What users are saying about
9 Ratings
42 Ratings
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Score 8 out of 100
9 Ratings
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Score 8.2 out of 100

Likelihood to Recommend

Bing Webmaster Tools

I always make sure that we are actively using Bing and Google. There is a tradeoff in your time when you use more tools, but there's also benefit in multiple perspectives. And don't forget that Bing is a very viable search engine that receives 500 million search queries each month. You may find that your business benefits from a relatively small amount of attention paid to Bing because search ranking there is easier (not easy, easier).
George Bounacos | TrustRadius Reviewer

NinjaCat

NinjaCat has been great for getting clients quickly connected to popular advertising platforms like Snapchat, Facebook, and Google. It can blend data together easily to make overall data easy to access. The template designer is easy to use (though careful there is no auto save or undo button) and you can have a client ready report done easily with one of their premade templates or customize it for your needs. The fact that I can build any metric or pull in about any information with the Google Sheet data feature makes the product far and away one of the best products I've had the pleasure of using.
Matthew Stewart | TrustRadius Reviewer

Feature Rating Comparison

SEO

Bing Webmaster Tools
8.5
NinjaCat
Keyword analysis
Bing Webmaster Tools
9.6
NinjaCat
Backlink management
Bing Webmaster Tools
5.9
NinjaCat
SERP ranking tracking
Bing Webmaster Tools
8.8
NinjaCat
Page grader
Bing Webmaster Tools
8.9
NinjaCat
Competitive analysis
Bing Webmaster Tools
9.4
NinjaCat
Site audit / diagnostics
Bing Webmaster Tools
9.8
NinjaCat
Site recommendations
Bing Webmaster Tools
8.8
NinjaCat
Task management
Bing Webmaster Tools
7.0
NinjaCat

SEO Channels

Bing Webmaster Tools
8.2
NinjaCat
Local SEO
Bing Webmaster Tools
9.2
NinjaCat
Social SEO
Bing Webmaster Tools
6.0
NinjaCat
Mobile SEO
Bing Webmaster Tools
7.9
NinjaCat
Global SEO
Bing Webmaster Tools
9.7
NinjaCat

SEO Platform & Account Management

Bing Webmaster Tools
9.7
NinjaCat
Multi-domain support
Bing Webmaster Tools
9.9
NinjaCat
Integration with web analytics tools
Bing Webmaster Tools
9.5
NinjaCat

Pros

Bing Webmaster Tools

  • The analytics on the dashboard is impressive when compared to Google.
  • Reporting provides in-depth material for your site.
  • Great shortcuts that allow you to manage your Bing business listings.
Anonymous | TrustRadius Reviewer

NinjaCat

  • It automates Client Reporting for Digital Advertising -- it's time-consuming to set up, but once it is, you don't have to do very much after that.
  • Adding Data Sources to your reporting. NinjaCat integrates with most digital advertising platforms, in particular, Google Ads and Google Analytics.
  • It Manages Client Reporting in one place -- there's no need to send reports from different platforms and stitch the information together. NinjaCat pulls all the data and allows you to customize reports for your clients and send them concise data in an appealing format.
John Kobel | TrustRadius Reviewer

Cons

Bing Webmaster Tools

  • The user-interface isn't as friendly or appealing as Google's - very bland overall.
  • The way they present their Page Traffic report is a big turn-off. It's basically just a grid of numbers and arrows which is hard to interpret at a high level.
Jordan Harpst | TrustRadius Reviewer

NinjaCat

  • The tool does struggle with handling data from tools that aren't particularly clean.
  • Many of the tools are designed to help agencies, so publishers have to jump through a few hoops or ignore certain areas.
  • Portions of the tool don't work as expected but there are work-arounds in almost all situations.
James Arnold | TrustRadius Reviewer

Support Rating

Bing Webmaster Tools

Bing Webmaster Tools 9.0
Based on 1 answer
The support for Bing Webmaster Tools is responsive and very helpful. They have a "help" section for all frequently asked questions along with phone/email support. I would recommend that they add a chat support feature to assist with questions/issues that the user may experience. Screen share and chat support are my recommendations.
Anonymous | TrustRadius Reviewer

NinjaCat

NinjaCat 6.9
Based on 3 answers
The platform is in-depth and thorough. The support team is amazing. The ability to do automations and data visualizations are fantastic. However, it does lack integrations fore taking data to the next step. Other platforms let you integrate Python and R scripts for organizing data or even forecasting. If NinjaCat were to add this, I think it would be a 10/10 and best product on the market
Matthew Stewart | TrustRadius Reviewer

Alternatives Considered

Bing Webmaster Tools

Google Search Console used to be very similar to Bing Webmaster Tools (or vice versa) but Google Webmaster Tools recently changed their interface so now using it is a bit of a learning curve. They still both do the same things for their respective search engines and we plan on using both of them.
Griffin Hansen | TrustRadius Reviewer

NinjaCat

Google Analytics is raw data. Reporting has improved, but it is limited to the data available in Google Analytics Only. NinjaCat combines data across all the digital platforms you use.Acquisio and Kenshoo have similar capabilities on the reporting side but are cost prohibitive due to their pricing structure. You can't just us the reporting features of either of these 2 platforms as a stand-alone feature. NinjaCat does one thing and does it well -- Automated Client Reporting of digital marketing and advertising.
John Kobel | TrustRadius Reviewer

Return on Investment

Bing Webmaster Tools

  • We haven't seen major ROI while using Bing, but we haven't put a lot of time into maximizing the use of Bing.
Jon Ackerman | TrustRadius Reviewer

NinjaCat

  • Improved perception of business by improving reporting
  • Much quicker optimization for clients
  • Stands out ahead of competitors
James Arnold | TrustRadius Reviewer

Pricing Details

Bing Webmaster Tools

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?

NinjaCat

General

Free Trial
Yes
Free/Freemium Version
Premium Consulting/Integration Services
Yes
Entry-level set up fee?
Required

Rating Summary

Likelihood to Recommend

Bing Webmaster Tools
9.9
NinjaCat
8.3

Support Rating

Bing Webmaster Tools
9.0
NinjaCat
6.9

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