldonado profile photo

Usability

AgoraPulse9.0
Based on 8 answers
Usability is the strongest characteristic of AgoraPulse.
Richard Burgner profile photo
No score
No answers yet
No answers on this topic

Support

AgoraPulse9.1
Based on 9 answers
It's just excellent all around. Everyone is friendly and professional. Everyone seems empowered to make decisions and get things done. The communication is great.
Kris White profile photo
Oktopost6.4
Based on 1 answer
When I have sent in questions to support, I have received answers pretty quickly and they were helpful.However, I would like to see more information on the support page rather than having to contact them directly.
Nili Molvin profile photo

Online Training

AgoraPulse7.3
Based on 1 answer
No answer on this topic is available.
Oktopost4.5
Based on 1 answer
There is a lack of online training videos or documentation. They have a long list of FAQ's but I would prefer a quick YouTube video instead.
Nili Molvin profile photo

Implementation

AgoraPulse9.1
Based on 4 answers
Be sure of the game play mechanics you need to achieve your objectives, it will help significantly in setting up the game and creating the assets
Marianne Ho profile photo
Oktopost7.3
Based on 1 answer
As I stated earlier, I would suggest doing a quick session with the Oktopost team in order to properly set up the account and make sure you are getting the full experience.
Nili Molvin profile photo

Alternatives Considered

To be quite honest, we tried Agorapulse first and liked it so much we decided to go with Agorapulse almost immediately. Ease of use, accessible and easily obtainable analytics were the selling points.Tried Hootsuite but it really did not match up in comparison. Did not like the analytics, and the multiple column social engagement panel was difficult to navigate and hard to learn.We wanted to go with Sprout Social, but it was too expensive for our budget.
Joey McNamara profile photo
We use similar programs to Oktopost in our organization like Hootsuite, so we didn't really compare Oktopost against them, we just use them for different things based on familiarity and processes. There aren't any specific products that we looked to replace or compete, it was mainly looking for something that fit our needs at the time and Oktopost worked well, but we still do have people using Hootsuite as well who perform different tasks.They both have unique features and benefits that work well.
Miles Szkoda profile photo

Return on Investment

  • AgoraPulse has been an important tools in helping us connect with our social fans. In our business, this interaction is critical and we have seen steady improvement in that since implementing this platform into our process.
Christopher Kimball profile photo
  • Oktopost has saved our editors a lot of time. They can post something to one site or batch schedule multiple posts to multiple sites at one time and Oktopost handles everything really well.
  • We're better able to track performance of our Social Media posts and how they perform with Oktopost.
Miles Szkoda profile photo

Pricing Details

AgoraPulse

General
Free Trial
Yes
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No
AgoraPulse Editions & Modules
AgoraPulse
Edition
Small
$491
Medium
$991
Large
$1991
Enterprise
$2991
1. per installation
Additional Pricing Details
Agorapulse offers an enterprise plan for users with more than 30 Social Media accounts and/or needs for Facebook ads' comments monitoring.

AgoraPulse More Information

Oktopost

General
Free Trial
Yes
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No
Oktopost Editions & Modules
Oktopost
Edition
Basic
$55
Basic+
$123
Business
$476
Enterprise
$0
Additional Pricing Details

Oktopost More Information