What users are saying about
97 Ratings
97 Ratings
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Score 8.6 out of 100
61 Ratings
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Score 7.7 out of 100

Feature Set Ratings

  • VerticalResponse from Deluxe ranks higher in 2 feature sets: Email & Online Marketing, Reporting & Analytics

Email & Online Marketing

7.0

AWeber

70%
9.1

VerticalResponse

91%
VerticalResponse from Deluxe ranks higher in 9/9 features

WYSIWYG email editor

6.2
62%
29 Ratings
8.8
88%
6 Ratings

Dynamic content

7.9
79%
2 Ratings
9.9
99%
4 Ratings

Landing pages

4.7
47%
3 Ratings
8.8
88%
3 Ratings

A/B testing

6.0
60%
6 Ratings
8.1
81%
4 Ratings

Mobile optimization

6.1
61%
25 Ratings
7.0
70%
4 Ratings

Email deliverability reporting

7.7
77%
57 Ratings
10.0
100%
14 Ratings

List management

8.5
85%
30 Ratings
10.0
100%
7 Ratings

Triggered drip sequences

8.5
85%
26 Ratings
9.0
90%
2 Ratings

Ability to test dynamic content

N/A
0 Ratings
9.9
99%
3 Ratings

Reporting & Analytics

5.1

AWeber

51%
9.4

VerticalResponse

94%
VerticalResponse from Deluxe ranks higher in 3/3 features

Dashboards

6.2
62%
26 Ratings
8.8
88%
8 Ratings

Standard reports

4.8
48%
30 Ratings
9.4
94%
8 Ratings

Custom reports

4.3
43%
25 Ratings
10.0
100%
5 Ratings

Pre-Send Testing

7.9

AWeber

79%

VerticalResponse

Feature Set Not Supported
N/A
AWeber ranks higher in 6/6 features

URL Validation

8.6
86%
3 Ratings
N/A
0 Ratings

Link Tracking

9.0
90%
3 Ratings
N/A
0 Ratings

Image Validation

6.9
69%
3 Ratings
N/A
0 Ratings

Inbox Display

6.9
69%
3 Ratings
N/A
0 Ratings

Spam Testing

6.9
69%
3 Ratings
N/A
0 Ratings

Email Previews

9.0
90%
3 Ratings
N/A
0 Ratings

Attribute Ratings

  • AWeber is rated higher in 1 area: Support Rating
  • VerticalResponse from Deluxe is rated higher in 3 areas: Likelihood to Recommend, Likelihood to Renew, Usability

Likelihood to Recommend

6.7

AWeber

67%
36 Ratings
8.7

VerticalResponse

87%
27 Ratings

Likelihood to Renew

6.8

AWeber

68%
6 Ratings
8.6

VerticalResponse

86%
19 Ratings

Usability

7.3

AWeber

73%
2 Ratings
9.0

VerticalResponse

90%
5 Ratings

Availability

AWeber

N/A
0 Ratings
10.0

VerticalResponse

100%
2 Ratings

Performance

AWeber

N/A
0 Ratings
10.0

VerticalResponse

100%
2 Ratings

Support Rating

9.1

AWeber

91%
4 Ratings
8.0

VerticalResponse

80%
8 Ratings

Online Training

AWeber

N/A
0 Ratings
9.0

VerticalResponse

90%
1 Rating

Implementation Rating

AWeber

N/A
0 Ratings
10.0

VerticalResponse

100%
8 Ratings

Likelihood to Recommend

AWeber

AWeber is best suited for small to midsized B2B companies and smaller ecommerce suppliers who don't have huge mailing lists (20,000 or fewer subscribers) and don't need sophisticated automation sequences or personalization. Because of its pricing model (based on subscribers, but no limit on emails) it's great for vendors who do multiple mailings each month but to a reasonably small list. Larger companies will likely look for a more sophisticated offering or bring this in-house with marketing automation software.
Anonymous | TrustRadius Reviewer

VerticalResponse

Vertical Response is a great tool for reaching out to customers en masse. The only time I don't use Vertical Response is when I am contacting one or two customers at a time. Otherwise, I almost exclusively use Vertical Response due to that fact I can track the efficacy of our marketing efforts
Anonymous | TrustRadius Reviewer

Pros

AWeber

  • Aweber manages mailing lists particularly well. By this I mean that it handles subscribe and unsubscribe requests automatically, so you never have to worry about annoying people by accidentally sending them information they opted out of.
  • Aweber provides reliable scheduling of messages. This works for newsletters that you want to write and schedule in advance as well as auto-responder sequences that you create for a specific campaign. It also connects directly to your blog and social media profiles so that you can post in one location and have it show up on all your profiles. That's really handy!
  • Aweber provides detailed analytics for all of your broadcasted messages without overcomplicating things. You can easily see who received, opened, and clicked the links within your messages, so that you can consistently refine your marketing efforts.
  • Aweber is also affordable. Some mailing list applications cost an arm and leg, but Aweber can easily fit into just about any budget. It's reasonable cost also allows it to pay for itself very quickly.
Greg Dungan | TrustRadius Reviewer

VerticalResponse

  • The tools that they provide you with for building out emails are particularly easy to use. I love the drag and drop ability that gives anyone the opportunity to build professional looking emails without any extensive experience.
  • With the majority of people checking emails on mobile, it is necessary to have highly responsive designs and this tool does all the work for you, no developer is needed and that is a MAJOR plus.
Nichole Fabbro | TrustRadius Reviewer

Cons

AWeber

  • Aweber's drag and drop email designer could be a little easier to use.
  • It is difficult to design templates for the casual user, they almost always need help.
  • The user interface is a little friendlier to a techy than a noobie. MailChimp is much easier to use but I would NEVER recommend MailChimp for serious marketers.
Anonymous | TrustRadius Reviewer

VerticalResponse

  • The type face is small. Not sure if this is to avoid overwhelming the reader, but I could see this being an issue with vision-impaired people or people who don't see small print well.
  • Sometimes I find it takes multiple clicks to make one simple change. I wish there was a search field at the top of the screen that allowed me to jump directly to a client's entry to update it there.
Kerry Flory | TrustRadius Reviewer

Pricing Details

AWeber

General

Free Trial
Free/Freemium Version
Yes
Premium Consulting/Integration Services
Entry-level set up fee?
No

Starting Price

$0 Up to 500 subscribers & 3,000 email sends per month

AWeber Editions & Modules

Edition
AWeber Free$01
AWeber Pro$16.152
  1. Up to 500 subscribers & 3,000 email sends per month
  2. per month
Additional Pricing Details
AWeber offers a free plan up to 500 subscribers and 3,000 email sends per month. Pricing for the Pro Plan is determined based on the total number of subscribers in your account. Pricing starts as low as $19.99/month. Additional savings are available by paying quarterly or annually.

VerticalResponse

General

Free Trial
Yes
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

Starting Price

$9 per month

VerticalResponse Editions & Modules

Edition
Basic$11.001
Pro$16.001
Pro Plus$196.001
  1. per month
Additional Pricing Details

Likelihood to Renew

AWeber

AWeber 6.8
Based on 6 answers
AWeber is easy and intuitive for me use. I really like the simplicity and the structure of the work flow as it saves me time. AWeber also integrates with all the other programs, systems and gateways that I use on a daily basis (WordPress, Paypal, LeadPages, Facebook and more) and if I have any questions or have trouble the AWeber customer service technicians are very helpful.
Nichol Skaggs | TrustRadius Reviewer

VerticalResponse

VerticalResponse 8.6
Based on 19 answers
Product is easy for both technical and non-technical people to use. A cost effective solution for sending out large number of messages. We can manage unsubscribes by individual accounts, so we can have multiple multiple accounts combined to maximize our buying power on credits. Effective API for sending/receiving data makes tool a valuable asset.
Richard Wagner | TrustRadius Reviewer

Usability

AWeber

AWeber 7.3
Based on 2 answers
See previous answers ... the design / customization interface could be more intuitive and elegant .. for example, for me it has been difficult to easily figure out how to place pictures / images to the right, left or center of text.
Yvonne Herbst | TrustRadius Reviewer

VerticalResponse

VerticalResponse 9.0
Based on 5 answers
I truly love this product. We are moving to an all-in-one system next year and my greatest fear in doing so is how much I will miss this platform. Although we are excited for things ahead, I will always keep Vertical Response in my back pocket incase I don't love the new platform as much
Anonymous | TrustRadius Reviewer

Reliability and Availability

AWeber

No score
No answers yet
No answers on this topic

VerticalResponse

VerticalResponse 10.0
Based on 2 answers
Never had an issue with uptime
Michael Wilson | TrustRadius Reviewer

Performance

AWeber

No score
No answers yet
No answers on this topic

VerticalResponse

VerticalResponse 10.0
Based on 2 answers
Michael Wilson | TrustRadius Reviewer

Support Rating

AWeber

AWeber 9.1
Based on 4 answers
I have always received prompt phone or live chat support that has resolved my issues on the first call in a competent, knowledgeable and friendly manner. By contrast MailChimp offers no live chat or phone support; they only offer email support and the response time for MailChimp is slow by comparison to AWeber.
Yvonne Herbst | TrustRadius Reviewer

VerticalResponse

VerticalResponse 8.0
Based on 8 answers
At Vertical Response the help desk associates are courteous, knowledgeable and helpful. You can tell they enjoy what they do. And clearly, they are well trained because most times, the first point of contact is able to resolve any issue you may have. There have been very few times where an associate has needed to get back to me or escalate me to a supervisor
Anonymous | TrustRadius Reviewer

Online Training

AWeber

No score
No answers yet
No answers on this topic

VerticalResponse

VerticalResponse 9.0
Based on 1 answer
Basic functions and online help...we used what was needed, at the time, and will continue to explore other online trainings as our functional needs expand
Anonymous | TrustRadius Reviewer

Implementation Rating

AWeber

No score
No answers yet
No answers on this topic

VerticalResponse

VerticalResponse 10.0
Based on 8 answers
Salesforce integration never worked right. We had to abandon.
Anonymous | TrustRadius Reviewer

Alternatives Considered

AWeber

We often use Canva to design our content and then export it as an image to upload into Aweber, as Aweber designs and limitations are too much of a hindrance to our needs. Canva is a brilliant tool for marketing and saves you a lot of time being able to adapt or change an existing template you create.
Anonymous | TrustRadius Reviewer

VerticalResponse

In addition to using Vertical Response personally I also manage email marketing for clients that already use Mailchimp, Robly and Constant Contact. While most of these platforms all offer similar features I choose Vertical Response first if the client does not have a platform in place. Typically I am also teaching the client how to use this tool and the Vertical Response visual interface is very easy for me to teach a client how to navigate and create their own campaigns.
Genie Huff-Forkner | TrustRadius Reviewer

Return on Investment

AWeber

  • If the campaign is well designed in the first place, ROI is immediate.
  • Occasionally, when we do test runs, we find AWeber can even show us ways we can make our campaign even better, or catch something we had not foreseen.
Jackie Bassett | TrustRadius Reviewer

VerticalResponse

  • We were able to blast out promotions our company was having to customers which created an increase in business.
  • By blasting out any service issues, it keeps our customers informed so that they are not wondering what is going on.
  • Allows us to store unsubscribed emails so that we are not constantly pestering people who do not want to be emailed.
Anonymous | TrustRadius Reviewer

Screenshots

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