ClickDimensions vs Hootsuite

Likelihood to Recommend

ClickDimensions is great for SMB companies looking for an easy to use, robust platform especially in situations where there are only a few people within the Marketing Department.

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Emily Olson

Marketing Generalist

CC&NInformation Technology and Services, 51-200 employees

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The Hootsuite free version is great for small businesses that do not need extremely detailed tracking. It can easily publish content across multiple social media formats. I have not had any issues in content failing to publish because of software error. The at-a-glance analytics provides a lot of information when targeted a specific age range or the time when subscribers are online. It has worked well for my private business.

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Trish Lofton

Administrative Assistant

Murray State UniversityHigher Education, 51-200 employees

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Feature Rating Comparison

ClickDimensions

Hootsuite

WYSIWYG email editor

Dynamic content

Ability to test dynamic content

Landing pages

A/B testing

Mobile optimization

Email deliverability reporting

List management

Triggered drip sequences

ClickDimensions

Hootsuite

Lead nurturing

Lead scoring and grading

Data quality management

Automated sales alerts and tasks

ClickDimensions

Hootsuite

Calendaring

Event/webinar marketing

ClickDimensions

Hootsuite

Social sharing and campaigns

Social profile integration

ClickDimensions

Hootsuite

Dashboards

Standard reports

Custom reports

ClickDimensions

Hootsuite

API

Role-based workflow & approvals

Customizability

Integration with Salesforce.com

Integration with Microsoft Dynamics CRM

Integration with SugarCRM

ClickDimensions

Hootsuite

Boolean keyword searches

Filtering out noise/spam

Sentiment analysis

Broad channel coverage

ClickDimensions

Hootsuite

Content planning and scheduling

Audience targeting

Content optimization

Workflow management

ClickDimensions

Hootsuite

Automated routing and prioritization

Customer interaction histories

Bulk actions

ClickDimensions

Hootsuite

Lead generation

Content marketing

Paid media management

Campaigns and promotions

ClickDimensions

Hootsuite

Twitter

Facebook

LinkedIn

Google+

Instagram

Pinterest

YouTube

ClickDimensions

Hootsuite

Campaign success analytics

Real-time tracking

Competitor analysis

ClickDimensions

Hootsuite

Role-based user permissions & privileges

Mobile access

Pros

The nurture campaign builder was great. Easy to use and to follow along with.
The drop and drag editor was easy to use and you could start using it with no training.
I always like when a service offers a certification for their product. ClickDimensions training was easy to follow, gave good content/tips/tricks and really helped me learn the platform.

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Neville Wiles

Sales & Marketing Support Specialist

Lasers ResourceBusiness Supplies and Equipment, 11-50 employees

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The scheduling feature is fantastic. It allows you to easily plan the exact day, time, and channel that a particular post will be published.
Mobile functionality is great with the app. The team could use it on their phones or tablets, which made it easy to make changes or additions on the go or in-between meetings.
Social channel integration. All of the major channels are integrated with the tool, making it easy to sign in and start using it.

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Verified User

Contributor in Marketing

Marketing and Advertising Company, 1001-5000 employees

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Cons

Creating lists based on customer email behaviour was technically possible, but in practise nearly impossible
Managing customer preferences and subscriptions felt extremely convoluted
Interfaces generally not intuitive
Reporting was not in the class of competitors
Deliverability - seems like in onboarding basic things weren't checked off. We really needed a platform expert to implement.

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Verified User

Manager in Marketing

Marketing & Advertising Company, 11-50 employees

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I personally don't like the way Hootsuite displays multiple social channels on the interface. It's very utilitarian and it does have a modern look, but there's just something about the multiple column look that really bugs me. It feels a bit dated and cluttered.
I've used both the free and the pro versions before. Pro is somewhat overpriced for the value that it provides and the free version limits you to too few social profiles which puts you in a position to either overpay or go to another option like Buffer which is cheaper but isn't as reliable. I'd say somewhere around $12-15/mo. would make the single-user Pro tier more palatable.

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Garrett Genest

Marketing Advisor

Victoria Marquez MusicEntertainment, 1-10 employees

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Likelihood to Renew

ClickDimensions 9.0

Based on 1 answer

I see no reason for us to deprecate use at this point. It is important for us as a business to maintain our partnership with them and keep on the pulse of leading technology. ClickDimensions is a marketplace leader for the world of marketing automation, and in coordination with CRM, it's all the more relevant.

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Verified User

Employee in Marketing

Information Technology and Services Company, 51-200 employees

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Hootsuite 8.4

Based on 73 answers

At this time we are satisfied that Hootsuite offers the most of what we are looking for at the most reasonable price point. As the social media landscape and monitoring/scheduling software changes, so do our needs. We re-evaluate our tools semi-annually or as new tools emerge onto the market. If we find at any point that we aren't gaining an advantage, then we are open to switching products.

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Laura Pence

President/Owner

Social Savvy Geek, LLCMarketing and Advertising, 1-10 employees

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Usability

ClickDimensions 5.0

Based on 3 answers

I want to stay neutral. It's not that this product doesn't have appealing features or capabilities, it's that they aren't consistent and stable. So you lose data or your data is not accurate. Or some connection fails and the workflow doesn't trigger as it is supposed to, or the visits or clicks or other metrics contain bad data one month, then the next they're back to normal. This company needs to focus on getting their core product right and not on new features.

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Karen Chamberlain

Consultant

HMS Cornerstone SolutionsInformation Technology & Services, 11-50 employees

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Hootsuite 9.1

Based on 27 answers

The layout of horizontal columns for each stream or search is a very cumbersome way to display information. There isn't an easy way to sort, filter, or otherwise re-organize the streams to limit the current view to relevancy. This is one of the primary reasons why we plan to move to another platform.

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Matthew Hardesty

Founder

UpticaMarketing and Advertising, 1-10 employees

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Reliability and Availability

No score

No answers yet

No answers on this topic

Hootsuite 10.0

Based on 36 answers

Any outages are communicated in advance and have not been a problem. We let our clients know based on communications from HootSuite.Since we operate 24/7 with multiple shifts, planned outages can interfere with our operations, but we can always work around it.

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Verified User

Manager in Marketing

Marketing and Advertising Company, 51-200 employees

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Performance

No score

No answers yet

No answers on this topic

Hootsuite 10.0

Based on 32 answers

Hootsuite makes passing on articles from the web very easy- when it works! I have had a number of gliches with Chrome where it does not open properly and the solution (after some toing and froing with support) was to uninstall and reinstall. The support staff are always very helpful (which is great!) but the gliches..... well, they suck when you are already busy!

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Michael Royal

CEO

Emma McLean KindergartenManagement Consulting, 1-10 employees

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Support Rating

ClickDimensions 1.0

Based on 4 answers

You submit a ticket and they will always come back asking for more information. So the next time you try to be proactive and add that information to the original ticket, but then they come back and ask for something else. It gets to the point where you have to believe it is a stall tactic. You ask for more detail into their processes and you get the runaround. 9 times out of ten they will point the finger at Dynamics 365 as the culprit. It is like pulling teeth to get to Tier 2 support and then the questions start all over again, even if you send screenshots.

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Karen Chamberlain

Consultant

HMS Cornerstone SolutionsInformation Technology & Services, 11-50 employees

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Hootsuite 7.2

Based on 53 answers

The system is pretty self-guided so I haven't had much need for support. The support forum and could be better, chat feature and email work when needed without too much time to wait for help. You'll know if they are online to chat or not. I find chat is the fastest way to get questions answered

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Matthew Veil

Marketing Broker

Atlas Internet Marketing LLCMarketing and Advertising, 1-10 employees

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In-Person Training

No score

No answers yet

No answers on this topic

Hootsuite 6.0

Based on 1 answer

Very easy to teach and learn

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Jessica Rudolph

Search Specialist

MindshareMarketing and Advertising, 11-50 employees

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Online Training

No score

No answers yet

No answers on this topic

Hootsuite 10.0

Based on 8 answers

Would rate it a 10. We received two hours of online training and it was of very high-quality. HootSuite also offers HootSuite University which is an extremely comprehensive training portal with self-paced quizzes, training webinars and videos, best-practice papers, product certification, and access to a network of external experts. This is a fantastic resource.

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Verified User

Employee in Information Technology

Media Production Company, 11-50 employees

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Implementation Rating

No score

No answers yet

No answers on this topic

Hootsuite 10.0

Based on 65 answers

One person of the organization must take the time to understand the product throughly. Next that person should work with the Hootsuite team to maximize the architecture of your platform and mitigate any problems that may crop up. Also, if a team members voices a concern or is having a problem roll your sleeves up and help them if not it can kill support for the product and end any chances of a renewal. Lastly, set aside enough time to allow for training and refresher training. Solve all problems ambiguity can not be permitted

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Edgar Carpenter IV

Director of Social Media

United States Marine CorpsMilitary, 1001-5000 employees

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Alternatives Considered

Clickdimensions is severely impeded by its integration into Dynamics CRM. Consequently it lacks the Intuitiveness of HubSpot, and the straightforward usability of MailChimp. It is a perfect system if you want to exist entirely within Dynamics, but it requires a high degree of expertise in Dynamics to get maximum value out of it. We're currently migrating to HubSpot, and while the initial integration is proving challenging, I already sense we will be able to deliver a lot more of our marketing goals much more easily, and see an ROI.

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Chris Thorne

Commercial Marketing Manager

Horizon DiscoveryBiotechnology, 201-500 employees

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Main other tool we looked at was Buffer. While I like both of them, the free version of Hootsuite allowed us to connect to 3 social media platforms and we prefer the calendar and stream layouts for management of activity.

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Ed Hart

Chief Marketing Officer

South CypressRetail, 11-50 employees

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Scalability

No answers on this topic

We haven't needed to scale it all.

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Verified User

Strategist in Marketing

Hospital & Health Care Company, 1001-5000 employees

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Return on Investment

Tracking Email Engagement by customer is much easier. Real Time Stats/Email Engagement Report already built in.
Lead scoring helps develop more qualified leads.

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Emily Olson

Marketing Generalist

CC&NInformation Technology and Services, 51-200 employees

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Honestly, Hootsuite has been pretty close to a wash for us. The frequency with which we've had to wrestle with our Facebook Business connection has caused us to repeatedly put Hootsuite on the shelf and opt for manual posting to both FB and Instagram.
During the times it functioned properly, Hootsuite probably saved us around an hour of work per day, if you factor in both time required to post to various platforms and potential time spent ensuring/editing consistency between posts.

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Brock Ross

Vice Creative Executive

BRAVE GIRLS CLUB LLCE-Learning, 1-10 employees

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Pricing Details

General

Free Trial

—

Free/Freemium Version

—

Premium Consulting/Integration Services

—

Entry-level set up fee?

No

ClickDimensions Editions & Modules

—

Additional Pricing Details

—

General

Free Trial

Yes

Free/Freemium Version

Yes

Premium Consulting/Integration Services

Yes

Entry-level set up fee?

No

Hootsuite Editions & Modules

Edition

Professional	$49.00¹
Team	$129.00²
Business	$599.00³
Enterprise	Contact for Pricing

per month (1 user / 10 social profiles)
per month (3 users / 20 social profiles)
per month (5, up to 10 users / 35 social profiles)

Additional Pricing Details

For feature comparison across our different plans, please visit: https://www.hootsuite.com/plans

Rating Summary

ClickDimensions

Hootsuite

ClickDimensions

Hootsuite

ClickDimensions

Hootsuite

ClickDimensions

Hootsuite

ClickDimensions

Hootsuite

ClickDimensions

Hootsuite

ClickDimensions

Hootsuite

ClickDimensions

Hootsuite

ClickDimensions

Hootsuite