Brainshark vs. Lead411

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Brainshark
Score 7.0 out of 10
N/A
Brainshark is a video presentation platform for sales enablement, now from BIgTinCan (acquired August 2021).N/A
Lead411
Score 9.1 out of 10
Mid-Size Companies (51-1,000 employees)
Lead411 is a sales intelligence solution that provides provides news-driven sales leads, IT intelligence and unlimited company contacts within a simple UI. Key differentiators are unlimited downloads, fresh daily leads based on territory, and a no commitment monthly offer.
$900
per year
Pricing
BrainsharkLead411
Editions & Modules
No answers on this topic
Basic
$900
per year
Pro
$3,500
per year
Enterprise Unlimited per Year
Contact Us
per year
Offerings
Pricing Offerings
BrainsharkLead411
Free Trial
NoYes
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
YesNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional DetailsPricing reflected may not include certain add-ons like Bombora Intent Data, or Reach Sales Enablement etc, Contact Sales for customization of the service.
More Pricing Information
Features
BrainsharkLead411
Prospecting
Comparison of Prospecting features of Product A and Product B
Brainshark
-
Ratings
Lead411
9.4
43 Ratings
22% above category average
Advanced search00 Ratings9.742 Ratings
Identification of new leads00 Ratings9.737 Ratings
List quality00 Ratings8.942 Ratings
List upload/download00 Ratings9.339 Ratings
Ideal customer targeting00 Ratings9.338 Ratings
Load time/data access00 Ratings9.340 Ratings
Sales Intelligence Data Standards
Comparison of Sales Intelligence Data Standards features of Product A and Product B
Brainshark
-
Ratings
Lead411
9.4
43 Ratings
22% above category average
Contact information00 Ratings9.143 Ratings
Company information00 Ratings9.343 Ratings
Industry information00 Ratings9.743 Ratings
Data Augmentation & Lead Qualification
Comparison of Data Augmentation & Lead Qualification features of Product A and Product B
Brainshark
-
Ratings
Lead411
9.2
39 Ratings
22% above category average
Lead qualification process00 Ratings8.931 Ratings
Smart lists and recommendations00 Ratings9.125 Ratings
Salesforce integration00 Ratings9.616 Ratings
Company/business profiles00 Ratings9.133 Ratings
Alerts and reminders00 Ratings9.223 Ratings
Data hygiene00 Ratings9.57 Ratings
Automatic data refresh00 Ratings8.727 Ratings
Tags00 Ratings9.34 Ratings
Filters and segmentation00 Ratings9.534 Ratings
Sales Intelligence Email Features
Comparison of Sales Intelligence Email Features features of Product A and Product B
Brainshark
-
Ratings
Lead411
8.5
11 Ratings
12% above category average
Sales email templates00 Ratings8.011 Ratings
Append emails to records00 Ratings9.01 Ratings
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Score 9.1 out of 10
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Score 9.7 out of 10
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User Ratings
BrainsharkLead411
Likelihood to Recommend
8.8
(53 ratings)
9.7
(49 ratings)
Likelihood to Renew
8.2
(39 ratings)
9.0
(7 ratings)
Usability
10.0
(8 ratings)
9.1
(3 ratings)
Availability
9.1
(4 ratings)
-
(0 ratings)
Performance
9.1
(1 ratings)
7.3
(1 ratings)
Support Rating
9.0
(8 ratings)
9.1
(4 ratings)
Online Training
9.1
(2 ratings)
-
(0 ratings)
Implementation Rating
8.7
(2 ratings)
-
(0 ratings)
User Testimonials
BrainsharkLead411
Likelihood to Recommend
Bigtincan
Brainshark is very user-friendly and it’s very easy to create learning content, even a beginner could walk through it fairly easily. They also have a great support team and help site that can pretty much answer any question with video tutorials.
Read full review
Lead411
It is well suited for reaching prospects across a vast array of industries; lead generation, planning for meetings (let's me know who might be attending from the client side and allows me to view their LinkedIn account ahead of time. I wouldn't use it for B2C sales or inexperienced sales support people. One still needs to determine which contacts to download.
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Pros
Bigtincan
  • I love how easy creating a Brainshark and their formal learning is to use. Upload an animated Power Point, record audio, add music, or use videos etc.
  • Their formal learning also keeps track of people in classes, allows us to invite people to a curricula, send notifications when classes are added, and update on the fly without having to resubmit all new classes.
  • I also love that people in classes can run their own transcript and see where they are in a program, and if graded how they scored.
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Lead411
  • Most importantly --- The DATA is accurate and the platform is straight-forward and simple to use. The native connection to our CRM environment "completes the requirement" from our standpoint. A "10 out of 10"...
  • From my experiences and interactions, the culture of the organization is exceptionally focused on customer satisfaction! We've been more than pleased with EVERY SINGLE interaction with Lead411....they go out of their way to be of assistance. A "10 out of 10"...
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Cons
Bigtincan
  • Brainshark has addressed a number of feature enhancements over the past two years...it really performs at a high level on a consistent basis...
  • Ocassionally we run into a large video file >500mb that we have to address directly with support but it does not happen very often...
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Lead411
  • Ability to search contacts and companies by actual street and physical address is not there yet. This is extremely helpful when trying to strategically work a particular neighborhood where you're trying to build up your own individual name and brand recognition. It's also a way of keeping others in the sales force from stepping on the toes or duplicating efforts of another sales rep.
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Likelihood to Renew
Bigtincan
Our customers (internal employees) have expressed desired for online learning and we have received positive feedback on the Brainshark modules used in eLearning and communications. We are also increasing usage at the project level as the word spreads about the benefits of using Brainshark.
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Lead411
Lead411 is utilized by our team and as they improve their functionality for company look ups in batches, we are interested in testing it
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Usability
Bigtincan
The vendor offers customer support services that are reliable and diverse and this ensures that users do not get stuck anywhere in using the platform and are able to use with minimal hitches.
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Lead411
Very easy to use. It's not as robust as other software, but other software costs thousands. They are right at the target price, maybe a little high for newer businesses or small companies, but they deliver
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Reliability and Availability
Bigtincan
I'm always able to access Brainshark, whether it is to upload, record, share, download, or view presentations. Whenever I do need to contact someone at Brainshark, there is always someone there. I have never had a problem accessing a presentation and any updates to presentations are viewable immediately.
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Lead411
No answers on this topic
Support Rating
Bigtincan
We've found a few glitches and needed some branding updated. Each time we've called, they were super responsive and cared about my issue as much as I did! They've even helped me (and another vendor) figure out how to have this other outside software integrate with theirs to achieve an even greater presentation. I'm super impressed with their Customer Service people.
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Lead411
They are very good at responding to my questions.
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Online Training
Bigtincan
The training is easy to use. You can take as little or as much as you need. The instructions are clear and easy to follow. There is a variety of training you can take. There are mini lessons, courses, and webinars. The folks at Brainshark truly want to help you have the best presentation possible.
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Lead411
No answers on this topic
Implementation Rating
Bigtincan
Their ongoing support after implementation is excellent and easy to access...
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Lead411
No answers on this topic
Alternatives Considered
Bigtincan
There are a lot of sites that allow you to host/share content in the loud. What won for me was their tracking, analytics, and reporting. At the time there was nobody even close to Brainshark and I have not seen anything since that would make me want to switch. I look forward to many years working with them.
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Lead411
ZoomInfo certainly is class when it comes to its capabilities. That said, if you're in a heavy outbound role and you just want to get down to the nitty gritty Lead411 is a cost effective measure to get you the information you need to be as successful as you can possibly be.
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Return on Investment
Bigtincan
  • Client satisfaction - we send out summaries of our big webcasts/conference calls via Brainshark. We've received lots of replies stating they love the format because they can consume the information on their own time.
  • Time to market - before Brainshark, it took several days, if not weeks to work with a design team to get professional-looking summaries available. Now, we have the process down to a day or two.
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Lead411
  • I've been able to receive some great contact info that has led to me booking new speakers.
  • I've wasted a lot of time and credits on data that says it was verified and is not correct.
  • It is very labor intensive to keep cost down.
Read full review
ScreenShots

Lead411 Screenshots

Screenshot of Google Chrome Extension available to find prospect data while researching and browsing for prospectsScreenshot of Sales triggers to find prospects, including new hires, promotions, hiring plans, funding, new locations, and executive changesScreenshot of Advanced search and flexible search criteriaScreenshot of Pricing and what is includedScreenshot of Reach Email/SMS Automation Engagement - Adds the ability to reach out to prospects directly from the Lead411 platform. Includes automated email/SMS cadences and respond to prospects that are qualified and interested.