What users are saying about
10 Ratings
44 Ratings
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Score 8 out of 100
10 Ratings
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Score 2.8 out of 100

Feature Set Ratings

    SEO

    8.9

    Bing Webmaster Tools

    89%

    NinjaCat

    Feature Set Not Supported
    N/A
    Bing Webmaster Tools ranks higher in 8/8 features

    Keyword analysis

    10.0
    100%
    7 Ratings
    N/A
    0 Ratings

    Backlink management

    5.0
    50%
    7 Ratings
    N/A
    0 Ratings

    SERP ranking tracking

    9.0
    90%
    7 Ratings
    N/A
    0 Ratings

    Page grader

    9.0
    90%
    6 Ratings
    N/A
    0 Ratings

    Competitive analysis

    10.0
    100%
    6 Ratings
    N/A
    0 Ratings

    Site audit / diagnostics

    10.0
    100%
    7 Ratings
    N/A
    0 Ratings

    Site recommendations

    9.0
    90%
    6 Ratings
    N/A
    0 Ratings

    Task management

    8.9
    89%
    3 Ratings
    N/A
    0 Ratings

    SEO Channels

    8.0

    Bing Webmaster Tools

    80%

    NinjaCat

    Feature Set Not Supported
    N/A
    Bing Webmaster Tools ranks higher in 4/4 features

    Local SEO

    10.0
    100%
    5 Ratings
    N/A
    0 Ratings

    Social SEO

    4.1
    41%
    3 Ratings
    N/A
    0 Ratings

    Mobile SEO

    7.8
    78%
    6 Ratings
    N/A
    0 Ratings

    Global SEO

    10.0
    100%
    7 Ratings
    N/A
    0 Ratings

    SEO Platform & Account Management

    10.0

    Bing Webmaster Tools

    100%

    NinjaCat

    Feature Set Not Supported
    N/A
    Bing Webmaster Tools ranks higher in 2/2 features

    Multi-domain support

    10.0
    100%
    6 Ratings
    N/A
    0 Ratings

    Integration with web analytics tools

    10.0
    100%
    5 Ratings
    N/A
    0 Ratings

    Attribute Ratings

    • Bing Webmaster Tools is rated higher in 1 area: Likelihood to Recommend

    Likelihood to Recommend

    10.0

    Bing Webmaster Tools

    100%
    7 Ratings
    1.2

    NinjaCat

    12%
    4 Ratings

    Support Rating

    Bing Webmaster Tools

    N/A
    0 Ratings
    7.4

    NinjaCat

    74%
    3 Ratings

    Likelihood to Recommend

    Microsoft

    I always make sure that we are actively using Bing and Google. There is a tradeoff in your time when you use more tools, but there's also benefit in multiple perspectives. And don't forget that Bing is a very viable search engine that receives 500 million search queries each month. You may find that your business benefits from a relatively small amount of attention paid to Bing because search ranking there is easier (not easy, easier).
    Read full review

    NinjaCat Inc.

    NinjaCat has been great for getting clients quickly connected to popular advertising platforms like Snapchat, Facebook, and Google. It can blend data together easily to make overall data easy to access. The template designer is easy to use (though careful there is no auto save or undo button) and you can have a client ready report done easily with one of their premade templates or customize it for your needs. The fact that I can build any metric or pull in about any information with the Google Sheet data feature makes the product far and away one of the best products I've had the pleasure of using.
    Read full review

    Pros

    Microsoft

    • Clarity. Bing Webmaster Tools is well-designed and easy to navigate, even for beginners.
    • Keyword rankings. Gives more visibility than Google Search Console into how your website ranks for specific keywords.
    • In-program SEO editing. Allows you to submit URLs, disavow links, block URLs, control BingBot's crawl, and more.
    Read full review

    NinjaCat Inc.

    • It automates Client Reporting for Digital Advertising -- it's time-consuming to set up, but once it is, you don't have to do very much after that.
    • Adding Data Sources to your reporting. NinjaCat integrates with most digital advertising platforms, in particular, Google Ads and Google Analytics.
    • It Manages Client Reporting in one place -- there's no need to send reports from different platforms and stitch the information together. NinjaCat pulls all the data and allows you to customize reports for your clients and send them concise data in an appealing format.
    Read full review

    Cons

    Microsoft

    • The user-interface isn't as friendly or appealing as Google's - very bland overall.
    • The way they present their Page Traffic report is a big turn-off. It's basically just a grid of numbers and arrows which is hard to interpret at a high level.
    Read full review

    NinjaCat Inc.

    • The tool does struggle with handling data from tools that aren't particularly clean.
    • Many of the tools are designed to help agencies, so publishers have to jump through a few hoops or ignore certain areas.
    • Portions of the tool don't work as expected but there are work-arounds in almost all situations.
    Read full review

    Pricing Details

    Bing Webmaster Tools

    Starting Price

    $0

    Editions & Modules

    Bing Webmaster Tools editions and modules pricing
    EditionModules

    Footnotes

      Offerings

      Free Trial
      Free/Freemium Version
      Premium Consulting/Integration Services

      Entry-level set up fee?

      No setup fee

      Additional Details

      NinjaCat

      Starting Price

      Editions & Modules

      NinjaCat editions and modules pricing
      EditionModules

      Footnotes

        Offerings

        Free Trial
        Free/Freemium Version
        Premium Consulting/Integration Services

        Entry-level set up fee?

        Required

        Additional Details

        Support Rating

        Microsoft

        No answers on this topic

        NinjaCat Inc.

        The platform is in-depth and thorough. The support team is amazing. The ability to do automations and data visualizations are fantastic. However, it does lack integrations fore taking data to the next step. Other platforms let you integrate Python and R scripts for organizing data or even forecasting. If NinjaCat were to add this, I think it would be a 10/10 and best product on the market
        Read full review

        Alternatives Considered

        Microsoft

        I think that Bing does a good job of being a competitive product in a space that has very basic and insanely complex products. While Bing isn't pretty, it gets the job done and also gets you the right tools in a simple and straight forward backend UI. The ability to place Bing ads, track SEO and see how your site is performing, all from one backend interface is awesome!
        Read full review

        NinjaCat Inc.

        Google Analytics is raw data. Reporting has improved, but it is limited to the data available in Google Analytics Only. NinjaCat combines data across all the digital platforms you use. Acquisio and Kenshoo have similar capabilities on the reporting side but are cost prohibitive due to their pricing structure. You can't just us the reporting features of either of these 2 platforms as a stand-alone feature. NinjaCat does one thing and does it well -- Automated Client Reporting of digital marketing and advertising.
        Read full review

        Return on Investment

        Microsoft

        • Not really an ROI product but the ability to do more tasks than google is something that can be used as added value for clients
        • Having another search engine to do reporting on helps increase hours and client spend
        • some issues flagged in bing but not seen in google can be fixed once shown in BWT
        Read full review

        NinjaCat Inc.

        • Improved perception of business by improving reporting
        • Much quicker optimization for clients
        • Stands out ahead of competitors
        Read full review

        Add comparison