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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Asana

    Score8.5 out of 10
    N/AAsana is a web and mobile project management app. With tasks, projects, conversations, and dashboards, Asana lets an entire team know who's doing what by when, enabling workload balancing. Users can also add integrations for GANTT charts, time tracking and more.

    $13.49

    per month per user

    HubSpot CRM

    Score8.4 out of 10
    N/AHubSpot’s CRM enables growth-minded businesses to optimize their relationships with leads and customers. Through harnessing the power of carefully crafted sales, marketing, customer service, content management, and operations tools, the software aims to make it easy to unify team strategy and drive conversion. Additionally, the software allows users to connect with over 875 integration apps, APIs, and solutions partners to create a customizable user experience that suits the way teams work.…

    $0

    Per Month [Unlimited Users]

    Pricing
    AsanaHubSpot CRM
    Editions & Modules
    Starter
    $13.49
    per month per user
    Advanced
    $30.49
    per month per user
    Enterprise
    Contact Sales
    Personal
    Free
    Free Forever
    $0
    Per Month [Unlimited Users]
    CRM Bundle
    $50
    per month
    Offerings
    Pricing Offerings
    AsanaHubSpot CRM
    Free Trial
    YesYes
    Free/Freemium Version
    YesYes
    Premium Consulting/Integration Services
    YesYes
    Entry-level Setup FeeOptionalNo setup fee
    Additional DetailsA discount is offered for annual billing.—
    More Pricing Information
    Community Pulse
    AsanaHubSpot CRM
    Considered Both Products
    Asana
    No answer on this topic
    HubSpot
    Chose HubSpot CRM
    We selected HubSpot CRM because it was so many tools in one and felt like the right sized platform for my agency (we are small, just a few folks). The academy and self serve option made onboarding feel easier than I thought. The other tools are mainly email providers, we …
    Incentivized
    Chose HubSpot CRM
    Asana's primary focus is on project management so it was more attuned to help with our task tracking and team collaboration. Since Salesforce caters to more complex enterprise needs and extensive customization and integration capabilities, and was just more than what we needed. …
    Incentivized
    Chose HubSpot CRM
    HubSpot CRM is an all-inclusive tool used to provide CRM solutions to businesses. When compared to software like Asana, HubSpot CRM goes a step further by streamlining tasks into actions and tracking those actions based on a customer journey. In Asana, while tasks can be …
    Incentivized
    Chose HubSpot CRM
    Asana & Monday are better project management; Salesforce is far more powerful across the board (except maybe marketing) but way too complex to use and onboard new members onto.
    Incentivized
    Chose HubSpot CRM
    We tried other product Zoho CRM before using HubSpot CRM. Zoho CRM was too hard for our team to learn, and didn’t work well with our other tools. HubSpot CRM is easier to use and fits better with what we need every day. It helps our team work faster and keeps all customer …
    Incentivized
    Chose HubSpot CRM
    Our team did use Zoho CRM in the past, and it was a user-friendly tool. It was cost-effective as well. However, we later decided to go with HubSpot CRM because it offered us some valuable features. Zoho CRM was not compatible or easy to use with our existing tools. However, …
    Incentivized
    Chose HubSpot CRM
    We liked the automated marketing that is available in HubSpot CRM compared to other products. It's also very easy to create reporting and view pipelines for different teams.
    Incentivized
    Chose HubSpot CRM
    We've been using Hubspot for years and don't foresee making any changes away from it. It has been fully integrated into how our business operates. We ultimately selected HubSpot CRM because it had all the features and functions that our marketing, sales, and operations teams …
    Incentivized
    Chose HubSpot CRM
    In my opinion, HubSpot CRM had greater functionality than Pipedrive and Zoho. It's also more expensive. It's less expensive and easier to implement compared to Salesforce.
    Incentivized
    Chose HubSpot CRM
    I did not need so much of the task features that other CRMs have (which I do like the HubSpot CRM task features and how you can set up future follow-ups with contacts) but those other CRMs are not good if you are not a project-based company, and you have a lot of contacts. If …
    Incentivized
    Chose HubSpot CRM
    More capabilities for interfacing with other platforms. More capabilities for customer interactions and mass communications.
    Incentivized
    Chose HubSpot CRM
    It is far better. Netsuite was ever complex and bland from a design standpoint. I've been truly impressed by working with this software.
    Incentivized
    Chose HubSpot CRM
    As I mentioned, HubSpot CRM is much easier to use than groove (anything is) but groove was a web based app and so there was no functional "back" button, among myriad other issues. Salesloft is great until it isn't. The gmail extension almost never worked, and the platform was …
    Incentivized
    Chose HubSpot CRM
    I've used Salesforce in previous jobs, but we were already using HubSpot when I joined the business development team at my current company. I don't know if they looked into Salesforce when they were vetting different software or how they came to the decision to use Hubspot. …
    Incentivized
    Chose HubSpot CRM
    We have been evaluating a ton of tools, and we came to HubSpot because of the ease of use that you offer, as well as the ability to work with a startup company. The pricing was a no-brainer for us.
    Incentivized
    Chose HubSpot CRM
    Hubspot is much easier to use, way more features, and a better overall experience.
    Incentivized
    Chose HubSpot CRM
    Both of these I have used at jobs in the past. They are neat platforms but not very easy to learn and require a lot if people to almost thing the same way. Which was very difficult
    Incentivized
    Chose HubSpot CRM
    It is more user friendly and has many options
    Incentivized
    Chose HubSpot CRM
    I used Vtiger for more that 6 years, but HubSpot has such more functions.
    Incentivized
    Chose HubSpot CRM
    i don't have a point of comparison, I only use Hubspot
    Incentivized
    Chose HubSpot CRM
    I'm using HubSpot as it is preferred by my client. I like Hubspot, only wish I could drop voicemails.
    Incentivized
    Chose HubSpot CRM
    Similarly, HubSpot CRM offers reporting and analytics tools that allow both sales and marketing teams to track their performance and understand how their efforts are impacting the business. This can help teams identify areas for improvement and work together to optimize their …
    Incentivized
    Chose HubSpot CRM
    The other programs that we have used prior to HubSpot CRM were not as user friendly and each department was using different programs for communication and tracking now that we all solely use HubSpot CRM it has helped with our workflow extremely. Having the ability to save art …
    Incentivized
    Chose HubSpot CRM
    Unable to answer this question as I didn’t implement or decided to use this system.
    Incentivized
    Key User Insights
    Would buy again
    88%
    Would buy again
    98 Answers
    97%
    Would buy again
    1607 Answers
    Delivers good value for the price
    93%
    Delivers good value for the price
    86 Answers
    97%
    Delivers good value for the price
    1204 Answers
    Happy with the feature set
    96%
    Happy with the feature set
    107 Answers
    97%
    Happy with the feature set
    1617 Answers
    Lived up to sales and marketing promises
    92%
    Lived up to sales and marketing promises
    72 Answers
    98%
    Lived up to sales and marketing promises
    1040 Answers
    Implementation went as expected
    94%
    Implementation went as expected
    78 Answers
    94%
    Implementation went as expected
    1010 Answers
    Features
    AsanaHubSpot CRM
    Project Management
    Comparison of Project Management features of Asana and HubSpot CRM
    Feature
    Asana
    8.5
    179 Ratings
    10% above category average
    HubSpot CRM
    -
    Ratings
    Task Management9.2179 Ratings00 Ratings
    Resource Management8.1152 Ratings00 Ratings
    Gantt Charts9.261 Ratings00 Ratings
    Scheduling8.3162 Ratings00 Ratings
    Workflow Automation9.3132 Ratings00 Ratings
    Team Collaboration9.4178 Ratings00 Ratings
    Support for Agile Methodology8.57 Ratings00 Ratings
    Support for Waterfall Methodology8.57 Ratings00 Ratings
    Document Management8.7150 Ratings00 Ratings
    Email integration8.8142 Ratings00 Ratings
    Mobile Access8.8149 Ratings00 Ratings
    Timesheet Tracking6.16 Ratings00 Ratings
    Change request and Case Management8.44 Ratings00 Ratings
    Budget and Expense Management7.377 Ratings00 Ratings
    Professional Services Automation
    Comparison of Professional Services Automation features of Asana and HubSpot CRM
    Feature
    Asana
    6.8
    48 Ratings
    12% below category average
    HubSpot CRM
    -
    Ratings
    Project & financial reporting5.51 Ratings00 Ratings
    Integration with accounting software8.047 Ratings00 Ratings
    Sales Force Automation
    Comparison of Sales Force Automation features of Asana and HubSpot CRM
    Feature
    Asana
    -
    Ratings
    HubSpot CRM
    8.0
    1716 Ratings
    2% above category average
    Customer data management / contact management00 Ratings8.91661 Ratings
    Workflow management00 Ratings8.41631 Ratings
    Territory management00 Ratings4.9184 Ratings
    Opportunity management00 Ratings8.41563 Ratings
    Integration with email client (e.g., Outlook or Gmail)00 Ratings8.71680 Ratings
    Contract management00 Ratings7.9185 Ratings
    Quote & order management00 Ratings7.81152 Ratings
    Interaction tracking00 Ratings8.81623 Ratings
    Channel / partner relationship management00 Ratings8.2186 Ratings
    Customer Service & Support
    Comparison of Customer Service & Support features of Asana and HubSpot CRM
    Feature
    Asana
    -
    Ratings
    HubSpot CRM
    8.0
    1157 Ratings
    4% above category average
    Case management00 Ratings8.31085 Ratings
    Call center management00 Ratings7.7927 Ratings
    Help desk management00 Ratings8.1993 Ratings
    Marketing Automation
    Comparison of Marketing Automation features of Asana and HubSpot CRM
    Feature
    Asana
    -
    Ratings
    HubSpot CRM
    8.9
    1513 Ratings
    14% above category average
    Lead management00 Ratings8.91439 Ratings
    Email marketing00 Ratings8.91452 Ratings
    CRM Project Management
    Comparison of CRM Project Management features of Asana and HubSpot CRM
    Feature
    Asana
    -
    Ratings
    HubSpot CRM
    8.1
    1567 Ratings
    5% above category average
    Task management00 Ratings8.31510 Ratings
    Billing and invoicing management00 Ratings7.8804 Ratings
    Reporting00 Ratings8.31403 Ratings
    CRM Reporting & Analytics
    Comparison of CRM Reporting & Analytics features of Asana and HubSpot CRM
    Feature
    Asana
    -
    Ratings
    HubSpot CRM
    8.2
    1538 Ratings
    7% above category average
    Forecasting00 Ratings8.01220 Ratings
    Pipeline visualization00 Ratings8.51475 Ratings
    Customizable reports00 Ratings8.31432 Ratings
    Customization
    Comparison of Customization features of Asana and HubSpot CRM
    Feature
    Asana
    -
    Ratings
    HubSpot CRM
    8.0
    1470 Ratings
    5% above category average
    Custom fields00 Ratings8.81450 Ratings
    Custom objects00 Ratings8.71269 Ratings
    Scripting environment00 Ratings6.3132 Ratings
    API for custom integration00 Ratings8.41045 Ratings
    Security
    Comparison of Security features of Asana and HubSpot CRM
    Feature
    Asana
    -
    Ratings
    HubSpot CRM
    9.0
    1430 Ratings
    7% above category average
    Single sign-on capability00 Ratings9.01295 Ratings
    Role-based user permissions00 Ratings9.01374 Ratings
    Social CRM
    Comparison of Social CRM features of Asana and HubSpot CRM
    Feature
    Asana
    -
    Ratings
    HubSpot CRM
    8.0
    984 Ratings
    6% above category average
    Social data00 Ratings8.0972 Ratings
    Social engagement00 Ratings8.1960 Ratings
    Integrations with 3rd-party Software
    Comparison of Integrations with 3rd-party Software features of Asana and HubSpot CRM
    Feature
    Asana
    -
    Ratings
    HubSpot CRM
    8.1
    1102 Ratings
    7% above category average
    Marketing automation00 Ratings8.41104 Ratings
    Compensation management00 Ratings7.8728 Ratings
    Platform
    Comparison of Platform features of Asana and HubSpot CRM
    Feature
    Asana
    -
    Ratings
    HubSpot CRM
    7.9
    1293 Ratings
    4% above category average
    Mobile access00 Ratings7.91302 Ratings
    Best Alternatives
    AsanaHubSpot CRM
    Small Businesses
    Any.do
    Score8 out of 10
    Salesflare
    Score10 out of 10
    Medium-sized Companies
    KanbanFlow
    Score7.3 out of 10
    Kintone
    Score9.7 out of 10
    Enterprises
    Microsoft To Do
    Score7.9 out of 10
    Oracle Sales
    Score8.9 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    AsanaHubSpot CRM
    Likelihood to Recommend
    9.1
    (209 ratings)
    8.6
    (1771 ratings)
    Likelihood to Renew
    9.6
    (34 ratings)
    9.9
    (32 ratings)
    Usability
    8.8
    (37 ratings)
    8.4
    (1619 ratings)
    Availability
    8.4
    (2 ratings)
    8.2
    (1 ratings)
    Performance
    -
    (0 ratings)
    6.4
    (1 ratings)
    Support Rating
    5.0
    (42 ratings)
    10.0
    (25 ratings)
    Implementation Rating
    -
    (0 ratings)
    7.3
    (9 ratings)
    Configurability
    -
    (0 ratings)
    4.5
    (1 ratings)
    Contract Terms and Pricing Model
    -
    (0 ratings)
    5.5
    (1 ratings)
    Ease of integration
    -
    (0 ratings)
    7.3
    (1 ratings)
    Product Scalability
    8.2
    (1 ratings)
    7.3
    (1 ratings)
    Vendor post-sale
    -
    (0 ratings)
    6.4
    (1 ratings)
    Vendor pre-sale
    -
    (0 ratings)
    7.3
    (1 ratings)
    User Testimonials
    AsanaHubSpot CRM
    Likelihood to Recommend
    Asana
    The usability of Asana is broad since it's available in a variety of platforms that are widely used nowadays. I think that it would be great for people who are constantly on the move and switching devices, since it has allowed me to work from my phone, too. I also think that Asana has proven itself to handle a large quantity of work
    Read full review
    HubSpot
    I think HubSpot CRM is really worth it for small to large organizations who have at least 5 sales people. You really get more use out of the program the larger your sales team is. HubSpot CRM is such a robust program it does take time to learn and you need to be prepared to scale with it for years. You will be better at utilizing it after year 2 than year 1 for sure.
    Incentivized
    Read full review
    Pros
    Asana
    • Through it, we were able to communicate and cooperate with the rest of the team to complete the work in the required manner and at the appropriate time.
    • Available for free on Android and iPhone.
    • Asana has a simple and easy user interface
    Read full review
    HubSpot
    • With a unified workflow, we can effortlessly update contact records, generate sales deals, and dispatch personalized marketing emails.
    • With Breeze AI, I can easily automate tasks by giving it the proper prompt. It doesn’t generate random text. It helps in managing tasks.
    Incentivized
    Read full review
    Cons
    Asana
    • Asana is not really a project management tool, it is good for simple projects only
    • UI has some glitches (doesn't save preferences, etc.)
    • Integration with other tools (Office 365, MS Project)
    • No reminders if the working period you entered is on holidays
    Incentivized
    Read full review
    HubSpot
    • The mobile app could be better. It is fine for quick updates or checking something on the go, but it feels limited compared to the desktop version.
    • In my time of using Hubspot, the dashboard UI has changed twice I think, and it certainly isn't helpful when you're trying to get used a new view entirely.
    • I have observed HubSpot CRM sometimes has issues with large lists, and shows incorrect number on the list page versus the detail page.
    • Search can be improved, because sometimes it misbehaves or doesn't show what is expected.
    Incentivized
    Read full review
    Likelihood to Renew
    Asana
    • Mobile + Desktop capabilities - Able to use it anywhere, anytime.
    • Task management - Easy to view projects and their progress.
    • Time management - Easy to see what elements require time / how they interrelate and manage the project on an overall basis.
    • Company management - Be able to see from a master dashboard perspective where each project is in its stages of completion.
    • Clear communication - It's visually documented who is doing what at what time so that the whole project gets done.
    Incentivized
    Read full review
    HubSpot
    Thus far, our company has found HubSpot CRM to be a reliable service that serves its purpose well: a centralized business contacts database, accessible remotely, with a simple and visually-pleasing interface. Issues are non-existent or resolved quickly, and when the service is experiencing interruptions, notifications and/or updates are sent regularly.
    Incentivized
    Read full review
    Usability
    Asana
    It is very user-friendly. Takes a new employee an hour to start figuring out how the system works. That's an important factor. You don't want to encounter the issue where employees need a week to understand how the system works. For example, JIRA, I tried using it for a week and I still don't understand the complicated layout. Asana has a simple interface. Once you see it, you get it type of program.
    Incentivized
    Read full review
    HubSpot
    There is a steep learning curve with HubSpot compared to more rigid Client/Case Management APIs. The platform's openness can be overwhelming to navigate and to teach to those who are technologically challenged. Once you learn the navigation and the tools needed to complete tasks, it becomes easier. There was a lot of clutter on the navigation menu. If your subscription doesn't give you access to a tool, you should be able to deactivate it or remove it from the navigation, which could reduce the platform's overwhelming nature.
    Incentivized
    Read full review
    Reliability and Availability
    Asana
    Working with Asana on a daily basis
    Read full review
    HubSpot
    No answers on this topic
    Support Rating
    Asana
    I haven't had to use their support so I can't rate it. The fact that I haven't needed them reflects the ease of use of the product. I would recommend that any new users schedule a complete demo of the product to ensure that they are using it to it's fullest (there's a lot of useful features).
    Incentivized
    Read full review
    HubSpot
    Because when I needed help HubSpot responded immediately and provided me with the information I needed which enabled me to realize that HubSpot was even more customizable and easier to use than I thought! And I already thought HubSpot was very user friendly and easy to use, and then Support showed me how to manipulate the settings, columns and the appearance of the tool.
    Incentivized
    Read full review
    Implementation Rating
    Asana
    No answers on this topic
    HubSpot
    If you've had any prior experience with cloud based marketing automation or group communication tools, you can do the implementation without paid outside support. Though getting to a SLA (service level agreement) would be best achieved with the help of a third party who can facilitate
    Incentivized
    Read full review
    Alternatives Considered
    Asana
    Asana is a top-tier project management software that helps us organize and track projects from start to finish. It allows us to apply tasks/to-dos to multiple projects without duplication, divide complex projects into smaller tasks, and track project progress. It also helps us organize work on Kanban boards or linear lists. It stands out from the crowd in a big way compared to the competition.
    Read full review
    HubSpot
    Our team and senior managers deemed these products worth reviewing and requested that every team assess them, enabling our company to make an informed decision about the software to purchase. Everybody checked, and a survey was conducted among all those employees. We received the most votes for HubSpot CRM, as most employees preferred it.
    Incentivized
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    Scalability
    Asana
    I used this tool on a daily basis at work and it runs as a solid rock
    Read full review
    HubSpot
    No answers on this topic
    Return on Investment
    Asana
    • Productivity - Most of all, it allows me to be more productive and have a good sense of where I am with projects and deadlines.
    • Easy to use - I can make the most of my time to get up (and stay) up and running.
    • Project coordination - Allows me to assign tasks to my interns and communicate directly within the platform to keep the work train moving.
    Incentivized
    Read full review
    HubSpot
    • When the decision came to explore a platform that would migrate our data and leave the transition as seamless as I would like to see more native options for automation possible, a number of products were suggested. Once we saw HubSpot CRM we knew it was for us. My division were the trial usage group...which has led to enterprise adoption and we couldn't be happier.
    • I wish I could say that the support team has been awesome... but we haven't needed to utilize them, which is a testimony in its own right. The couple of minor issues we had were largely user education issues and were quickly handled.
    • The commitment the entire HubSpot team has for, not just their clients, but anyone in business that is open to learn resonates with everything they do. I subscribed to their blog and the free resources they deliver is truly amazing and they deserve kudos.
    Incentivized
    Read full review
    ScreenShots

    Asana Screenshots

    Screenshot of Product HomepageScreenshot of Team ConversationsScreenshot of Project CalendarsScreenshot of InboxScreenshot of List ProjectScreenshot of Portfolios

    HubSpot CRM Screenshots

    Screenshot of Store, track, manage, and report on the deals (sometimes referred to as “opportunities”) your sales team is working.Screenshot of Our contact record enables your team to record and retrieve information on anyone your business interacts with, helping everyone to stay on the same page.Screenshot of The product library gives you visibility into the goods and services you sell, then associates them with individual deals. With products, you can easily track what you're selling to your customers and from what channels.