Likelihood to Recommend
Best suited for contact discovery on LinkedIn or for that matter any website, but it works best on LinkedIn. It saves tons of work, you can simply select the complete list of people you want to contact and put them directly into an email sequence. It is a little difficult to find contact info on other websites.
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If you are looking for a data provider with pretty good company profiles Hoovers is a great choice. They are NOT a leader in contact data. If you are looking for the best data provider for contact data, maybe not your best choice, but if you want to be able to be able to analyze all past clients or prospects to develop a "best fit" prospect profile, Hoover could be a useful tool If you are looking for a data provider to get direct phones, direct emails and every employee at a locations this is not the best option
Read full review Pros Allows users to easily add new prospects to database without much manual effort at all Allows you to make cold calls from different area codes that are relevant to where your prospect is located Allows A/B testing for emails so you can figure out which ones are gaining the most traction You can also find prospects based off of title, company, technologies, etc Read full review allows you to search within broad industry categories or very detailed subcategories using a variety of methods (NAICS, SIC, D&B's internal coding system, keywords, etc.) Has a variety of personnel that you can view and sort by level, name, or email availability. Oftentimes emails for C-level personnel cannot be located on the company website or easily found elsewhere online. Read full review Cons Their customer service is just terrible. You get an assigned account manager but 9/10 times they wouldn't know what you wanted and/or how the product works or how to fix it. Vast majority of the time it was a canned response that made you question if they read the message, or if they read it and did not understand a word. The software was relatively buggy and lacked features that were promised upon signup. They seem to have some large corporate clients and if you aren't one none of your bug submissions, feature requests, or concerns will be addressed. Their growing quickly so they seem to be very understaffed which I believe caused many of the issues above. The data, while good, can quickly run out if you're looking for specific types of leads. If you're looking for something generic like Managers at companies between 10-5000 people, you can pull leads all day every day. However if you're looking for a specific industry, specific title, and specific location - don't count on having an endless supply of leads (or even really enough to use month after month). Read full review We should be able to "exclude" words from titles or company names Able to access titles and email addresses more easily - not look at list first, select find matching contacts button, then go back to sort to add titles contain and email addresses, etc. This is a two-step process to get what I need. Read full review Likelihood to Renew
Hoover's just isn't compelling for the types of information they provide and the pricing model. But again, this is from the very limited perspective of a below entry level analyst who is just finishing their studies. It is probable that for some segments of industry, Hoover's has vast wealth of pertinent information. For example, when looking into agricultural industries for a consulting firm, I did not save any time with their service because information on factory locations and assets was scant. Using Google earth to view the square footage of the facilities to estimate assets was often more helpful.
Read full review Usability
Because it's easy to use
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Always available on desktop or mobile.
Read full review Performance
Meets our needs
Read full review Support Rating
I received excellent support at any time I opened up a ticket. But I would add to it that the tool was very self-explanatory, so there wasn't much need for support. With Outreach, we have a closer relationship with our CSM because of the intricacy in things like SFDC task mapping.
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They are terrific at giving instruction/webinars. I am able to call, directly, to an individual and talk to that person. I'm not talking to a robot. They give personal service which is really special.
Read full review Implementation Rating
I was not part of the implementation as that stayed with Dev team.
Read full review Alternatives Considered
I have also looked into and tried Hunter.io and Lusha, and to be honest, I shouldn't compare them with Apollo. I have found Apollo to be so easy to integrate and use with all of my prospecting that I haven't really even tried out the other two. I bet I could find some useful things by using Hunter.io or Lusha as well, but there is honestly no need since I can do everything I want and more with Apollo. I would just be wasting time trying to figure out another platform when I can be focused on growing my own business with Apollo.
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The company information provided by D & B hoovers is extremely in-depth and in detail, the accuracy of the information provided gives a very good idea about the prospective company and helps in making cohorts and evaluation fit. As compared to other companies D & B hoovers is not as efficient in detecting buyer intent which other tools like
are very good at. D & B Hoovers gives amazing company info however it can improve on sharing information about buyer intent. Sales Navigator by far provides extremely accurate information with is almost 100% accurate. However, Navigator does not provide buyer intent information.
Read full review Scalability
We're a small company with few users, so scalability has not been an issue.
Read full review Return on Investment Generated a lot of expectations that were not real when we needed them The ROI was positive but we decided to stop using the tool We loved how easy to use it was and how easy it was to interact with the Support team There is room for improvement in the video tutorials - they were from old versions of the software that would not be useful for the version at hand Read full review Honestly cannot say we really drove any new sales using D&B Hoovers to prospect new companies and leads. We obtained higher data quality with other tools like ZoomInfo and Skrapp. A year long contract that isn't honored on their side due to lack of customer service and poor data quality definitely does not equal ROI. Spent significant time sanitizing and cleansing inaccurate data provided by their service. Since time is money in business, that was a loss in that aspect. Read full review ScreenShots